Benchmarking
BENCH-MARKING
Bench-marking involves a structured comparison between similar products, services or processes on some dimensions of performance. For example it can be used to compare the availability and delivery of features in a product and in this form often provides the basis of consumer tests and reviews. These look at products and services and provide recommendations based on which is best or some form of ranking among-st competitors.
Types of Bench-marking
- Process or product bench marking
- Strategic Bench-marking
- Performance bench marking
Features to be study in bench marking project
- Saftey
- Serviceability
- Structure
- Braking
- Ergonomics
- Transmission
case study :01
Benchmark with presently available cars in the market for the following case.
Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, a five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakh on road. Please suggest to him options so that he will buy a good car for his family.
Note: Pughazhyendhii is fond of big cars
Following the case of person need to buy a car to be noted on given below
- High traffic on our region.
- 5 member on this family. so we move on to SUV of his family
- Travel distance to native place is 500*2 + 8*30 = 1240 km over all distance covered in a month.
- Budget is 8 to 10 lak .
TATA PUNCH
Key Specifications
|
ARAI Mileage |
18.97 Kmpl |
|
Fuel Type |
Petrol |
|
Max Power (bhp @ rpm) |
86 PS @ 6000 rpm |
|
Seating Capacity |
5 |
|
Transmission Type |
Manual |
|
Fuel Tank Capacity |
37 Litres |
|
Engine Displacement |
1199 cc |
|
Max Torque (nm@rpm) |
113 Nm @ 3300 rpm |
|
Boot Space (Litres) |
366 Litres |
MARUTI SUZUKI BREZZA
|
ARAI Mileage |
17.03 Kmpl |
|
Fuel Type |
Petrol |
|
Max Power (bhp @ rpm) |
103.26 bhp@ 6000 rpm |
|
Seating Capacity |
5 |
|
Transmission Type |
Manual |
|
Fuel Tank Capacity |
48 Litres |
|
Engine Displacement |
1462 cc |
|
Max Torque (nm@rpm) |
138 Nm @4400 rpm |
|
Boot Space (Litres) |
328 Litres |
TATA NEXON
|
COMPARISON MODELS /SPECIFICATIONS |
TATA NEXON |
|
ARAI Mileage |
23.22 kmpl |
|
Fuel Type |
Petrol |
|
Max Power (bhp @ rpm) |
113.42bhp@3750rpm |
|
Seating Capacity |
5 |
|
Transmission Type |
Automatic |
|
Fuel Tank Capacity |
44.0 (Litres) |
|
Engine Displacement |
1497CC |
|
Max Torque (nm@rpm) |
260Nm@1500-2750rpm |
|
Boot Space (Litres) |
350 |
|
Gears |
6-Speed |
|
Drive train |
Front Wheel Drive (FWD) |
|
Emission Norm |
BS VI |
|
Body Type |
SUV |
HYUNDAI VENUE N LINE
|
COMPARISON MODELS /SPECIFICATIONS |
HYUNDAI VENUE N LINE
|
|
ARAI Mileage |
18.6 kmpl |
|
Fuel Type |
Petrol |
|
Max Power (bhp @ rpm) |
118.41bhp@6000rpm |
|
Seating Capacity |
5 |
|
Transmission Type |
Automatic |
|
Fuel Tank Capacity |
45.0 (Liters) |
|
Engine Displacement |
998 |
|
Max Torque (nm@rpm) |
172Nm@1500-4000rpm |
|
Boot Space (Litres) |
#VALUE! |
|
Gears |
7 Speed DCT |
|
Drive train |
Front Wheel Drive (FWD) |
|
Emission Norm |
BS VI 2.0 |
|
Body Type |
SUV |
benchmarking comparission
CONCLUSION
I would suggest Tata Nexon for Mr. D.S. Pughazhyendhii family, because Nexon is a excellent offering which is safest car in its .
the milage of car is also high in the 10 lakh segment car & At the same time power and torque of the car is so high .
It is also value for money product with class leading features.