Benchmarking
BENCHMARKING
Benchmarking is a process of measuring the performance of a company's products, services, or processes against those of
another business considered to be the best in the industry.
AUTOMOTIVE BENCHMARKING
The process of analyzing the choices of similar products based on the selection factor and deducing it to final conclusion.
Comparing the similar products and finding which one is more proficient, cost effective, and satisfies our needs.
REASON FOR BENCHMARKING
1. Benchmarks clarify what societies expect from industries and companies Companies often deal with a wide range of
stakeholders with diverging expectations and priorities.
2. Benchmarks clarify where and how companies can contribute to sustainability.
3. Benchmarks promote a race to the top.
4. Benchmarks help track progress.
5. Benchmarks promote dialogue and are a proven and effective engagement tool.
MAJOR CRITERIA I TOOK TO RECOMMENDING A CAR
1. Number of person in family (Five seater)
2. Safety ratings
3. Milage
4. Driving condition (Banglore roads and banglore to madurai)
5. Comfort
6. parking space
7. Transmission (Manual transmission)
8. Pugazhyendhii's fond on big cars (Muscular cars)
9. Price (8-10 L)
Here, i am going to take four SUV cars and comparing them based on the criteia.
1. MARUTI SUZUKI BREZZA LXi
2. TATA NEXON XE
3. RENAULT KIGER RXTMT
4. HYUNDAI VENEUEE.1.2
ENGINE AND TRANSMISSION
SAFETY
LIGHTING
MANUFACTURER WARRENTY
1. MARUTI SUZUKI BREZZA LXi
2. TATA NEXON XE
3. RENAULT KIGER RXTMT
4. HYUNDAI VENEUEE.1.2
I am going to suggest renault kiger RXT MT
REASONS
1. 4 star (global NCAP). Safety - Four-star rating for adult occupant protection in the GNCAP safety tests.
2. Milage 19.1kmpl which is more than other 3 cars with this price range. I choose petrol car considering Pugazhyendhii's paernts comfortness.
3. Petrol is choosed considering his parents and i am considering he is comfortable with manual transmission.
4. This is the best five seater at this price range of 8-10 lakhs.
5. Price 9.04 lakh. An affordable SUV that does not compromise on styling and road presence..
6. This car has some very good muscular look .
7. Easy manoeuvrability - Good all-round visibility, light steering, and compact footprint.
CONCLUSION
Safety, comfort, price range and muscular look are the major things i am considering here to recomend a car. He is also a fond of big cars. He has to travel 500km once in a month with their parents. so considered petrol car for smooth driving.I think kiger giving the promisable specification with offordable price. So i choose KIGER RXT MT as my suggestion.