Benchmarking

Objective:- Benchmarking atleast 4 cars in the range of 8 lakhs to 10 lakhs, so that Mr. D.S. Pughazhyendhii and his family can travel 500kms every month to banglore to chennai and also he could commute in the heavy traffic of banglore for daily office going. Detailed report of Benchmarking with images.

01. Cars selected :

• 01. Mahindra Thar AX (O) Hard Top Diesel MT RWD.
• 02. Mahindra XUV300 W6 1.2 Petrol.
• 03. Mahindra Bolero B6.
• 04. Tata Nexon XMA (S).
• 05. Kia Sonet HTE 1.5.
• 06. Mahindra Bolero Neo N8.

02. Characteristics of 2022 Cars :

• ADAS (Advanced Driver Assistance System).
• Blindspot monitoring system
• premium speakers
• wireless smartphone connectivity
• 6 airbags for cars across all range of cars at all prices
• Automatic emergency braking system
• Digital instrument cluster
• Keyless entry and go was a USP for cars
• ventilated seats
• AI bot does all that a google assistant might do, but it also unlocked a whole new dimension of commands.
• Advance BIW Design and Lightweight of Carbody.
• BS6 Engine Used in cars.

03. what is benchmarking ?

Benchmarking is the practice of comparing business processes and performance metrics against industry best standards and best practices from other companies. Parameters such as quality, time and cost are usually measured.

Benchmarking is used to measure performance using a specific metric (cost per unit of measurement, performance per unit of measurement, cycle time per unit x, or defect per unit), resulting in a measurement of performance Which is compared with others.

The 12 stage methodology consists of:

• Select subject
• Define the process
• Identify potential partners
• Identify data sources
• Collect data and select all partners
• Determine the gap
• Establish process differences
• Target future performance
• Communicate
• Adjust goal
• Implement
• Review and recalibrate

Technical benchmarking is performed by design staff to determine the capabilities of products or services, especially in comparison to the products or services of leading competitors. For example, on a scale of one to four, four being best, how do designers rank the properties of your organization’s products or services? If you cannot obtain hard data, the design efforts may be insufficient, and products or services may be inadequate to be competitive.

Benchmarking in the automobile industry

Benchmarking involves a structured comparison between similar products, services or processes on some dimensions of performance. For example it can be used to compare the availability and delivery of features in a product and in this form often provides the basis of consumer tests and reviews. These look at products and services and provide recommendations based on which is best or some form of ranking amongst competitors.

It is particularly useful when comparing not only performance but also practice – in other words what do the different organizations do to enable that performance to be delivered? And applied in this way it is a powerful tool in process innovation sin e studying how the ‘best’ achieve their performance can provide powerful clues for changing the way processes operate. Process benchmarking of this kind can operate at several levels:

• Between similar processes in the same factory or service branch
• Between different factories or service branches
• Between different competing organizations
• Between different sectors using the same process

04.Benchmarking of Cars :

Car	Mahindra Thar	Mahindra XUV 300	Mahindra Bolero	Tata Nexon	kia Sonet	Mahindra Bolero
Model	AX (O) Hard Top MT RWD	W6	B6	XMA (S)	HTE	NEO N8
Images Price
Dimensions(L*W*H)	3985*1820*1844	3995*1821*1627	3995*1745*1880	3993*1811*1606	3995*1790*1610	3995*1795*1817
Seating Capacity	4	5	7	5	5	7
Engine Capacity	1497 cc, 4 Cylinders Inline, 4 Valves/Cylinder, DOHC, 117 bhp @ 3500 rpm, 300 Nm @ 1750 rpm	1197 cc, 3 Cylinders Inline, 4 Valves/Cylinder, DOHC, 109 bhp @ 5000 rpm, 200 Nm @ 2000 rpm	1493 cc, 3 Cylinders Inline, 4 Valves/Cylinder, SOHC, 75 bhp @ 3600 rpm, 210 Nm @ 1600 rpm	1199 cc, 3 Cylinders Inline, 2 Valves/Cylinder, SOHC, 118 bhp @ 5500 rpm, 170 Nm @ 1750 rpm	1493 cc, 4 Cylinders Inline, 4 Valves/Cylinder, DOHC, 99 bhp @ 4000 rpm, 240 Nm @ 1500 rpm	1493 cc, 3 Cylinders Inline, 4 Valves/Cylinder, DOHC, 100 bhp @ 3750 rpm, 260 Nm @ 1750 rpm
Fuel Capacity	45	42	60	44	45	50
Fuel Type	Diesel	Petrol	Diesel	Petrol	Diesel	Diesel
Transmission	Manual - 6 Gears	Manual - 6 Gears	Manual - 5 Gears	AMT - 6 Gears, Manual Override, Sport Mode	Manual - 6 Gears	Manual - 5 Gears
Mileage	15.2	17	16.7	16.3	24.1	17.2
Safety	1 beep over 80kmph, Continuous beeps over 120kmph, 2 Airbags (Driver, Front Passenger), 4 Star (Global NCAP)	1 beep over 80kmph, Continuous beeps over 120kmph, 5 Star (Global NCAP), 2 Airbags (Driver, Passenger)	1 beep over 80kmph, Continuous beeps over 120kmph, 2 Airbags (Driver, Front Passenger)	1 beep over 80kmph, Continuous beeps over 120kmph, 5 Star (Global NCAP), 2 Airbags (Driver, Passenger)	1 beep over 80kmph, Continuous beeps over 120kmph, 4 Airbags (Driver, Front Passenger, Driver Side, Front Passenger Side)	1 beep over 80kmph, Continuous beeps over 120kmph, 2 Airbags (Driver, Front Passenger)
ground Clearance	226	180	180	209	205	180
Boot capacity	600	257	384	350	392	384

