Benchmarking
What is Benchmarking ?
- Benchmarking is a process of measuring the performance of a company’s products, services, or processes against those of another business considered to be the best in the industry, aka “best in class.
- Automotive Benchmarking is the practice of measuring and comparing automobiles against industry standards and related vehicles. Through benchmarking, car manufacturers are able to identify areas for improvement and make necessary changes to their vehicles in order to meet the highest industry standards.
- These services allow companies to compare their vehicles with those of their competitors, identifying strengths and weaknesses in performance, features, and quality.
Step involved in Benchmarking:
''There is No Fixed Criteria For Benchmarking its totally depends upon context, following study might be a good example for it''.
Case Study:
Benchmark with presently available cars in the market for the following case.
Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once in a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him with options so that he will buy a good car for his family.
Suggested Cars For Above Conditions:
- Tata Nexon
- Honda Amaze
- Renault Kiger
- Nissan Magnite
Comparision Between Tata Nexon vs Honda Amaze vs Renault Kiger vs Nissan Magnite Based on
Price:
User Review:
My conclusion:
Since, after performing detail study there is an option which can satisfy our all requirements also it would be the best choice under the budget of 9.55 lakhs is 'TATA NEXON'. It must be very good option for Mr. D.S. Pughazhyendhii and his family. in the way of safety, milage, interior, infotenment system, warrenty, in short it's a complete package.
Take a Look Over It;
