Benchmarking
BENCHMARKING REPORT ON CARS:
OBJECTIVE:
Picking up a Car as per the customer's requirement with the help of Benchmarking.
BENCHMARKING: Benchmarking in the automobile industry involves a structured comparison with similar products, services on
some dimensions of Performance.
CUSTOMER'S REQUIREMENTS:
- Occupancy: 5 Members
- Routine: Office
- Planned: Trip/vacation 500 kms.
CAR OPTIONS:
- TATA NEXON
- MARUTI SUZUKI VITARA BREEZA
- FORD ECOSPORT
- HYUNDAI VENUE
TATA NEXON:

MARUTI SUZUKI VITARA BREEZA:

FORD ECOSPORT:

HYUNDAI VENUE:

VERDICT:
Considering all aspects - Design, Interior, Exterior, Performance, Mileage, Spacing, Ride Quality, Safety, Price, ETC, Hyundai Venue is the highest scoring winner 8.5/10.
CONCLUSION:
