Benchmarking
BENCHMARKING
- WHAT IS BENCHMARKING?
Benchmarking is defined as the process of measuring products, services, and processes against those of organizations known to be leaders in one or more aspects of their operations. Benchmarking provides necessary insights to help you understand how your organization compares with similar organizations, even if they are in a different business or have a different group of customers.
Benchmarking can also help organizations identify areas, systems, or processes for improvements—either incremental (continuous) improvements or dramatic (business process re-engineering) improvements.
PROCESS OF BENCHMARKING
Considerations
- Before an organization can achieve the full benefits of benchmarking, its own processes must be clearly understood and under control.
- Benchmarking studies require significant investments of manpower and time, so management must champion the process all the way through, including being ready and willing to make changes based on what is learned.
- Too broad a scope dooms the project to failure. A subject that is not critical to the organization’s success won’t return enough benefits to make the study worthwhile.
- Inadequate resources can also doom a benchmarking study by underestimating the effort involved or inadequate planning. The better you prepare, the more efficient your study will be.
Plan
- Define a tightly focused subject of the benchmarking study. Choose an issue critical to the organization’s success.
- Form a cross-functional team. During Step 1 and 2, management’s goals and support for the study must be firmly established.
- Study your own process. Know how the work is done and measurements of the output.
- Identify partner organizations that may have best practices.
Collect
- Collect information directly from partner organizations. Collect both process descriptions and numeric data, using questionnaires, telephone interviews, and/or site visits.
Analyze
- Compare the collected data, both numeric and descriptive.
- Determine gaps between your performance measurements and those of your partners.
- Determine the differences in practices that cause the gaps.
Adapt
- Develop goals for your organization’s process.
- Develop action plans to achieve those goals.
- Implement and monitor plans.
REQIUREMENT
Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, a five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him options so that he will buy a good car for his family.
SUGGESTED VEHICLE
- RENAULT KIGER
- TATA NEXON
- HYUNDAI VENUE
- MAHINDRA XUV300
- MARUTI SUZUKI BREZZA
- RENAULT KIGER
SPECIFICATION
- ENGINE & PERFORMANCE
ENGINE : 999cc, inline 3cylinder
TRANSMISSION : Manual-5 gears
PEAK POWER : 71bhp @6250 rpm
PEAK TORQUE : 96Nm @3500 rpm
FUEL TYPE : Petrol
MILEAGE (ARAI) : 19 KMPL
- DIMENSIONS
WIDTH : 1750mm
HEIGHT : 1605mm
LENGTH : 3991mm
WHEELBASE : 2500mm
GROUND CLEARANCE : 205mm
BOOTSPACE : 405 litres
FUEL TANK CAPACITY : 40 litres
- SAFETY
AIRBAGS : 4
ISOFIX (CHILD SEAT ANCHOR POINT) : YES
CHILD SAFETY LOCK : YES
FRONT CRASH SENSOR : YES
NCAP SAFETY RATING : 4-STAR (ASEAN NCAP)
PROS & CONS
PROS-
- Stylish Design.
- Easy drive in town.
- Multiple affordability price point.
CONS-
- Cost cutting evident at place.
- Limited shoulder room in 2nd row
- TATA NEXON
SPECIFICATION
- ENGINE & PERFORMANCE
ENGINE : 1199cc, 3-inline cylinder turbocharged
TRANSMISSION : Manual 6 gears
PEAK POWER : 118bhp @5500rpm
PEAK TORQUE : 170Nm @1750rpm
FUEL TYPE : Petrol
MILEAGE (ARAI) : 17 KMPL
- DIMENSION
WIDTH : 1811mm
HEIGHT : 1606mm
LENGTH : 3993mm
WHEELBASE : 2498mm
GROUND CLEARANCE : 209mm
BOOTSPACE : 350 litres
FUEL TANK CAPACITY : 44 litres
- SAFETY
AIRBAGS : 2
ISOFIX (CHILD SEAT ANCHOR POINT) : NO
CHILD SAFETY LOCK : YES
NCAP : 5-STAR (GLOBAL NCAP)
PROS & CONS
PROS-
- Impressive ride quality.
- Easy to drive with good handling.
- Feature packed.
- Safe car with solid build quality.
CONS-
- Un-inspiring bottom end engine performance.
- Fuel efficiency is not up to the mark.
- HYUNDAI VENUE
SPECIFICATION
- ENGINE & PERFORMANCE
ENGINE : 1197cc, 4-cylinder Inline
TRANSMISSION : Manual 5 gears
PEAK POWER : 82bhp @6000rpm
PEAK TORQUE : 114Nm @4000rpm
FUEL TYPE : Petrol
MILEAGE (ARAI) : 18 KMPL
- DIMENSION
WIDTH : 1770mm
HEIGHT : 1605mm
LENGTH : 3995mm
WHEELBASE : 2500mm
GROUND CLEARANCE : 195mm
BOOT SPACE : 350 litres
FUEL TANK : 45 litres
- SAFETY
AIRBAG : 2
ISOFIX (CHILD SEAT ANCHOR POINT) : YES
CHILD SAFETY LOCK : YES
NCAP : NOT TESTED
PROS & CONS
PROS-
- Strong exterior design
- Large standard infotainment screen
- Attractive interior
CONS-
- No AWD available
- Weak engine
- MAHINDRA XUV 300
SPECIFICATION
- ENGINE & PERFORMANCE
ENGINE : 1197cc, 3-cylinder inline
TRANSMISSION : Manual 6 gears
PEAK POWER : 108bhp @5000rpm
PEAK TORQUE : 200Nm @2000-3500rpm
FUEL TYPE : Petrol
MILEAGE (ARAI) : 17 KMPL
- DIMENSION
WIDTH : 1821mm
HEIGHT : 1627mm
LENGTH : 3995mm
WHEELBASE : 2600mm
GROUND CLEARANCE : 180mm
BOOT SPACE : 257 litres
FUEL TANK : 42 litres
- SAFETY
AIRBAG : 2
ISOFIX (CHILD SEAT ANCHOR POINT) : YES
CHILD SAFETY LOCK : YES
NCAP : 5 STAR (GLOBAL NCAP)
PROS & CONS
PROS-
- Fully loaded features.
- Driving comfort.
- Top of the line Safety vehicle.
CONS-
- Less boot space
- No petrol Automatic
- No Rear A/C vents.
CONCLUSION
I would suggest Mr. D.S. Pughazhyendhii family for Tata Nexon for giving more safety to its sub-four meter vehicle as compare to its competitor vehicle. It is also value for money to purchase this vehicle in which Tata is offering. The service is also cost-effective and parts replacement is not much problem for this vehicle.