Benchmarking

Benchmarking-

Benchmarking is the process of creating a detailed report of comparison between different parts, processes, or services. It can be done between various products of similar segments to get a better idea about the features and quality of the product.

Benchmarking helps to get the best product available by comparing it with the available product which falls in the same segment.

It can be used to compare different features of a product and also helps the customer to understand better the product and where it lies in the competition with others products with the help of ranking amongst the competitors.

Now,

Referring to Mr. D S Pughazhyendhii’s Case.

Requirements:

• The budget is between 8-10 lakhs on road.
• Should be comfortable for 5 people.
• Should have decent power.
• Should be a safer car.

Taking the requirements into consideration, there are 3 segments we will be reviewing i.e., Premium Hatchback, Sedan & Compact SUV. Also, we will be considering a Safer car. So, we’ll be considering a car that has scored at least 3 stars in the NCAP crash test, and for power, we’ll take at least 1200 cc engines.

So, we have shortlisted Tata Altroz, Honda Amaze, Tata Nexon, and Maruti Suzuki Vitara Brezza which suit the criterion mentioned above.

Tata Altroz

Altroz is the only hatchback in the Indian market to score 5 stars on the NCAP test with 16.13/17.00 for adult safety. Also, other than the outer structure of the car, Tata has really focused on the Internal safety components like Anti-Lock Braking System, Brake Sway Control, Electronic Brake-Force Distribution, Corner Stability Control, and Dual Front Airbags, all these features consequently work together to provide the maximum safety to the passenger, which makes it a perfect family car.

Also, talking about the design aspect of the car, Mr. Pratab Bose has done a great job while designing this absolute beauty. It is based on the Alfa (Agile, Light, Flexible & Advanced) Architecture which provides it decent Durability, and the upper body of the car looks so futuristic.

The kerb weight of Altroz is 1036 kg and the on-road price of this car lies between 6.98 lakh to 10.65 lakh.

The bad aspect of the car

• It has a 3-cylinder engine which can be noisy and have more vibration than 4-cylinder engines.
• Ground Clearance is on the downside at 165mm.

Key Plus Points of the Car

• 5-star Gobal NCAP test Rating
• 18.37kmpl mileage on the highway
• Great Handling

Honda Amaze

Honda Amaze is a compact sedan that comes with the most reliable engine in the Indian market. Safety features that the compact sedan comes with as standard include dual front airbags, ABS, EBD, ISOFIX seat mounts, Impact mitigating front headrests and pedestrian injury mitigation tech.

The petrol model is powered by a 1.2-liter engine making 90 PS at 6000 RPM and 110 Nm at 4800 RPM. It can be teamed with either a 5-speed manual or a CVT. The fuel economy figures are 18.6 km/l for the manual and 18.3 km/l for the CVT.

Its prices start from 7.36 lakh on-road and go up to 10.44 lakh on-road.

Bad Aspects of the car

• The headlights are not that strong.
• The Rear camera is not clear enough.
• Leg room for the back row is not enough.

Key Plus Points of the car

• Honda engine reliability.
• Great mileage to offer.
• Decent boot space.

Tata Nexon

Tata Nexon is a Compact SUV segment vehicle that also offers a 5-star safety rating in the Global NCAP test. It comes with a 3-cylinder 1.2 Litre Turbo-charged which produces 120 bhp maximum power with peak torque of 170 Nm. Currently, it is the most selling Compact SUV in the Indian Market selling over 12000 units per month holding around 60% of the Compact SUV market share.

This vehicle has great offroad capability with segment-leading 209mm ground clearance and features like an Anti-brake system, Corner stability control, electronic braking system, Hill start assist, Traction Control, Projector Headlamps, High-speed alert, Sear belt Reminder, Dual- Front Airbags, and Iso-fix.

The prices of Nexon start from 8.20 lakh on-road and go up to 12.00 lakh on-road for the top-of-the-line variant.

Bad aspects of the car

• Budget-friendly variant will compromise features.
• The SUV segment is not as fuel efficient as Hatchback and Sedan.

Key Plus Points of the car

• Off-roading Capabilities
• Powerful Engine
• Road presence

Maruti Suzuki Vitara Brezza

Maruti Suzuki Vitara Brezza is another Compact SUV that comes with a 1.5-liter 4-cylinder petrol engine and produces 105 Ps of maximum power and peak torque of 138 Nm with 17 kmpl of claimed Fuel efficiency.

This car comes with standard safety features like Dual-Front Airbags, ABS with EBD, Reverse Parking Sensors, Seat belt Reminder, High-Speed Alert, Auto Day-Night IRVM, ISOFIX, Central Locking, and Halogen Projector Headlamps.

Its prices start from 8.00 lakh on-road and go up to 10.60 lakh on-road.

Bad aspects of the car

• No major update in the vehicle for a long time.
• Ride quality and Handling suspension are not up to the mark.
• No Diesel engine on offer.

Key plus points of the car

• Maruti Suzuki service network.
• Low maintenance.

Conclusion:

After comparing all the aspects of the above-mentioned vehicle our Recommendation would go with Tata Nexon as there is no serious Bad aspect of this car and also the capabilities of this car are class-leading and up to the mark and also there is a wide range of variants that lies under the budget. Many features in this vehicle are introduced first in class. Also, Safety is up to the mark as it is the first car in India to score 5 stars on the NCAP test.