Benchmarking
BENCHMARKING:
Benchmarking is the comparison of the similar product service and processes. In the industries to compare the products based on the price, specifications, quality and cost.
Types of Benchmarking:
- Performance benchmarking
- Practice Benchmarking
- Internal Benchmarking
- External Benchmarking
(a)Performance benchmarking:
It involves gathering and comparing quantitative data (Measures or key performance indicators). This is usually the fist step organizations take to identify performance gaps.
(b)Practices Benchmarking:
It involves gathering and comparing qualitative information about how an activity is conducted through people, processes, and technology.
(c)Internal Benchmarking:
It compares metrics (performance benchmarking) and practice benchmarking for different units, product lines, departments, programs. Geographies within the organization.
(d)External /benchmarking:
It compares metrics and practices of one organization to one or many others.
COMPARISON BETWEEN THE CARS:
CAR: Maruti Suzuki Ciaz

Length : 4490mm
Width : 1730mm
Height : 1485mm
Fuel capacity : 43L
Mileage : As per ARAI Manual Transmission Petrol Variant is 18kmpl, Diesel Variant is 26kmpl, Automatic Transmission Petrol variant is 18kmpl
On Road Price : 9.74Lakh
CAR: Honda Amaze
Length : 3995mm
Width : 1695mm
Height : 1498mm
Fuel capacity : 35L
Mileage : As per ARAI Manual Transmission Petrol Variant is 17kmpl, Diesel Variant is 23kmpl, Automatic Transmission Petrol variant is 15kmpl and for diesel variant is 19kmpl.
On Road Price : 7.24Lakh
CAR: Hyundai Grand i10 Nios
Length : 3805mm
Width : 1680mm
Height : 1520mm
Fuel capacity : 37L
Mileage : As per ARAI, the mileage of Hyundai Grand i10 Nios Manual Transmission Petrol Variant is 19 kmpl, for Diesel Variant is 24 kmpl and for CNG Variant is 19 kmpl. Automatic Transmission Petrol Variant is 18 kmpl and for Diesel Variant is 24 kmpl.
Road Price : 6.01Lakh
CAR: Ford EcoSport
Length : 3998mm
Width : 1765mm
Height : 1647mm
Fuel capacity : 52L
Mileage : As per ARAI, the mileage of Ford EcoSport Manual Transmission Petrol Variant is 15 kmpl, for Diesel Variant is 21 kmpl. Automatic Transmission Petrol Variant is 15 kmpl.
On Road Price : 9.27Lakh
CAR: Toyoto Glanza
Length : 3995mm
Width : 1745mm
Height : 1510mm
Fuel capacity : 37L
Mileage : As per ARAI, the mileage of Toyota Glanza Manual Transmission Petrol Variant is 19 kmpl, for Hybrid Variant is 22 kmpl. Automatic Transmission Petrol Variant is 17 kmpl.
On Road Price : 8.23Lakh
SPECIFICATION COMPARISON TABLE:
|
Types of car |
Length(mm) |
Width(mm) |
Height(mm) |
Fuel cap., (l) |
Price(lakhs) |
|
Maruti Suzuki Ciaz |
4490 |
1730 |
1485 |
43 |
9.74 |
|
Honda Amaze |
3995 |
1695 |
1498 |
35 |
7.24 |
|
Hyundai Grand i10 Nios |
3805 |
1680 |
1520 |
37 |
6.01 |
|
Ford EcoSport |
3998 |
1765 |
1647 |
52 |
9.27 |
|
Toyoto Glanza |
3995 |
1745 |
1510 |
37 |
8.23 |
CONCLUSION:
From the above specification comparison i suggees the for Mr.Pughazhyendhii is Ford EcoSport, because the fuel consumption and mileage dimension specification is better than other various car in the market. so i suggest the Ford Ecosport car for Mr.Pughazhyendhii.
In this challeges we discussed about benchmarking and the case study for benchmarking successfully .