05.Pros And Cons Of The selected Cars :

01.Mahindra Thar :

Pros:

• Because it is a Thar - Attitude, rugged lineage, an elite group of users
• True off-road capability - Probably the best affordable off-roader in the country
• Reasonably comfortable - The cabin is a lot less spartan than earlier and usable
• Potent powertrains - Superb petrol refinement, tractable diesel, overall drivability
• Tremendous leap - Evolved so significantly that it makes the older model feel ancient

Cons:

• Not a family car - Can't comfort four occupants as other similarly priced SUVs would
• Isn’t practical - Lacks boot space, fit/finish in some areas, restrictive rear legroom
• On-road dynamics - Isn't as refined to drive as rivals, poor petrol efficiency

02.Mahindra XUV 300 :

Pros:

• Looks handsome - The majority will agree that the XUV300 has an attractive front end
• NCAP safety rating - This SUV's five-star rating satisfies growing concerns about safety
• Equipment list - The top-spec variant has a long list of features, safety equipment
• Potent drivetrains - The engines respond well to throttle inputs and aid drivability
• Comfortable ride - One of the few cars that offer a plaint ride regardless of the speed

Cros:

• Needs a makeover - An update would help attract prospective buyers to the XUV300
• Interior fit/finish - It is not in the league of segment rivals such as the Venue/Seltos
• Petrol AMT gearbox - The engine feels less refined due to the discernible shift shocks

03.Mahindra Bolero :

Pros:

• Stance - Has that rugged, no-nonsense stance that's appealing to a large audience
• Drivetrain performance - There's adequate torque for most utilitarian/lugging chores
• Robust - The Bolero feels exceedingly sturdy enough to withstand the test of time
• Proven name-plate - Extremely popular in rural areas to ferry folks/stuff around
• Mahindra service - Wide dealership/service network, affordable ownership experience

Cons:

• Too utilitarian for urban usage - The Bolero feels too ordinary an option for city dwellers
• Quality, fit and finish - Rough edges, not ergonomic, feels built to a price
• Outdated styling - This vehicle could do with ample flair to attract new-age buyers

04.Tata Nexon :

Pros:

• Upmarket looks - Exciting and impactful design, proper no-nonsense SUV stance
• G-NCAP safety - A five-star NCAP safety rating ensure buyers get a very safe car
• Performance - The powertrains offer a satisfying mid/top-end grunt for most situations
• Spacious cabin - Despite the compact footprint, it is roomier than segment rivals
• Sorted ride/handling - Nicely tuned suspension offers apt damping at most speeds

Cons:

• Interior quality, fit/finish - Scratchy hard plastics, rough edges, panel gaps
• Low-end grunt - The diesel motor needs some revving to get off the line properly
• Infotainment screen - Slow responses, low-resolution screen, interface not intuitive

05.kia Sonet :

Pros:

• Flamboyant styling - Great concoction of modern/youthful looks with a rugged stance
• Refined motors/gearboxes - Peppy/smooth performance, good refinement, frugal
• Easy to drive - Compact size, steering that's light with reasonable feedback
• Good quality - Quality and fit/finish are on par with segment expectations
• Boot capacity - Reasonably sized boot good for occupants to last seven days

Cons:

• Firm ride quality - Never feels settled, bounces at high speeds under full load
• Rear seat space - The rear bench is a squeeze for anything more than two adults
• Rear visibility - Is hampered by the chunky C-pillars and compact rear windscreen

06.Mahindra Bolero Neo :

Pros:

• Performance - Meaty torque build-up until 100kmph, be it in the city or on the highway
• Ride - Below the speed limit, there's an incredibly cushy ride over any road surface
• Roomy front row - Large and wide seats, great under-thigh support, usable armrests
• Storage space - Ample space in the glovebox/door pads and between the front seats
• Pricing - More value over Bolero due to additional features/sophisticated mechanicals

Cons:

• Mediocre interior finish- Shiny hard plastics are in use on the centre console/doors
• Second-row comfort - Legroom even for average adults, seat cushioning is flat/too firm
• Handling - Less dynamic at speed due to slow steering, soft ride and intense body roll

References :

• Google
• skilllync
• Wikipedia

Conclusion :

• Comparing with the features ,safety, maintanance, mileage, seating capacity,Long & short range purpose, Crash rating. I would suggest Kia Sonet which has less maintanance with the best mileage of 24.1kms\L
• Its engine capacity of 1493 cc, 4 Cylinders Inline, 4 Valves/Cylinder DOHC, 99 bhp @ 4000 rpm, 240 Nm @ 1500 rpm
• Which has Anti-theft feature which is very necessary to live in a state like karnataka with the high crime rate,where the owner can locate the car and will get the notification in case of any breaching into the car and can lock the car when ever the owner wanted.
• Safety feature which has 3.5 star rating for the crash test which very good for the crash safety.And also from the car there will be a call and notification send to the authority for the protection of passenger in the car. The authority can send ambulance to the accident spot in 15minutes from the crash.
• It has 360 degree camera to know the blind spots.
• If the doctor thinks, in the future family members might increase then he can go for Mahindra Bolero Neo which has 5tar rating of safety which means in the car accident the passengers wont even get a scrach ,which has 384 litres of bootspace and also which is a 7 seater.