Benchmarking

Automotive Sheet Metal Design using Siemens NX CAD - Challenge-1

Benchmarking:

Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, a five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him options so that he will buy a good car for his family.

Scope:

Here we have to recommand right choice to make Mr.D.S.Pughazhyendhi him self for buying a Car for his family,

He have few expectations as below,

• Pughazhyendhi is fond of big cars

Here we are going to recommand with using Automotive Bench marking method to short list his perfect fit cars inorder to fullfill his expectations too.

Benchmarking is a process of measuring the performance of a company's products, services, or processes against those of another business considered to be the best in the industry. The point of benchmarking is to identify internal opportunities for improvement.

What is Benchmarking method?

Benchmarking is the practice of comparing business processes and performance metrics to industry bests and best practices from other companies.Dimensions typically measured are quality, time and cost.

In the process of best practice benchmarking, management identifies the best firms in their industry, or in another industry where similar processes exist, and compares the results and processes of those studied (the "targets") to one's own results and processes. In this way, they learn how well the targets perform and, more importantly, the business processes that explain why these firms are successful.

In Mr. D.S. Pughazhyendhii case, we are going to compare the 5 cars which we have short listed based on his budget.

His Budget is 8 to 10 Lakh on road.

The objective of benchmarking is to use the data gathered in your benchmarking process to identify areas where improvements can be made by:

1. Determining how and where other companies are achieving higher performance levels than your company has been able to achieve.
2. Comparing the competition’s processes and strategies against your own.
3. Using the information, you gather from your analyses and comparisons to implement changes that will improve your company’s performance, products, and services.

Common areas that you may want to target for benchmarking analysis include cost per unit, time to produce each unit, quality of each unit, and customer satisfaction. The performance metrics you get from these targets can be compared against others to help you determine best practices for improving your operations.

Steps in the benchmarking process

1. Select a subject to benchmark.
2. Decide which organizations or companies you want to benchmark.
3. Document your current processes.
4. Collect and analyze data.
5. Measure your performance against the data you've collected.
6. Create a plan.
7. Implement the changes.
8. Repeat the process.

Types of Benchmarking

Benchmarking can be internal (comparing performance between different groups or teams within an organization) or external (comparing performance with companies in a specific industry or across industries). Within these broader categories, there are three specific types of benchmarking:

1) Process benchmarking,

2) Performance benchmarking and

3) Strategic benchmarking.

The three main types of costs in benchmarking are:

1. Visit Costs - This includes hotel rooms, travel costs, meals, a token gift, and lost labor time.
2. Time Costs - Members of the benchmarking team will be investing time in researching problems, finding exceptional companies to study, visits, and implementation. This will take them away from their regular tasks for part of each day so additional staff might be required.
3. Benchmarking Database Costs - Organizations that institutionalize benchmarking into their daily procedures find it is useful to create and maintain a database of best practices and the companies associated with each best practice now.

Advantages of Benchmarking:

1. Improve processes and procedures.
2. Gauge the effectiveness of past performance.
3. Give you a better idea of how the competition operates, which will help you to identify best practices to increase performance.
4. Increase efficiency and lower costs, making your business more profitable.
5. Improve quality and customer satisfaction. VEHICLE DEVELOPMENT PROCESS:

   BENCHMARKING:-

   Benchmarking involves a structured comparison between similar products, services or processes on some dimensions of performance. For example it can be used to compare the availability and delivery of features in a product and in this form often provides the basis of consumer tests and reviews. These look at products and services and provide recommendations based on which is best or some form of ranking amongst competitors. It is particularly useful when comparing not only performance but also practice – in other words what do the different organizations do to enable that performance to be delivered? And applied in this way it is a powerful tool in process innovation sin e studying how the ‘best’ achieve their performance can
   provide powerful clues for changing the way processes operate. Process benchmarking of this kind can operate at several levels :
   • Between similar processes in the same factory or service branch
   • Between different factories or service branches
   • Between different competing organizations
   • Between different sectors using the same process

   there are two types of benchmarking which we are going to focus more i.e.,

   BENCHMARKING II:-

   Which involves part level comparison and analysis of vehicle saftey comfort ,engine efficiency and its performance.

   BENCMARKING I:-

   Which involves product level/Vehicle level comparison and analysis of vehicle saftey comfort ,engine efficiency and its performance.

   Now lets filter out what are his needs

   His Family comprises five members including his wife, five-year-old boy, his father, and his mother.which seems he need a 6 to 8 seater vehicle

   • Comfort
   • Reliability
   • Fuel Efficiency( To keep the expenses in check and acoiding refueling again and again)
   • High speed performance and handling of your car.

   He will be using his car to commute to his office.Considering this cars with automatic transmissions are becoming increasingly popular in the country. Automatic transmission cars are great if you drive yourself around, have a long commute and often get stuck in traffic jams. However, automatic transmission variants cost more and give a lower mileage.so lets consider all other requirements for now and get back to conclusion in the end.

   Budget falls between 8 to 10 lakhs on road

   Pughazhyendhii is fond of big cars

   noting down all the above points there are few vehicles in the market that meets the requirement.they are listed down below

   Types of Body Type:

   here below body types are available in the market,

   “The key difference is an SUV is a body-on-frame built on a truck chassis, while a crossover or CUV, is a unibody frame constructed on a car chassis.”
   What is a CUV in vehicles?

   Definition. This term refers to a vehicle that incorporates a unibody construction similar to most cars, as opposed to the body-on-frame construction of a typical SUV.
   A crossover, crossover SUV, or crossover utility vehicle (CUV) is a type of automobile with an increased ride height that is built on unibody chassis construction shared with passenger cars, as opposed to traditional sport utility vehicles (SUV) which are built on a body-on-frame chassis construction similar to pickup A crossover, as its name implies, refers to a cross between a car and an SUV. Nowadays, in the car world where most automakers have adopted the "we combine everything" strategy on their automobiles, crossovers swim upstream, incorporating the high seating of an SUV with the comfort of a passenger car.

   I decided to recommand under the body types of SUV, Crossover SUV.

   I have short listed below cars for comparrisons, under his budget with consideration of his expectaion that he likes big size cars so i decided to move on with below car varients/Segments/Car body types,

   1) Maruti Brezza LXi - Corssover SUV,

   Advantages	Disadvantages
   Gets segment-levelling features Cabin space Tall seating, ease of driving	Engine lacks mid-range punch Top-end variants are expensive

   2) Tata Nexon XE,

   Advantages	Disadvantages
   Upmarket looks, five-star G-NCAP safety Spacious cabin compared to rivals Easy to drive and live with	Interior quality Low-end grunt from motors Infotainment screen not as good as rivals

   3) Maruti Fronx Delta,

   Fronx 1.2 L Delta MT Specifications

   Mileage	22.89 kmpl
   Engine	998 to 1997 cc

   Fronx 1.2 L Delta MT Key Specifications

   Fuel Type	Petrol
   Max Power (bhp @ rpm)	89 bhp @ 6000 rpm
   Transmission Type	Manual
   Fuel Tank Capacity	37 Litres
   Engine Displacement	1997 cc
   Max Torque (nm@rpm)	113 Nm @ 4400 rpm
   Boot Space (Litres)	308 Litres

   Fronx 1.2 L Delta MT Key Features

   Front Suspension	MacPherson Strut
   Rear Suspension	Torsion Beam
   Tyre Size	195/60 R16
   Adjustable Headrests	Yes
   Adjustable Steering Column	Yes
   Keyless Entry	Yes
   Power Steering	Yes
   Power Windows	Yes
   Seat Height Adjustment	5
   Start Stop Button	Yes

