Benchmarking
Benchmark in vehicle development process for passengers cars:
Benchmark:
The process of measuring products, services, and processes against those of organizations known to be leaders in one or more aspects of their operations Benchmarking can also help organizations identify areas, systems, or processes for improvements (continuous) or dramatic (business process re-engineering) improvements.
- Considerations
- Plan
- collect
- analyze(performance measurements )
- adapt(Implement and monitor plans)
Why is benchmarking important?
1.The goal of your business should be to grow, improve processes, increase quality, decrease costs so customer can easy to buy
2.Consistent benchmarking can help you:
3.Improve processes and procedures.
4.Gauge the effectiveness of past performance.
5.Give you a better idea of how the competition operates, which will help you to identify best practices to increase performance.
6.Increase efficiency and lower costs, making your business more profitable.
7.Improve quality and customer satisfaction.
Advantages of Benchmarking:
- Implements creative ideas
- 2.Increased competitions
- 3.Developing improvement
- Identifies essential activities
- 5.Quality of work
- 6.Increased performance
Disadvantages of Benchmarking:
- Stabilized standards
- Insufficient information
- Decreased results
- 4.Lack of customer satisfaction
- 5.Lack of understanding
- 6.Increased dependency
compare 4 vehicles under a budget of between 8 to 10 lakhs on the road:
1.Suzuki Dzire(year 2021) mid range car price 7.20 to 10.50lakhs on road
2.Tata Altroz (year 2021) mid range car price 8.63 to 12.32lakhs on road
3.Nissan Magnite ( year 2021) mid range car price 6.29 to 11.25lakhs on road
4.Hyundai grand i10 (year 2021)mid range car price 6.10 to 9.88lakhs on road
5.On road price depend on Chennai(Tamil Nadu State)
The following steps are involved in selecting a car:
- Making a choice
- Type of car
- price
- Safety and feature
- Specification
- Select best car under budget
Suzuki Dzire:
- The Suzuki Dzire(stylized as the Suzuki DZire, previously known as Suzuki Swift Dzire but still sold as Suzuki Swift sedan in Colombia) is a subcompact sedanmade by Suzuki for the Indian market since 2008. It was developed as a sedan variation of the Swift hatchback
- The Dzire was launched in 2008 and was based on the first generation Swift hatchback. It was introduced as a subcompact sedan for the Indian market in order to offer a sedan-like car in a smaller size. Later, in order to get the tax benefits offered to cars with a length below 4 meters in India, it was converted into a sub-4-meter sedan
Tata Altroz:
- The Tata Altroz is a subcompact car/supermini manufactured by Tata Motors. The Altroz was revealed at the 89th Geneva International Motor Show alongside the new Buzzard, Buzzard Sport, and H2X compact SUV concept.It was launched to the Indian market on 22 January 2020.
- The name "Altroz" was inspired by name of bird species, Albatross.

Nissan Magnite:
- The Nissan Magniteis asubcompact crossover SUV manufactured and marketed by Nissan. Unveiled in October 2020, the Magnite is placed below the Kicks in Nissan's global SUV lineup, making it the smallest Nissan crossover SUV world wide. Manufactured in Chennai, India, it uses the same platform as the Renault Kiger that was introduced later and occupies the sub-4 meter crossover SUV segment in India.
- The name "Magnite" is a portmanteau of the words "magnetic" and "ignite"
Hyundai grand i10 nios :
- The Hyundai grand i10 nios is a city car produced by the South Korean manufacturer Hyundai since 2007. It replaced the Hyundai Atos in the model line-up, and was initially available only as a five-door hatchback body style.
- The third generation i10 was unveiled in India on 7 August 2019 and launched on 20 August 2019, offered in 10 variants across petrol and diesel engines as well as manual and automatic transmissions.
Conclusion:
I suggest Tata Altroz for the following reasons:
1.NCAP’s rating is good, as is the built quality
2.Driving with confidence and excellent on-road behavior
3.1.2L Revotron engine gives good power and torque, but noise is audible in the cabin.
4.it’s within budget of 8 to 10 lakhs .
Attachment file:
The presentation video I have attached can be viewed here: