Challenge

Benchmarking

Benchmarking

Benchmarking is defined as a structured comparison between similar products, services or processes on some dimensions of performance against those industries known to be leaders in one or more aspects of their operations. It can also help the industries identify areas, systems or processes for improvements like – either incremental (continuous) improvements or dramatic (business process or re-engineering process) improvements.

Incremental quality improvement vs benchmarking breakthrough

Process od benchmarking operate at several levels:

  1. Between similar processes in the same factory or service branch
  2. Between different factories or service branches
  3. Between different competing organizations
  4. Between different sectors using the same process

In the case of Mr. D.S. Pughazhyendhii , he needs a car which can drive to his office. Traffic and crowd is a major concern as he lives in Bangalore and even needs a 5-seater as he drives to his natives monthly with his family. His budget is in the range of 8 lakh to 10 lakh on road and he is also fond of big cars.

He can go with SUV’s or Sedan as they provide 5-seater facility and cargo space.

LIST OF 5-SEATER SUV’s WITH MOJOR FEATURES:

MODEL

MILEAGE

(KMPL)

FUEL TYPE

TRANSMISSION

TYPE

ENGINE

(CC)

BHP

ON ROAD

PRICE(LAKHS)

HYUNDAI VENUE E

17.52

PETROL

MANNUAL

1197

81.86

8,31,821

MARUTI VITARA BREZZA

18.76

PETROL

AUTOMATIC

1462

103.26

8,85,773

TATA NEXON XM

17.4

PETROL

MANNUAL

1199

118

9,76,115

KIA SONET

24.1

DIESEL

MANNUAL

1493

99

9,91,417

LIST OF 5-SEATER SEDAN WITH MAJOR FEATURES:

MODELS

MILEAGE

(KMPL)

FUEL TYPE

TRANSMISSION

TYPE

ENGINE

(CC)

BHP

ON ROAD

PRICE(LAKHS)

MARUTI DZIRE

24.12

PETROL

AUTOMATIC

1197

88.50

8,53,408

HYUNDAI AURA

25.4

DIESEL

AUTOMATIC

1186

73.97

8,49,253

HONDA AMAZE

21.0

DIESEL

AUTOMATIC

1498

78.9

8,37,629

HYUNDAI XCENT

20.14

PETROL

MANNUAL

1197

81.86

8,65,638

MARUTI SWIFT ZXI PLUS DT

23.2

PETROL

MANNUAL

1197

88.50

9,54,000

CONCLUSION:

According to me Mr. D.S. Pughazhyendhii can go with Sedan type Maruti Dzire as it provides a better mileage , big cargo space, automatic transmission type which is a plus point for crowded city like Bangalore and more important thing is that it fits for his budget.


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