Challenge

Benchmarking

AIM

  • To explain the concept of Bench-Marking
  • To Suggest a suitable vehicle for Mr D.S Pughazhyendhii

BENCHMARKING

Benchmarking is the continuous process of measuring one’s output and/or work processes against the toughest competitors or those recognized best in the industry. Benchmarking involves a structured comparison between similar products, services or processes on some dimensions of performance. For example it can be used to compare the availability and delivery of features in a product and in this form often provides the basis of consumer tests and reviews. These look at products and services and provide recommendations based on which is best or some form of ranking amongst competitors.

Performance Benchmarking: Performance benchmarking is the hardest process to improve as it involves learning about competitor performance metrics and procedures, and also making changes to processes within your business on the lower levels. Introducing new processes is a challenging action in any business as it requires buy-in from many different levels in the company. Performance benchmarking can uncover findings that might not be possible to implement in the business without creating a long-term change plan. These can be also the most effective and successful changes for a company. . It is particularly useful when comparing not only performance but also practice.

Process Benchmarking: This type of benchmarking helps you to better understand how your processes compare to others in your industry. By looking at other companies in the industry you can improve your processes to make them more efficient and cost-effective. Process benchmarking of this kind can operate at several levels:

  • Between similar processes in the same factory or service branch
  • Between different factories or service branches
  • Between different competing organizations
  • Between different sectors using the same process

Strategic Benchmarking: Strategic benchmarking, similar to process benchmarking, is all about improving parts of the company by looking through others in the industry. Strategic benchmarking relates to strategy and how to create a strategy that will allow you to be more competitive in your area.

COMPARISON

TATA NEXON XM

Overview

Engine

Mileage(ARAI)

BHP

Transmission

Fuel Type

Price

1199 CC 17.5 KMPL 118 BHP Manual Petrol 9.87 Lakhs

NISSAN MAGNITE XV PREMIUM

Overview

Engine

Mileage(ARAI)

BHP

Transmission

Fuel Type

Price

999 CC 18.7 KMPL 71 BHP Manual Petrol 9.72 Lakhs

MARUTI BREZZA LXi (2022)

Overview

Engine

Mileage(ARAI)

BHP

Transmission

Fuel Type

Price

1462 CC 19.8 KMPL 101 BHP Manual Petrol 9.36 Lakhs

HYUNDAI VENUE E (2022)

Overview

Engine

Mileage(ARAI)

BHP

Transmission

Fuel Type

Price

1197 CC 17.5 KMPL 82 BHP Manual Petrol 8.84 Lakhs

KIA SONET HTK 1.2

Overview

Engine

Mileage(ARAI)

BHP

Transmission

Fuel Type

Price

1197 CC 18.4 KMPL 82 BHP Manual Petrol 9.44 Lakhs

SPECIFICATIONS

TATA NEXON XM NISSAN MAGNITE MARUTI BREZZA LXi HYUNDAI VENUE E KIA SONET HTK1.2

Engine & Transmission

Engine 1199 cc, 3 Cylinders Inline, 2 Valves/Cylinder, SOHC 999 cc, 3 Cylinders Inline, 4 Valves/Cylinder, DOHC 1462 cc, 4 Cylinders Inline, 4 Valves/Cylinder, DOHC 1197 cc, 4 Cylinders Inline, 4 Valves/Cylinder, DOHC 1197 cc, 4 Cylinders Inline, 4 Valves/Cylinder, DOHC
Engine Type 1.2L Turbocharged Revotron 1.0L B4D K15C Smart Hybrid 1.2 Kappa Smartstream G 1.2
Fuel Type Petrol Petrol Petrol Petrol Petrol
Max Power 118 bhp @ 5500 rpm 71 bhp @ 6250 rpm 102 bhp @ 6000 rpm 82 bhp @ 6000 rpm 82 bhp @ 6000 rpm
Max Torque 170 Nm @ 1750 rpm 96 Nm @ 3500 rpm 136.8 Nm @ 4400 rpm 113.8 Nm @ 4000 rpm 115 Nm @ 4200 rpm
Mileage (ARAI) (Kmpl) 17.5 18.7 19.8 17.5 18.4
Driving Range (Km) 773 750 965 789 828
Drivetrain FWD FWD FWD FWD FWD
Transmission Manual - 6 Gears,Sport Mode Manual - 5 Gears Manual - 5 Gears Manual - 5 Gears Manual - 5 Gears
Emission Std BS 6 BS 6 BS 6 BS 6 BS 6
Turbochrgd/Sprchrgd Turbocharged - - - -