   Maruti Fronx 1.2 L Delta MT Overview

   The 1.2 L Delta MT of Maruti Suzuki Fronx is priced at Rs 832500. It has a Petrol engine with a maximum power of 89 bhp @ 6000 rpm and peak torque of 113 Nm @ 4400 rpm. This competes with cars such as MG Comet EV and Maruti Brezza.
   4)Mahindra XUV300, The XUV300 is Mahindra’s sophisticated sub-four-metre compact SUV. It’s a shortened and re-engineered version of Mahindra subsidiary SsangYong’s Tivoli and is far removed from body-on-frame models like the TUV300. The Mahindra XUV300 debuts many class-first features but it is also among the pricier compact SUVs. It is available with petrol and diesel engine options with standard-fit 6-speed manual transmissions. The diesel engine is additionally available with the option of an AMT auto. The Mahindra XUV300 holds the distinction of being the safest car to be crash tested by Global NCAP being rated 5 stars on adult occupant protection and 4 stars on child occupant protection. The Mahindra XUV300 is smart and well turned out, and it also seems larger than its contemporaries. On the inside, you’ll find a fairly conventional dashboard but the cabin does have a premium air about it. Seat comfort and cabin space are good but not great, but the XUV300’s width does make it a better five-seater than most rivals. Sadly, boot space is strictly limited.
   The Mahindra XUV300’s 117hp, 1.5-litre, four-cylinder diesel engine is very likeable. It’s not the quietest of engines but it is smooth and it delivers power in a friendly manner. The auto gearbox is also quite nice as AMTs go. As for the petrol engine, the 110hp, 1.2-litre turbocharged unit is quiet and refined but power delivery at low speeds isn’t the smoothest. The three-cylinder engine gets into its rhythm as you build the revs and offers a pleasant performance then on.
   Unique to the Mahindra XUV300 in this segment is the option to adjust steering weight. The SUV is not pin-sharp but it is nice to steer nonetheless. Also, an absorbent suspension means you can drive it with vigour on poorly paved surfaces, but there’s no escaping the firmness. Do note, it is the heavier diesel that feels more surefooted. Of the two engine options on offer, we’d pick the XUV300 diesel, as it has a broader range of abilities. And given that it is more efficient too, the diesel XUV is worth the premium over the petrol. The AMT is an option for urban buyers too. The diesel-manual and petrol XUV300s are available in four trims each. The base W4 is fairly well-equipped and is a good value pick. The W6 gets more frills but you’d do well to extend your budget to the W8 trim version that gets ESC, projector headlamps, auto headlights and wipers, keyless go, cruise control, dual-zone climate control and a touchscreen infotainment system with Android Auto and Apple CarPlay. Range-topping W8(O) versions of the Mahindra XUV300 are identifiable by their diamond-cut alloy wheels and also get premium kit like front parking sensors, heated outside mirrors, a sunroof, leatherette upholstery, auto-dimming inside mirror and a tyre pressure warning system. However, these versions are expensive by class standards. 5)Kia Sonet HTE 1.2.

   Sonet HTE 1.2 Key Specifications

   • 
     

     PRICE

     ₹ 7.79 Lakh
   • 
     

     FUEL TYPE

     Petrol
   • 
     

     SEATING CAPACITY

     5 People
   • 
     

     ENGINE SIZE

     1197 cc
   • 
     

     TRANSMISSION

     Manual

   All Specs Of Sonet HTE 1.2 - Sonet Base Model

   ENGINE & PERFORMANCE

   Fuel Type

   Petrol

   Transmission

   Manual - 5 Gears

   Engine

   1197 cc, 4 Cylinders Inline, 4 Valves/Cylinder, DOHC

   Engine Type

   Smartstream G 1.2

   Peak Power (bhp@rpm)

   82 bhp @ 6000 rpm

   Peak Torque (Nm@rpm)

   115 Nm @ 4200 rpm

   Drivetrain

   FWD(front wheel Drive)

   Others

   Idle Start/Stop

   Emission Standard

   BS6 Phase 2

   STEERING, TYRES, & SUSPNSIONS

   Steering Type

   Power assisted (Electric)

   Minimum Turning Radius

   5.1

   Suspension - Front

   McPherson Strut with Coil Spring

   Suspension - Rear

   Coupled Torsion Beam Axle with Coil Spring

   Wheels Type

   Steel Rims

   Tyres Size - Front

   195 / 65 R15

   Tyres Size - Rear

   195 / 65 R15

   Spare Wheel

   Steel

   SIZE, WEIGHT, & DIMENSIONS

   Bootspace / Dicky Capacity (L)

   392

   Fuel Tank Capacity (L)

   45

   Passenger Capacity

   5

   Length (mm)

   3995

   Width (mm)

   1790

   Height (mm)

   1610

   Wheelbase (mm)

   2500

   No of Seating Rows

   2

   No of Doors

   5

   SAFETY

   Airbags

   4 Airbags (Driver, Front Passenger, Driver Side, Front Passenger Side)

   Seat Belt Warning

   Child Lock

   Anchor Points for Child Seat

   Overspeed Warning

   1 beep over 80kmph, Continuous beeps over 120kmph

   Speed Sensing Door Lock

   Anti theft Engine immobilizer

   Middle rear three-point seatbelt

   Central Locking

   With Key

   SENSORS, WARNINGS, & INDICATORS

   Type of Instrument Cluster / Dashboard Display

   Analogue - Digital

   Mileage or Average Fuel Consumption

   Real Time Mileage

   Distance to Empty

   Trip Meter

   Electronic 2 Trips

   Low Fuel Warning

   Door Not Closed Warning

   Tyre Pressure Monitoring (TPMS)

