Benchmarking

AIM:

To create a benchmark with presently available cars in the market.

LIMITATION:

• Number of persons - 5
• Travel type - Both city and highway traffics
• Frequent long distance travelling - yes for 500 kms
• Budget - 8 lakhs to 10 lakhs
• Car type - Suv 

THEORY:

BENCHMARKING

Benchmarking is the practice of comparing business process and performance metrices to industry bests and best practices from other companies. Dimensions typically measured are quality, time, cost.

Benchmarking is used to measure performance using a specific indicator (cost per unit of measure, productivity per unit of measure, cycle time of x per unit of measure or defects per unit of measure) resulting in a metric of performance that is then compared to others.

The 12 stage methodology consists of:

1. Select subject
2. Define the process
3. Identify potential partners
4. Identify data sources
5. Collect data and select all partners
6. Determine the gap
7. Establish process differences
8. Target future performance
9. Communicate
10. Adjust goal
11. Implement
12. Review and recalibrate

The following is an example of a typical benchmarking methodology:

• Identify problem areas: Because benchmarking can be applied to any business process or function, a range of research techniques may be required. They include informal conversations with customers, employees, or suppliers; exploratory research techniques such as focus groups or in-depth marketing research, quantitative research, surveys, questionaries, re-engineering analysis, process mapping, quality control variance reports, financial ratio analysis, or simply reviewing cycle times or other performance indicators. Before embarking on comparison with other organizations it is essential to know the organization's function and processes; base lining performance provides a point against which improvement effort can be measured.
• Identify other industries that have similar processes: For instance, if one were interested in improving hand-offs in addiction treatment one would identify other fields that also have hand-off challenges. These could include air traffic control, cell phone switching between towers, transfer of patients from surgery to recovery rooms.
• Identify organizations that are leaders in these areas: Look for the very best in any industry and in any country. Consult customers, suppliers, financial analysts, trade associations, and magazines to determine which companies are worthy of study.
• Survey companies for measures and practices: Companies target specific business processes using detailed surveys of measures and practices used to identify business process alternatives and leading companies. Surveys are typically masked to protect confidential data by neutral associations and consultants.
• Visit the best practice companies to identify leading edge practices: Companies typically agree to mutually exchange information beneficial to all parties in a benchmarking group and share the results within the group.
• Implement new and improved business practices: Take the leading edge practices and develop implementation plans which include identification of specific opportunities, funding the project and selling the ideas to the organization for the purpose of gaining demonstrated value from the process.

OBSERVATION:

In this is phase we can discuss about the models which are suitable to the limitations.

Model Name	Model Image	Cost	Mileage	Number of seats
Skoda rapid (Rider, rider plus and ambition variant)		8.29 -9.70 lakhs	16-19 km/l	5
KIA seltos (HTE variant)		9.95 lakhs	16-21 km/l	5
KIA sonet  (HTE, HTK, HTK+ variant)		6.79 - 8.75 lakhs	18-24 km/l	5
Mahindra bolero and bolero neo (B4, B6, B6(O), N4 and N8 variant)		8.42 - 9.41 lakhs	17 km/l	7
Mahindra XUV 300 (W4, W6 variant)		7.95 - 9.85 lakhs	17-20 km/l	5
Maruti suzuki S-cross smart Hybrid (Sigma, delta and zeta variant)		8.59 - 9.99 lakhs	18-19 km/l	5
Maruti suzuki CIAZ smart Hybrid (Sigma, delta and zeta variant)		8.72 - 9.95 lakhs	20.04 - 20.65km/l	5
Maruti ertiga (Hybrid - LXI, VXI, VXI AT, ZXI, ZXI+ CNG - VXI variant)		7.96-9.98 lakhs	17.99-26.08 km/l	7
Nissan kicks (1.5 XL and XV variant)		9.5-10 lakhs	14-16 km/l	5
Renault duster (RXS Variant)		9.86 lakhs	14 km/l	5
Renault triber (RXE, RXL, RXL easy-R, RXT, RXT easy-R, RXZ, RXZ easy-R Variant)		5.57 - 7.78 lakhs	18-19 km/l	7
Hyundai creta (E Variant)		10 lakhs	17-21 km/l	5
Volkswagen vento (1.2 MPI, 1.6 MPI, MT)		8.99-9.99 lakhs	16-18 km/l	5

PROCEDURE:

Now we can sortlist the models which are discussed above with technical difficulties and customer feedbacks.

