Benchmarking
1. BENCHMARKING
- Benchmarking involves a structured comparison between similar products on some dimensions of performance and features. It can be used between different competing organization or sectors.
- By this we can analyze deeply and It helps to discover new concepts or change.
- It helps to understand and improve the potential of vehicle which is going to be made.
- It helps to grab opportunities in market, reduce cost and increase profit and provide customer satisfaction
- Things that are very important in bechmarking is time, quality and price.
Before performing benchmarking we need to decide what we are going to benchmark then we have to examine our own proces of benchmarking, it helps us to create new idea and guide us how to use this in the process of benchmarking. After this we need to collect and analyze the data of market or sector from different sources.
Types of Benchmarking:-
There are 2 types of benchmarking- 1- Benchmarking i - In this we do external comparison like defining competitor and comparing prices, features and quality
2- Benchmarking ii - In this we do internal comparision like analyzing deeply component wise with competitors.
2. For Mr.D.S Pughazhyendhii detail comparison between 4 cars is provided below with attached file,
From the 4 cars i am suggesting KIA SONET.
REVIEW OF KIA SONET

This is the petrol variant of KIA Sonet HTK 1.2 model. It comes with the price of 9.96 lac.
SPECIFICATION:-
ENGINE:- 1197 cc, 4 Cylinders Inline, 4 Valves/Cylinder, DOHC,PETROL, BS 6
POWER:- 82 bhp @ 6000 rpm
TORQUE:- 115 Nm @ 4200 rpm
Mileage (ARAI):- 18 KMPL
TRANSMISSION:- 5 GEARS MANUAL
Dimensions & Weight:-
LENGTH:- 3995mm
WIDTH:- 1790mm
HEIGHT:- 1625mm
WHEELBASE:- 2500mm
GROUND CLEARANCE:- 211mm
CAPACITY:-
DOORS:- 5
SEATING CAPACITY:- 5
ROWS:- 2
BOOTSPACE:- 392 LITRES
FUELTANK:- 45 LITRES
SAFETY:-
Anti-Lock Braking System (ABS)
4 AIRBAGS
Child Safety Lock