   Gear Shift Indicator

   Dynamic

   Parking Sensors

   Rear

   Clock

   Digital

   Headlights On Reminder

   Tachometer

   Analogue

   MUSIC AND INFOTAINMENT

   Android / Apple Connectivity

   Android Auto (No), Apple Car Play (No)

   COMFORT & CONVENIENCE

   Steering Adjustment

   Tilt

   Air Conditioner

   Yes (Manual)

   Heater

   Front AC

   Single Zone, Common Fan Speed Control

   Rear AC

   Blower, Vents Behind Front Armrest

   Anti-glare Rear View Mirrors

   Manual - Internal Only

   12V Power Outlets

   Boot Access from the Last Row Seats

   BRAKING & TRACTION

   Brake Type - Front

   Disc

   Break Type - Rear

   Drum

   ABS - Anti Lock Braking System

   EBD - Electronic Brake-force Distribution

   SEATS

   Seat Upholstery

   Fabric + Leatherette

   Adjustment Options - Driver Seat

   6 way manually adjustable (seat forward / back, backrest tilt forward / back, headrest up / down)

   Adjustment Options - Front Passanger Seat

   6 way manually adjustable (seat forward / back, backrest tilt forward / back, headrest up / down)

   Adjustment Options - Rear Row Seat

   2 way manually adjustable (headrest up / down)

   Driver Armrest

   Headrests

   Front & Rear

   Rear Passenger Seats Type

   Bench

   Folding Rear Seat

   Full

   DOORS, WINDOWS MIRRORS & WIPERS

   Power Windows

   Front Only

   Exterior Door Handles

   Body Coloured

   Interior Door Handles

   Silver

   Doot Sill Plates

   Plastic

   Outside Rear View Mirrors (ORVMs)

   Body Coloured

   Adjustable ORVM

   Electrically Adjustable

   Boot / Dikki Opener

   Electric Tailgate Release

   HEAD & TAIL LIGHTS

   Headlights

   Halogen

   Headlight Height Adjuster

   Tail Light

   Halogen

   INTERIORS, LIGHTS & STORAGE INSIDE CABIN

   Interiors

   Single Tone

   Interior Colour(s)

   Black

   Lights inside Cabin

   Front and Rear

   Cup Holders

   Front Only

   Storage in Driver Armrest

   Pockets inside Door

   Front & Rear

   EXTERIOR

   Roof Mounted Antenna

   Body Coloured Bumpers

   Body Kit

   Cladding - Black/Grey

   MANUFACTURER WARRANTY

   Warranty (Years)

   3

   Warranty (Max Kilometres)

   Unlimited

   Battery Warranty (Max Kilometres)
   

   Here I have made comparrison under major specifivcation which considering few critaria as below,

   • He have 5 member in his family so I considered minmum 5 seats should be available on the car
   • Bangalore is a crowded city & He will visit his native once in a month along with his family, it does mean our consideration of the car should be give good millage, with parking assistance, Good safety rating, good Child Safety, more boot space for carry much luggage and Easy service availability.

   

   

   The above PPT have missed the sonnet millage is 18.4kmpl.

   I would like to recommand to buy Tata Nexon XE
   

   He can buy as his desire color than above picture.

   I recommand to buy at his native place at madurai because there is few tax relaxtion so on road price comes less then bangalore city show room prices.

   • This car have 5 Star safety Rating.(5-star rating by the Global NCAP(New Car Assessment Programs (NCAP) Safety Features and Devices. Used Car Safety Ratings.)the Nexon is considered a safe car for adult and child occupants).
   • This car on road price comes near Rs.9.08 Lakh.
   • It have 44 Litre fuel tank so he need to fill once enough to reach to his native madurai which has 500km distance
   • Milleage is average but not poor.
   • size looks big as his disire.
   • Generally safety features are the primary things to consider while buying a new car. Nothing is more important than the protection of you and your family.
   • Essential features to consider are crash avoidance capabilities like ABS and airbags, child safety features, driving comfort features like seat adjustment etc.

   With consideration of above points I would strongly recommand to Tata Nexon XE.