Benchmarking
Benchmarking
There are two types of benchmarking.
- Benchmarking 1-It is car-level benchmarking
- Benchmarking 2-It is part level analysis
Analysis reports include
- Material
- Thickness
- No of parts
- Total weight.
This all Parameter includes in Benchmarking 2
Benchmarking is the technical word of comparison.
Ex
Suppose I will take a Lenovo laptop and it is supposed to be developed same product but a different company like Dell
So first Dell company first study of each part of the Lenovo laptop and get that part and implement some plus points in that part so it could be better than the Lenovo laptop and sell a lot of volume of the same product of his own company and get extra income. And all other feature also so customer get the fully satisfied to take a Dell laptop.
In short, Benchmarking is a process of COMPARISION of what is already there in the market and how do I Implement plus point in that particular product so customer as well as our team get fully satisfied and sell a lot of volume of this product.
Step of Benchmarking
First, choose the best product in the market that you should benchmark against.
Compare the style of the product.
Compare the feature and some data of both organizations to identify the difference between your company's performance.
Considered some attributes in the Benchmarking.
- Drivability
- Performance
- Energy management
- Ride comfort
- Pollutant emission
- Friction
- Sound / NVH
Comparison of 4 vehicle
| MODEL/SPECIFICATION | TATA NEXON |
| ARAI Mileage | 21.5 kmpl |
| Engine Displacement (cc) | 1497 |
| Max torque (Nm/rpm) | 260 Nm@1500-2750rpm |
| Transmission type | Automatic |
| Fuel Tank Capacity | 44 Liters |
| Fuel Type | Petrol |
| Seating Capacity | 5 |
| Body Type | SUV |
| Safety | 5 star |
| Ground Clearance (mm) | 209 |
| Boot space (l) | 350 |
| Wheelbase (mm) | 2498 |
| Length x Width x Height | 3993x1811x1606 |
| Airbags | 2 Airbags (Driver, Passenger) |
| Parking Sensor | Rear |
| Cost | 7.5 Lakh |
| MODEL/SPECIFICATION | MAHINDRA XUV 300 |
| ARAI Mileage | 17 kmpl |
| Engine Displacement (cc) | 1497 |
| Max torque (Nm/rpm) | 200 Nm@2000rpm |
| Transmission type | Automatic |
| Fuel Tank Capacity | 42 Liters |
| Fuel Type | Petrol |
| Seating Capacity | 5 |
| Body Type | SUV |
| Safety | 5 star |
| Ground Clearance (mm) | 180 |
| Boot space (l) | 257 |
| Wheelbase (mm) | 2600 |
| Length x Width x Height | 3995x1821x1627 |
| Airbags | 2 Airbags (Driver, Passenger) |
| Parking Sensor | Rear |
| Cost | 8.4 Lakh |
| MODEL/SPECIFICATION | KIA SONET |
| ARAI Mileage | 18-24 kmpl |
| Engine Displacement (cc) | 1493 |
| Max torque (Nm/rpm) | 115 Nm@4200rpm |
| Transmission type | Automatic |
| Fuel Tank Capacity | 45 Liters |
| Fuel Type | Petrol/Desel |
| Seating Capacity | 5 |
| Body Type | SUV |
| Safety | 5 star |
| Ground Clearance (mm) | 205 |
| Boot space (l) | 392 |
| Wheelbase (mm) | 2500 |
| Length x Width x Height | 3995x1790x1610 |
| Airbags | 6 Airbags (Driver, Passenger) |
| Parking Sensor | Rear |
| Cost | 7.15 Lakh |
| MODEL/SPECIFICATION | MARUTI SUZUKI BALENO |
| ARAI Mileage | 23 kmpl |
| Engine Displacement (cc) | 1197 |
| Max torque (Nm/rpm) | 113 Nm@4400rpm |
| Transmission type | Automatic |
| Fuel Tank Capacity | 37 Liters |
| Fuel Type | Petrol |
| Seating Capacity | 5 |
| Body Type | SUV |
| Safety | 5 star |
| Ground Clearance (mm) | 170 |
| Boot space (l) | 318 |
| Wheelbase (mm) | 2520 |
| Length x Width x Height | 3995x1745x1500 |
| Airbags | 6 Airbags (Driver, Passenger) |
| Parking Sensor | Rear |
| Cost | 9.5 Lakh |
Conclusion
I would suggest TATA NEXON because of the wide range of powertrains, better ride quality and engine refinement, and also the number of features it offers when compared to the other cars.
Because of Passenger Comfirtness.