Benchmarking
AIM:
To prepare a report on Benchmarking, its purposes & compare atleast 4 vehicles with each other to provide a suitable conclusion for the report, suggesting a single suitable vehicle among the comparison made.
BENCHMARKING?
Benchmarking, is the practice of comparing buisness processes and performance metrics to industry best and best practices from other companies. dimension typically measured as cost, quantity and cost.
Classification of benchmarking:
- INTERNAL BENCHMARKING: It is used when the company already established and proved the best practices and they simply need to share them. Internal benchmarking is also necessary when comparable industries are not readily available.
- COMPETITIVE BENCHMARKING: It is used when the company wants to evaluate the position within its industry. and also used when the company needs to identify the industry leadership performance targets.
- STRATEGIC BENCHMARKING: It is used in identifying and analaysing the world class performance. this fom of benchmarking used when company needs to go outside of this industry.
BENEFITS:
It helps in identifying the areas that we wish to be improved on in your buisness and benchmarking your existing performance against competitors, and to gain the strategic improvement over other industries/competitors.
- Monitor performance
- Continuous improvement
- Planning and goal setting
- Encourage ownership
REQUIREMENTS:
Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, a five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him options so that he will buy a good car for his family.
Note: Pughazhyendhii is fond of big cars
In my opinion,
Mr. Pughazhyendhii and his family needs a car for regular use and go to native once in the month, then the car specifications must have a Balance in Mileage, Maintenance, Good Space, Features, and a Social Status of Not Owning an Entry-Level Car but One That Offers Value With the shift in thinking, elements like safety and nice interiors are becoming crucial deciding factors.
His major requirements are,
- 5-7 Seating capacity
- Budget: 8-10 lakhs
- Better mileage
- Also, a good one for the city drive.
- Good space between the seats.
I would suggest Petrol/Diesel driven Sport utlity vehicles to him
MY SUGGESTION:
- TATA NEXON
- FORD ECOSPORT
- MARUTI SUZUKI VITARA BREZZA
- HYUNDAI VENUE
TATA NEXON:
Cost: 8.47 lakh

SPECS:
- Mileage (ARAI) kmpl : 17 Kmpl to 21 Kmpl
- fuel type : petrol
- fuel tank capacity : 44L
- Gear Box : 6 SpeedFuel
- Type : Petrol / Diesel
- Transmission : Manual / Automatic
- Driving Range : 773 Km
- Length Width Height :3994*1811*1607
- Seating Capacity :5Boot Space:350
- Power : 108.5bhp@3750rpm
- Torque : 260Nm@1500-2750rpm
- Engine Displacement : 1198 CC / 1497 CC
FEATURES:
- Power steering
- antilock braking system
- driver airbag
- automatic climate control
- alloy wheels
- power windows front
FORD ECOSPORT: (Petrol)
cost: 8.19+ Lakhs
MODEL:


SPECIFICATION SUMMARY:
milage (ARAI) : 14Kmpl-23Kmpl
displacement : 1496-1498cc
fuel type : diesel/ petrol
fuel tank capacity : 52L
length : 3998mm
width : 1765mm
height : 1647mm
seat : 5
Weight : 1660Kg
Engine : 1.5l 122hp inline 3
gear box : 5 speed
transmission : Automatic / manual
FEATURES:
- Power steering
- anti lock braking system
- driver airbag
- automatic climate control
- alloy wheels
- power windows front
- air conditioner
- passenger airbag
- fog lights-front.
MARUTI SUZUKI VITARA BREZZA: (petrol)
cost: 9.3 Lakhs
MODEL:


SPECIFICATION SUMMARY:
ARAI mileage : 18.76Kmpl
Engine displacement : 1462
Max power : 103.26hp/6000rpm
fuel type : petrol
fuel tank capacity : 48.0
seating capacity : 5
max torque : 138nm/4400rpm
transmission : Automatic
krb weight : 1135-1150Kg
Gross weight : 1600Kg
FEATURES:
- Power steering
- anti lock braking system
- driver airbag
- automatic climate control
- alloy wheels
- power windows front
- air conditioner
- passenger airbag
- fog lights-front.
HYUNAI VENUE: (diesel)
cost: 9.5-10lakhs
MODEL:

Specifiactions Summary:
Mileage (ARAI) kmpl : 17 Kmpl to 23.7Kmpl
Fuel Type : Petrol / Diesel
fuel tank capacity : 45L
kerb weight : 1081-1230kg
Transmission : Manual / Automatic
displacement : 1493cc
max power : 98.6hp / 4000rpm
Length Width Height : 3995*1770*1605
Seating Capacity : 5
Boot Space : 350 L
Gear Box : 7-Speed
FEATURES:
- Power steering
- anti lock braking system
- driver airbag
- automatic climate control
- alloy wheels
- power windows front
- air conditioner
- passenger airbag
- fog lights-front.
Comparison between Hyundai venue and ford ecosport
| Mileage (ARAI) (kmpl) | 17.5 | 15.9 | 19.1 | |
| Bootspace (litres) | 350 | 352 | 405 | |
| Airbags | 2 Airbags (Driver, Front Passenger) | 2 Airbags (Driver, Passenger) | 4 Airbags (Driver, Front Passenger, Driver Side, Front Passenger Side) |
Specifications:
-
Engine & Transmission
Engine 1197 cc, 4 Cylinders Inline, 4 Valves/Cylinder, DOHC 1496 cc, 3 Cylinders Inline, 4 Valves/Cylinder, DOHC 999 cc, 3 Cylinders Inline, 4 Valves/Cylinder, DOHC Engine Type 1.2 Kappa 1.5L Ti-VCT (Petrol) 1.0L Energy Fuel Type Petrol Petrol Petrol Max Power (bhp@rpm) 82 bhp @ 6000 rpm 121 bhp @ 6500 rpm 71 bhp @ 6250 rpm Max Torque (Nm@rpm) 114 Nm @ 4000 rpm 149 Nm @ 4500 rpm 96 Nm @ 3500 rpm Mileage (ARAI) (kmpl) 17.5 15.9 19.1 Driving Range (Km) 789 827 767 Drivetrain FWD FWD FWD Transmission Manual - 5 Gears Manual - 5 Gears Manual - 5 Gears, Sport Mode Emission Standard BS 6 BS 6 BS 6 -
Dimensions & Weight
Length (mm) 3995 3998 3991 Width (mm) 1770 1765 1750 Height (mm) 1617 1647 1605 Wheelbase (mm) 2500 2519 2500 Ground Clearance (mm) 195 200 205 Kerb Weight (kg) 1188 -
Capacity
Doors (Doors) 5 5 5 Seating Capacity (Person) 5 5 5 No of Seating Rows (Rows)
2 2 2 Bootspace (litres) 350 352 405 Fuel Tank Capacity (litres) 45 52 40 -
Suspensions, Brakes, Steering & Tyres
Front Suspension McPherson Strut with Coil Spring Independent McPherson McPherson Strut with Lower Triangle & Coil Spring, Anti-roll Bar & Traverse Arm Rear Suspension Coupled Torsion Beam Axle with Coil Spring Semi-independent (Twist Beam type) Torsion Beam Axle Front Brake Type Disc Ventilated Disc Disc Rear Brake Type Drum Drum Drum Minimum Turning Radius (metres) 5.3 Steering Type Power assisted (Electric) Power assisted (Electric) Power assisted (Electric) Wheels Steel Rims Steel Rims Alloy Wheels Front Tyres 195 / 65 R15 195 / 65 R15 195 / 60 R16 Rear Tyres 195 / 65 R15 195 / 65 R15 195 / 60 R16 CONCLUSION:
The suggested of the best automotive car for Mr. D.S. Pughazhyendhii family is HYUNDAI VENUE. Among all the comparison it is suitable for Bangalore road and to travel upto 500Km once in a month.