Benchmarking

Benchmarking

• It is the process of comparing the performance of the  companies in market based on its specifications ,types ,services and products against the other companies. 
•  This is were the new company adds the new feature comparing with others. 
• It also compares with the availablity and delivery features of the product.
• As its the first step the vehicle manufacturers have to benchmark their vehicles in the competitive environment in order to understand and to streghthen or improve the potential of their vehicles.
• It also depends on the market requirements and demand of the customers.

In this Project , as per the statement, Mr.D.S.Pughazhyendhii is in search of a Big Car with a capacity of 5 seaters for his daily use and family purpose. Within the budget of 8 to 10 lakhs travelling distance around 500Km. So, I am going to suggest him a good one.

Suggested 4 Cars are :

1. Duster RX1.5L
2. Kia Seltos
3. Tata Nexon
4. Datsun Go plus

CHARECTERISTICS  OF THE CAR:

• Good seating arrangements.
• Good mileage
• Good boot space and fuel tank capacity.
• Ground clearance
• Safety
• Engine use in car and smooth operating devices.
• Lightweight carbody.

SPECIFICATIONS OF THE CARS AND ITS PROS AND CONS:

1.

Car Name	Duster RX 1.5L
Mileage	14.19Kmpl
Engine	1498cc
Seats	5
Fuel and its capacity	Petrol and 50ltr capacity
Boot space	475L
Ground clearance	205mm
Transmission	Manual
Safety	2 Airbags, Child safety locks
Price	10lakh

                                    

Pros and Cons:

• Powerfull 1498cc Petrol engine
• Good Boot space with 475L
• Less mileage

2.

Car Name	Kia Seltos
Mileage	16.8Kmpl
Engine	1497cc
Seats	5
Fuel and its capacity	Petrol and 50ltr capacity
Boot space	433L
Ground clearance	190mm
Transmission	Manual
Safety	2 Airbags, Child safety locks
Price	9lakh

                                                                                  

 

Pros and cons:

• Good boot space with good mileage
• Ground clearnce is less

3.

Car Name	Datsun Go plus
Mileage	19.02Kmpl
Engine	1198cc
Seats	5
Fuel and its capacity	Petrol and 35ltr capacity
Boot space	347L
Ground clearance	180mm
Transmission	Automatic
Safety	2 Airbags, Child safety locks
Price	7lakh

                                                              

Pros and Cons:

• Engine power is less with 1198cc.
• of cylinder is 3 and ground clearance is also less.
• Not a turbo charger

4.

Car Name	Tata Nexon
Mileage	21.5 Kmpl
Engine	1499cc
Seats	5
Fuel and its capacity	Petrol and 50ltr capacity
Boot space	350L
Ground clearance	209mm
Transmission	Automatic
Safety	2 Airbags, Child safety locks
Price	9.7lakh

                                                                      

Pros and cons:

• Good mileage with 21.5kmpl
• Powerful 1499cc Petrol engine.
• Ground clearance and Boot space is very good compared to other above cars.
• Safety and Key features are good under 10 lakh is worth.
• Lesser space at rear seats.

COCLUSION:

• I would suggest for Tata Nexon car since it has good mileage compared to other cars with an appropriate facility of ground clearance and boot space.
• The transmission of the car is automatic so it is very helpful in the busy city.
• It is a turbocharger which accelerates powerfully and quickly.

So I would definitely suggest this car within the budget.