Benchmarking
BENCHMARKING
Benchmarking is a process where you measure your company’s success against other similar companies to discover if there is a gap in performance that can be closed by improving your performance. Studying other companies can highlight what it takes to enhance your company’s efficiency and become a bigger player in your industry.
Benchmarking is a simple, but detailed, five-step process:
- Choose a product, service, or internal department to benchmark
- Determine which best-in-class companies you should benchmark against – which organizations you’ll compare your business to
- Gather information on their internal performance, or metrics
- Compare the data from both organizations to identify gaps in your company’s performance
- Adopt the processes and policies in place within the best-in-class performers
Benefits:
In addition to helping companies become more efficient and profitable, benchmarking has other benefits, too, such as:
- Improving employee understanding of cost structures and internal processes
- Encouraging team-building and cooperation in the interests of becoming more competitive
- Enhancing familiarity with key performance metrics and opportunities for improvement company-wide
Case study
Problem statement
Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once in a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him with options so that he will buy a good car for his family.
Note: Pughazhyendhii is fond of big cars
Approach:
As per the problem statement we have to see which car is suitable for Mr. D.S. Pughazhyendhii which fits in his budget which is of between 8 to 10 lakhs so we will be seeing some cars which fits in that budget then we will do the comparison of which is best suitable for Mr. D.S. Pughazhyendhii that car and its specification will be listed below after that we can recommend the suitable car for him.
List of cars:
1.Nissan Magnite :

Engine and Transmission
|
Engine Type |
HRA0 1.0 TURBO PETROL |
|
Displacement (cc) |
999 |
|
Max Power |
98.63bhp@5000rpm |
|
Max Torque |
152nm@2200-4400rpm |
|
No. of cylinder |
3 |
|
Valves Per Cylinder |
4 |
|
Valve Configuration |
SOHC |
|
Fuel Supply System |
MPFi |
|
Bore X Stroke |
72.2 x 81.3 |
|
Turbo Charger |
Yes |
|
Super Charge |
No |
|
Transmission Type |
Automatic |
|
Gear Box |
CVT |
|
Mild Hybrid |
No |
|
Drive Type |
FWD |
Fuel & Performance
|
Fuel Type |
Petrol |
|
Mileage (ARAI) |
17.7 |
|
Fuel Tank Capacity (Litres) |
40.0 |
|
Emission Norm Compliance |
BS VI |
Dimensions & Capacity
|
Length (mm) |
3994 |
|
Width (mm) |
1758 |
|
Height (mm) |
1572 |
|
Boot Space (Litres) |
336 |
|
Seating Capacity |
5 |
|
Ground Clearance Unladen (mm) |
205 |
|
Wheel Base (mm) |
2500 |
|
Kerb Weight (Kg) |
1039 |
|
No of Doors |
5 |
Safety
|
Anti-Lock Braking System |
Yes |
|
Brake Assist |
Yes |
|
Central Locking |
Yes |
|
Power Door Locks |
Yes |
|
Child Safety Locks |
Yes |
|
Anti-Theft Alarm |
Yes |
|
No of Airbags |
2 |
Nissan India has confirmed that the Made-in-India Magnite compact SUV has obtained 4-star safety rating in the ASEAN NCAP crash tests.
2.Honda Amaze :

Engine and Transmission
|
Engine Type |
i-DTEC Diesel Engine |
|
Displacement (cc) |
1498 |
|
Max Power |
78.9bhp@3600rpm |
|
Max Torque |
160Nm@1750rpm |
|
No. of cylinder |
4 |
|
Valves Per Cylinder |
4 |
|
Valve Configuration |
DOHC |
|
Fuel Supply System |
CRDi |
|
Turbo Charger |
Yes |
|
Super Charge |
No |
|
Transmission Type |
Automatic |
|
Gear Box |
CVT |
|
Drive Type |
FWD |
Fuel & Performance
|
Fuel Type |
Diesel |
|
Mileage (ARAI) |
21.0 |
|
Fuel Tank Capacity (Litres) |
35.0 |
|
Emission Norm Compliance |
BS VI |
Dimensions & Capacity
|
Length (mm) |
3995 |
|
Width (mm) |
1695 |
|
Height (mm) |
1501 |
|
Boot Space (Litres) |
420 |
|
Seating Capacity |
5 |
|
Ground Clearance Unladen (mm) |
170 |
|
Wheel Base (mm) |
2470 |
|
Kerb Weight (Kg) |
1059 |
|
No of Doors |
4 |
Safety
|
Anti-Lock Braking System |
Yes |
|
Brake Assist |
No |
|
Central Locking |
Yes |
|
Power Door Locks |
Yes |
|
Child Safety Locks |
Yes |
|
Anti-Theft Alarm |
Yes |
|
No of Airbags |
2 |

3.Maruti Baleno :

Engine and Transmission
|
Engine Type |
1.2L VVT Engine |
|
Displacement (cc) |
1197 |
|
Max Power |
81.80bhp@6000rpm |
|
Max Torque |
113Nm@4200rpm |
|
No. of cylinder |
4 |
|
Valves Per Cylinder |
4 |
|
Valve Configuration |
DOHC |
|
Fuel Supply System |
MPFI |
|
Turbo Charger |
No |
|
Super Charge |
No |
|
Transmission Type |
Automatic |
|
Gear Box |
CVT |
|
Mild Hybrid |
No |
|
Drive Type |
FWD |
Fuel & Performance
|
Fuel Type |
Petrol |
|
Mileage (ARAI) |
19.56 |
|
Fuel Tank Capacity (Litres) |
37.0 |
|
Emission Norm Compliance |
BS VI |
Dimensions & Capacity
|
Length (mm) |
3995 |
|
Width (mm) |
1745 |
|
Height (mm) |
1510 |
|
Boot Space (Litres) |
339 |
|
Seating Capacity |
5 |
|
Ground Clearance Unladen (mm) |
170 |
|
Wheel Base (mm) |
2520 |
|
Front Tread (mm) |
1515 |
|
Rear Tread (mm) |
1525 |
|
Kerb Weight (Kg) |
910-935 |
|
Gross Weight (Kg) |
1360 |
|
No of Doors |
5 |
|
Report |
|
Safety
|
Anti-Lock Braking System |
Yes |
|
Brake Assist |
No |
|
Central Locking |
Yes |
|
Power Door Locks |
Yes |
|
Child Safety Locks |
Yes |
|
Anti-Theft Alarm |
No |
|
No of Airbags |
2 |
The Maruti Baleno hasn't been tested by Global NCAP, but Euro NCAP has performed crash tests on the made-in-India Baleno. With radar-based braking system (with automatic emergency braking) on-board, the Suzuki Baleno scored a 4-star safety rating overall. Without it, the Baleno scored only a 3-star safety rating.
- Tata Altroz :

Engine and Transmission
|
Engine Type |
1.5 L Revotroq |
|
Displacement (cc) |
1497 |
|
Max Power |
88.77bhp@4000rpm |
|
Max Torque |
200Nm@1250-3000rpm |
|
No. of cylinder |
4 |
|
Valves Per Cylinder |
4 |
|
Fuel Supply System |
Direct Injection |
|
Turbo Charger |
Yes |
|
Transmission Type |
Manual |
|
Gear Box |
5 Speed |
|
Mild Hybrid |
No |
|
Drive Type |
FWD |
Fuel & Performance
|
Fuel Type |
Diesel |
|
Mileage (ARAI) |
25.11 |
|
Fuel Tank Capacity (Litres) |
37.0 |
|
Emission Norm Compliance |
BS VI |
Dimensions & Capacity
|
Length (mm) |
3990 |
|
Width (mm) |
1755 |
|
Height (mm) |
1523 |
|
Boot Space (Litres) |
345 |
|
Seating Capacity |
5 |
|
Ground Clearance Unladen (mm) |
165 |
|
Wheel Base (mm) |
2501 |
|
Front Tread (mm) |
1510 |
|
Rear Tread (mm) |
1510 |
|
Kerb Weight (Kg) |
1036 |
|
No of Doors |
5 |
Safety
|
Anti-Lock Braking System |
Yes |
|
Brake Assist |
No |
|
Central Locking |
Yes |
|
Power Door Locks |
Yes |
|
Child Safety Locks |
Yes |
|
Anti-Theft Alarm |
Yes |
|
No of Airbags |
2 |

Conclusion:
As we seen the specification of each car that we have listed above so considering every factor like mileage, safety, budget, aesthetic looks and as per the Indian environment Tata Altroz is the suitable car for Mr. D.S. Pughazhyendhii for the present day to day use and also it sits in the budget of 8 to 10 lakhs so Tata Altroz is the suitable car for Mr. D.S. Pughazhyendhii.