Benchmarking

What is Bench-Marking?

• Bench-Marking involves a Structured comparison between similar products, services or processes on some Dimensions of performance.
• Automotive Benchmarking is the process of analyzing the choices of similar product based on the selection factor and deducing it to final conclusion.

CASE

• D.S. Pughazhyendhii is found of big cars under budget 8 to 10 lakhs.
• His has five family members including his Wife, five-year-old Boy, his Father and his Mother.
• His lives in Bangalore which is a highly crowded city. He visits his native place Madurai which is 500kms away from Bangalore once in a month.

Based on these requirements a detailed benchmarking in below

PERFPRMANCE

• Maruti Baleno first runner on both city and highway with multi drive modes. The 2^nd runner on both city and highway with multi drive is Renault kiger RXZ.
• Tata nexon has better engine power and torque Compare to other cars .
• Tata punch good mileage in city and highway.

INTERIOR

• RENAULT KIGER

• The Kiger has a 405-litre boot, which is larger than any other rival SUV or any sub-4m SUV in India for that matter. And remember, as of now, this segment has nine offerings, including the Kiger.
• The three-spoke steering wheel in the Kiger features controls not only for the audio system but also the digital instrument cluster.
• Certain variants of the Renault Kiger come with a dial to toggle between and select a drive mode. It will allow the driver to switch between Eco, Normal, and Sport, that offer varying degrees of engine performance
• The Kiger’s interior is decked in all black, but the dashboard features a silver plaque that runs across it. The design is carefully considered, with clean lines giving it a somewhat premium look.
• The Kiger also sports twin glovebox and a tambour-door mechanism that opens up to more storage space
• .

• TATA NEXON

• The TATA NEXON is the best among the group because of its spacious cabin interior with more leg room for the rear passengers and suits best for the family drive by giving best seating for the fifth passenger.
• The glove box and rear HVAC vent are the standout features of TATA NEXON and also has improved sunvision and instrument panel clusters with added utiliy holders along the side doors.
• 

• MARUTI BALENO

• the interior comfort and convenience, the base variant of Maruti Baleno is provided with very basic equipment like power steering, power window for the front, assessor power outlet, rear seat headrest and cup holder for the front, and air conditioner.
• On the variant above, we will see an increase in the number of comfort features. Some highlights features of the Maruti Baleno includes power window for both the front and rear, rear seat headrest with adjustable function, multifunction steering wheel, gear shift indicator, keyless entry. Moreover, the Delta is added with 60:40 split rear seats while the Sigma only gets bench folding feature.
• 

• TATA PUNCH

• The dashboard has usual tones, with highlights around the ac vents. In the video, the highlights are the same colour as the car exterior. The dashboard also has small white details which give it a sports look along with the bright blue highlights.
• The teaser shows an AMT gearbox. The gearbox looks similar to the 5 speed AMT transmission that comes with the Tata Tiago. Tata will launch both an AMT and a Manual Gear option for their upcoming micro SUV. There are also speculations that the Punch will borrow Tiago’s 1.2-litre petrol engine that provides 86PS and 113NM peak torque.
• The Punch also borrows the Altroz’s semi-digital instrument cluster with its 7-inch display. The screen shows the current gear position, RPM, fuel level, trip meter, and how long the petrol will last.
• Coming to the finer details, the flat-bottom steering wheel features a set of cruise controls. The Punch is built for long trips and less than ideal road conditions, and the cruise controls will make the driving experience a breeze. The teaser also showed a start-stop button and electric operated folding mirrors.
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EXTERIOR

• RENAULT KIGER
• 

• Renault has equipped the Kiger with triple pod multi-reflector LED headlamps which lend the front fascia a premium feel. The headlamp housing is quite large and the blacked-out bits look like air vents under the lights.
• 
• The turn-indicators are positioned just below the LED daytime running lights.
• 
• Renault has given the Kiger a stanced rear end, with the body being noticeably wider than the top half of the cabin. There are character lines sculpted into the rear profile, giving it a slightly sporty appeal. It has a chunky dual-tone bumper with a faux rear skid plate design.

• TATA NEXON

• 
• TATA NEXON is standout in this category and offers the maximum boot-space of 350 litres falling just behind be-hind Eco-sport but NEXON provide way better Ground clearence of 209mm which will be well suited for the Indian roads.
• 
• The facelift, headlight and tail light are stylish in NEXON and gives a land rover discovery like front with beefy and bulky front end.
• 
• The lagged out ABC pillars of TATA NEXON offers better head room among the other models.

• MARUTI BALENO

• 
• In terms of the design, the Delta features chrome grille which is missing out on the base Sigma. Along with that, the Delta is stacked with a load of extra exterior features including electrically foldable rear-view mirror, rear window wiper, rear washer and defogger, rear view mirror turn indicator.
• 
• Power adjustable exterior rear-view mirror is offered on the Delta while the Sigma trim is equipped with the manual unit only. Additionally, the Delta also gets a projector headlight and LED light guides for the exterior.
• 
• Sigma, on the other hand, only receives standard features like adjustable headlight, rear spoiler, integrated antenna and halogen headlamps, body-coloured door handles and bumpers with black-out A-, B-, and C-pillar.

• TATA PUNCH

• Up front, the Punch features a split-headlight setup that’s reminiscent of the Harrier and Safari. The rest of the styling is a toned-down version of the HBX, as it retains the dual-tone colour scheme, squared-off wheel arches and upright stance, though drops the off-road-oriented chunky body cladding and tyres.
• 
• The interior design is yet to be officially revealed by Tata, though spy pictures of the Punch suggest it will also be similar to that of the HBX concept.

SAFETY

• RENOLT KIGER

• All the variants of the Renault Kiger come equipped with front two airbags as standard. Additionally, the top-spec version gets four airbags, including front and side. Plys, the vehicle even gets seatbelts with pre-tensioner and load-limiter for the driver.
• Additionally, the sub-compact SUV comes with ABS with EBD, rear parking sensors, impact sensing door unlock, speed sensing door lock, 60:40 split rear row seat, adjustable headrests and ISOFIX child seat anchorage.
• The Kiger’s most basic spec model, which comes with two front airbags and ABS, was tested by the Global NCAP.
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• TATA NEXON & TATA PUNCH

• The TATA apart from that automatic rain sensing wipers. Tyre pressure monitoring system are available.
• TATA is the first Indian model to receive 5Star NCAP Rating for its safety and crash test .
• 

• MARUTI BALENO

• In terms of safety, Maruti Baleno’s standard safety feature list includes ABS with EBD, central locking, dual front airbags, rear side view mirror, seat belt warning, high-speed warning, ISOFIX child seat mounts, speed-sensing auto door lock, and passenger-side rearview mirror. The Delta is only slightly better equipped with the addition of power door locks. Apart from that, two variants share the same safety feature list.
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CONXLUSION

• Thus a detailed benchmarking is done and car mode is proposed on the reports for this case.

• From the above comparison TATA NEXON ace the competition from other vehicles since it meets all his requirements with the budget.