Benchmarking
2. What is benchmarking
Benchmarking is a structured comparison between the similar products, services or process on the dimensions of the
Performance, in this case we will talk about the automotive industry
- Between similar process in the same factory.
- Between different factories or services.
- Between different sectors using same process
- Between different competing sectors
Benchmarking have 2 type
1.Benchmarking-1
It involves the study of the competitors. The price of the similar kind of vehicles, specification of the
Competitors vehicle and its performance. This study is managed by the third party companies which provides,
the data of the study to the vehicle manufacturers.
2.Benchmarking-2
Now after setting up the benchmark-1 of the vehicle followed by the concept preparation & crossover study.
Benchmarking-2 is been done which involves detailed component wise comparison from the competitors.
Mainly reduce the weight of the vehicle ,improve the performance & safety of the vehicle.
1. Mr. D.S. Pughazhyendhii shuld buy vehicle which full fill all requirement which is written above
I would suggest NEXON XE (Diesel) . On road price is less than 10 lack. nexon have 5 star rating by global ncap
. fuel type is diesel wich having low rate than petrol . The mileage of nexon 21.1 KMPL . 1.5 L engine.
As specifucation of car can easily full-fill all requirment of Mr. D.S. Pughazhyendhii
| Max Power (bhp@rpm) | 108 bhp @ 4000 rpm |
| Max Torque (Nm@rpm) | 260 Nm @ 1500 rpm |
Other cars i have compare are following which shown in fig.

As you know TATA is indian product . Built quality of TATA vehicle is best & maintenance is also low cost.
Thats the reason i have have suggest TATA NEXON XE Diesel