Dimensions

Length (mm) 3993 3994 3995 3995 3995
Width (mm) 1811 1758 1779 1770 1790
Height (mm) 1606 1572 1685 1617 1625
Wheelbase (mm) 2498 2500 2500 2500 2500
Ground Clearance (mm) 209 205 - 195 -
Seating Capacity (Person) 5 5 5 5 5
Bootspace (litres) 350 336 328 350 392
Fuel Tank Capacity (litres) 44 40 48 45 45

Suspensions, Brakes, Steering & Tyres

Front Suspension Independent, Lower Wishbone, McPherson Strut with Coil Spring Mac Pherson Strut with Lower Transverse Link Mac Pherson Strut 5 coil McPherson Strut with Coil Spring McPherson Strut with Coil Spring
Rear Suspension Semi-Independent; closed profile Twist beam with Coil Spring and shock absorber Twin-tube Telescopic Shock Absorber Torsion Beam & CoiL Spring Coupled Torsion Beam Axle with Coil Spring Coupled Torsion Beam Axle with Coil Spring
Front Brake Type Disc Disc Ventilated Disc Disc Disc
Rear Brake Type Drum Drum Drum Drum Drum
Front Tyres 195 / 60 R16 195 / 60 R16 215 / 60 R16 195 / 65 R15 215 / 60 R16
Rear Tyres 195 / 60 R16 195 / 60 R16 216 / 60 R16 195 / 65 R15 215 / 60 R16
Steering Type Power assisted (Electric) Power assisted (Electric) Power assisted (Electric) Power assisted (Electric) Power assisted (Electric)
Wheels Steel Rims Alloy Wheels Steel Rims Steel Rims Steel Rims

Other Features

Puncture Repair Kit Yes No No No No
NCAP Rating 5 Star (Global NCAP) 4 Star (ASEAN NCAP) Not Tested Not Tested Not Tested
Airbags 2 Airbags (Driver, Passenger) 2 Airbags (Driver, Front Passenger) 2 Airbags (Driver, Front Passenger) 2 Airbags (Driver, Front Passenger) 4 Airbags (Driver, Front Passenger, Driver Side, Front Passenger Side)
ABS Yes Yes Yes Yes Yes
EBD Yes Yes Yes Yes Yes
Brake Assist Yes No Yes No No
Electronic Stability Program Yes No Yes No No
Hill Hold Control Yes No Yes No No
Traction Control System Yes No No No No
Daytime Running Lights LED LED No No No
Ambient Interior Lighting Optional Optional No No No
Headlights Halogen Projector Bi-Xenon Projector Halogen Halogen Halogen
Follow me home headlamps Yes No No No Yes
Instrument Cluster Digital Digital Analogue Digital Analogue-Digital
Clock Digital Digital Analogue Digital Digital
Tachometer Digital Digital Analogue Analogue Analogue
Display Digital Display Touch Screen Display No No Digital Display
Integrated Music System Yes Yes No No Yes
Speakers 4 6 No No 4
USB Compatibility Yes Yes No No Yes
AM/FM Radio Yes Yes No No Yes
Warranty (Years) 2 2 2 3 3
Warranty (Kilometres) 75000 40000 40000 Unlimited Unlimited
On Road Price (Bangalore) 9.87 Lakhs 9.72 Lakhs 9.36 Lakhs 8.84 Lakhs 9.44 Lakhs

SUGGESTION

I would suggest Mr. D.S. Pughazhyendhii to take TATA NEXON XM. After the acquisition of JLR, Tata Motors has improved a lot in Suspension and Riding quality. Nexon is the most powerful vehicle in this comparison with 118BHP power and 170NM Torque, that will surely give Mr. D.S. Pughazhyendhii an impressive ride quality during long trip to Madurai. Nexon has scored 5 Star in NCAP safety rating ensuring owner and his family a very safe car.

Pros Of Nexon

  • Stylish looks with a strong road presence
  • Impressive ride quality
  • Easy to drive with good handling
  • Spacious and Feature-packed
  • Harman Music System
  • Good ground clearance for off road drive and for congusted city traffic with speed breakers.
  • Sufficient Boot space for family.

Cons

  • Tata's inconsistent after sales service
  • Little Noisy Cabin
  • Resale value of Tata Cars are low.

CONCLUSION

  • Explained the concept of Bench-Marking
  • A Vehicle for Mr. D.S. Pughazhyendhii based on the comparison has been suggested
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