Benchmarking

Aim :

To Prepare A Benchmark with presently available cars in the market For the Given case & Suggest a Good Car Car.

Objectives :

• Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, a five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him options so that he will buy a good car for his family.

Note: Pughazhyendhii is fond of big cars

2. Prepare a report explaining what is Bench-Marking

3. Compare at least 4 vehicles.

4. Provide a proper conclusion for the report, suggesting a single suitable vehicle among the comparison made with images.

Procedure :

Lets Discuss The Main Definitions,

Bench-Marking :

Benchmarking is a process of measuring the performance of a company’s products, services, or processes against those of another business considered to be the best in the industry, aka “best in class.”

The point of benchmarking is to identify internal opportunities for improvement. By studying companies with superior performance, breaking down what makes such superior performance possible, and comparing those processes.

Benchmarking is a simple, but detailed, five-step process:

1. Choose a product, service, or internal department to benchmark
2. Determine which best-in-class companies you should benchmark against – which organizations you’ll compare your business to
3. Gather information on their internal performance, or metrics
4. Compare the data from both organizations to identify gaps in your company’s performance
5. Adopt the processes and policies in place within the best-in-class performers.

Underbody Coating :

Underbody coating provides long term protection from corrosion to car's underbody. It also protects parts like internal body panels, frame rails and other inner cavities that are not physically accessible but are prone to corrosion.

So Lets Discuss The Case :

Exercise Question:

Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, a five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him options so that he will buy a good car for his family.

Note: Pughazhyendhii is fond of big cars

Points To Remember :

1.His Attention On Big Cars.

2.Range Expected Above 600km Also Daily Commutable.

3.Budget 8 to 10 Lacks.

4.Family Segment.

5.Needs High Ground Clearence & Strong Enough Based On Indian Roads.

Lets Discuss Some Car Models Available In Present Indain Market In Detail Comparision.

1. Maruti Breeza Lxi

2. Honda Jazz V

3. Tata Nexon XE Petrol

4. Kia Sonet HTE 1.2

5. Hyundai Venue 1.2 Petrol

So Lets Discuss In Detail

1. Maruti Breeza Lxi :

Price	₹ 9.60 Lakh onwards
Mileage	19.8 to 19.9 kmpl
Engine	1462 cc
Fuel Type	Petrol
Transmission	Manual & Automatic (TC)
Seating Capacity	5 Seater

Engine and specification

The new Maruti Suzuki Brezza is powered by a 1.5-litre K12C petrol engine producing 103bhp and 138Nm of torque. This motor is paired with six-speed manual and automatic units.

Exterior Design

On the outside, the 2022 Maruti Brezza features LED projector headlamps, twin L-shaped LED DRLs, a new grille with chrome inserts, fog lights, contrast-coloured skid plate, new front and rear bumpers, roof rails, new 16-inch dual-tone alloy wheels, blacked-out A, B, and C-pillars, wraparound LED tail lights, Brezza lettering on the boot lid, an integrated spoiler with a high-mounted stop lamp, and a shark-fin antenna.

Interiors and features

The interiors of the new Maruti Brezza come equipped with an electric sunroof, paddle shifters, Head-Up Display (HUD), Suzuki Connect telematics, a new nine-inch freestanding touchscreen infotainment system, a new flat-bottom steering wheel, six airbags, and ESP.

• Good Things

  • Lots of features - Gets a slew of notable features that add convenience
  • Interior space - The cabin feels airy with ample storage spaces all over
  • Tall seating - Offers a commanding driving position with good outward visibility
  • Ease of driving - Light controls and the compact proportions make it nimble
  • Service network - Is backed by Maruti Suzuki's exhaustive and robust network
• Could be Better

  • Engine lacks punch - The mid-range grunt could have been more exciting
  • Pricey - Top-end variants are expensive when stacked against segment rivals
  • Ride quality at slow speeds - Conspicuous vertical movement over broken roads

2. Honda Jazz V :

Price	₹ 9.77 Lakh onwards
Mileage	16.6 to 17.1 kmpl
Engine	1199 cc
Safety	4 Star (ASEAN NCAP)
Fuel Type	Petrol
Transmission	Manual & Automatic (CVT)
Seating Capacity	5 Seater

Honda Jazz Exterior:

The updated model gets high gloss black grille with chrome accents. Depending on the variant, the hatchback gets LED headlamps with DRLs and LED fog lamps. The rear section gets signature LED wing light. Interestingly, the vehicle gets segment exclusive ‘one touch electric sunroof’.

Honda Jazz Interior:

The premium hatchback from Honda gets a new soft touchpad dashboard, cruise control, auto AC with touchscreen control panel, multi information combimeter with LCD display and Eco Assist ambient rings. The hatchback gets a seven-inch advanced touchscreen audio, video and navigation system. Additionally, the vehicle also gets steering mounted audio, telephony and voice controls, one push start/stop button with white and red illumination and Honda Smart Key system with keyless remote. Along with ample space for the occupants, the hatchback also offers generous 354-litres of boot space.

Honda Jazz Engine:

Under the hood, the Jazz hatchback is powered by a BS6 compliant 1.2-litre i-VTEC engine that produces 89bhp of power at 6,000rpm and 110Nm of torque at 4,800rpm. This engine can be had with either a five-speed manual transmission or a seven-speed CVT option. The CVT variants also get steering wheel mounted paddle shifters. The manual variant returns a fuel efficiency figure of 16.6kmpl, while the CVT variant has a fuel efficiency of 17.1kmpl.

• Good Things

  • Ergonomic interiors - The cabin is well designed with lots of storage spaces
  • Comfortable cabin - Supportive seats, good leg-room, space for three at the rear
  • Versatile nature - Large doors ease cabin ingress/egress tremendously
  • Ease of driving - Light and accurate steering, visibility via the large glass area
  • Large boot - Adequate luggage space, low loading lip, wide opening to boot enclosure