Benchmarking
- AIM:-
To prepare the report for bench marking and how is it work on competitive world and also I do the suggestion by using the benchmarking in Mr. D.S. Pughazhyendhii family.
What is Benchmarking ?
It is the process of comparing one's business process and performance metrics to industries bests and/or best practises from other industries.Process benchmarking includes studying process flows, operating system, process technologies and the operation of target firms and departments.
Also it can be defined as the benchmarking process is a process in which all the different steps are included which helps all the companies from similar or different work field find out their strengths and weakness.
Importance of Benchmarking:
Benchmarking is a widely used global management process, which is very helpful for organization development and success. But still, most of the industries do not use the benchmarking process as an efficient tool to boost their performance and productivity.
type of benchmarking

Advantages of Benchmarking:
- Implements creative ideas( the company find out their key features and after finding out the key features of their company)
- Increased competitions ( indentify the competitor , so definitely to do high attention of our product)
- Developing improvement( we know that our product feature , so we do the updated our product)
- Identifies essential activities ( the company can deliver some sort of ways which can deliver quality in their working order)
Disadvantages of Benchmarking:
- Lack of customer satisfaction ( some time the improvemevt has to be not work out in market due price ,profit wise)
- Lack of understanding (we lose our strength to watch the other type company)
- Insufficient information
come to our case study,
Mr. D.S. Pughazhyendhii families requirement,
- 5-7 seats for his family members.
- Budget: Rs. 8-10 Lakhs/-, on road price
- Good Mileage
- Good car for easy commuting within city and long drive as well.
- He is also fond of big cars.
- 5-7 seats for his family members.
here, i have benchmarking the cars




Conclusion:-
In my, suggestion HONDA AMAZE cars is best things, because they completely Satisfied the our Mr. D.S. Pughazhyendhii families,they car have all updated safety equipment(automated draiving mode, crash safty things, navigation facility , good interior structure), as well as the familes use each month to long drive ,so it have good mileage and easy to maintenance, the safety rating of NCAP, crash rating is good