Brand Name	KIA sonet (HTE)	Mahindra bolero (B4)	Mahindra bolero (N4)	Maruti S-cross (sigma)	Skoda rapid (Rider)	Skoda rapid (Rider pus)	Volkswagen vento (1.6 MPI)
Car Image
On Road Price	Rs.9,84,186	Rs.10,02,657	Rs.9,76,237	Rs.9,88,663	Rs.8,97,900	Rs.10,12,671	Rs.10,42,988
Fuel Type Propulsion	Petrol	Diesel	Diesel	Petrol-Electric Hybrid	Petrol	Petrol	Petrol
Max Power (bhp@rpm)	98.63bhp@4000rpm	74.96bhp@3600rpm	100bhp@3750rpm	105hp at 6000rpm	110hp at 5000-5500rpm	110hp at 5000-5500rpm	105hp at 5250rpm
Max Torque (nm@rpm)	240nm@1500-2750rpm	210nm@1600-2200rpm	260nm@1750-2250rpm	138nm@4400rpm	175Nm at 1750-4000rpm	175Nm at 1750-4000rpm	153Nm at 3800rpm
Gearbox Type	Auto/Manual	Manual	Manual	Auto/Manual	Auto/Manual	Auto/Manual	Auto/Manual
Number Of Gears	6/7	5	5	5	5	5	6/7
Fuel Economy	22.35/24.1 kmpl	16.0 kmpl	17.29 kmpl	17.45/18.55 kmpl	17.35/18.97 kmpl	15.59/16.24 kmpl	16.02/17.69 kmpl
Length	3995 mm	3995 mm	3995 mm	4300 mm	4413 mm	4413 mm	4390 mm
Width	1790 mm	1745 mm	1745 mm	1785 mm	1699 mm	1699 mm	1699 mm
Height	1647 mm	1880 mm	1880 mm	1595 mm	1466 mm	1466 mm	1467 mm
Wheelbase	2500 mm	2680 mm	2680 mm	2600 mm	2552 mm	2552 mm	2553 mm
Ground Clearance	211 mm	180 mm	180 mm	180 mm	163 mm	163 mm	163 mm
Kerb Weight	1081 kg			1130 kg	1138 kg	1138 kg	1126 kg
Boot Capacity	392 litres	550 litres	550 litres	353 litres	460 litres	460 litres	494 litres
Seating capacity	5	7	7	5	5	5	5
Performance 0 to 100 kph	12.3 s	23.46 s	23.46 s	11.78 s	10.09 s	10.09 s	12.18 s
Performance 20 to 80 kph Third Gear Kickdown	8.95 s	11.88 s	11.88 s	12.61 s	11.69 s	11.69 s	13.4 s
Performance 40 to 100 kph Fourth Gear Kickdown	11.3 s	21.04 s	21.04 s	15.87 s	14.38 s	14.38 s	22.61 s
Comfort and convience rating	8.7	7.3	8.3	9.3	9.5	9.6	9.8
Safety test out of 5	4	4.5	3	4.6	4.9	4.9	4.7
Design drawbacks	Less foot space and boot capacity	-	-	Less boot capacity	Less foot space	Less foot space	-
Performance drawbacks	-	Heat dissipation inside engine	Frequent oil ring damage and oil spillage	-	-	-	slow acceleration pickup
Service drawbacks	Low	Expensive	Expensive	Low	Moderate	Moderate	Low

CONCLUSION:

From the above table, we can came to a conclusion that Maruti suzuki S- cross sigma variant is the best choice to buy at Rs. 9.88 lakhs with Automatic and manual gear system at an millage of 17-18 kmpl. It also overcomes other factors like saftey, ergnomic, performance tests along with the given limitations.