Benchmarking
Aim Of The Challange:
BenchMarking:
Benchmarking is defined as the process of measuring products, services, and processes against those of organizations known to be leaders in one or more aspects of their operations. Benchmarking examples are instances of companies or departments measuring their results against other departments or others in their industry, a practice that can help them understand how they're performing compared to their competitors.
The vehicle benchmarking program considers 10 main attributes .The 10 main attribute are as follows:
- Performance
- Driveability
- Advanced Driver Assistance Systems (ADAS)
- Sound / NVH
- RDE: CO2 / Real life fuel consumption
- Pollutant emissions
- Friction
- Thermal, energy management
- Vehicle dynamics, handling
- Ride Comfort
Benefits:
Customer benefits:
- Objective target definition and target tracking
- Widely spread competitive comparison
- Cost efficient benchmarking
Applications:
- Information about best of class behavior
- Development targets for new models
- Basis for model revisions
Requirments:
Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, a five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him options so that he will buy a good car for his family.
Note: Pughazhyendhii is fond of big cars
In my point of view,
I would like to suggest him to buy a petrol SUV and Seaden cars bcz it is less maintance when compared to diesel engine cars.
Suggestable cars:
- Maruti Dzire
- Maruti Brezza
- TaTa Nexon
- Tata Punch
1. Maruti Dzire:

The Maruti Dzire has Petrol Engine and CNG Engine . The Petrol engine is 1197 cc while the CNG engine is 1197 cc . It is available with Manual & Automatic transmission.Depending upon the variant and fuel type the Dzire has a mileage of 23.26 kmpl to 31.12 km/kg . The Dzire is a 5 seater 4 cylinder car and has length of 3995, width of 1735 and a wheelbase of 2450.
Specification:
|
ARAI Mileage |
24.12 kmpl |
|
City Mileage |
19.0 kmpl |
|
Fuel Type |
Petrol |
|
Engine Displacement (cc) |
1197 |
|
No. of cylinder |
4 |
|
Max Power (bhp@rpm) |
88.50bhp@6000rpm |
|
Max Torque (nm@rpm) |
113Nm@4400rpm |
|
Seating Capacity |
5 |
|
TransmissionType |
Automatic |
|
Boot Space (Litres) |
378 |
|
Fuel Tank Capacity |
37.0 |
|
Body Type |
Sedan |
|
Service Cost (Avg. of 5 years) |
Rs.3,546 |
2.Maruti Brezza:

The Maruti Vitara Brezza has 1 Petrol Engine . The Petrol engine is 1462 cc . It is available with Manual & Automatic transmission.Depending upon the variant and fuel type the Vitara Brezza has a mileage of 17.03 to 18.76 kmpl . The Vitara Brezza is a 5 seater 4 cylinder and has length of 3995mm, width of 1790mm and a wheelbase of 2500mm.
Specificcations:
|
ARAI Mileage |
17.03 kmpl |
|
City Mileage |
17.3 kmpl |
|
Fuel Type |
Petrol |
|
Engine Displacement (cc) |
1462 |
|
No. of cylinder |
4 |
|
Max Power (bhp@rpm) |
103.26bhp@6000rpm |
|
Max Torque (nm@rpm) |
138nm@4400rpm |
|
Seating Capacity |
5 |
|
TransmissionType |
Manual |
|
Boot Space (Litres) |
328 |
|
Fuel Tank Capacity |
48.0 |
|
Body Type |
SUV |
3.TaTa Nexon:

The Tata Nexon has Diesel Engine and Petrol Engine . The Diesel engine is 1497 cc while the Petrol engine is 1199 cc . It is available with Manual & Automatic transmission.Depending upon the variant and fuel type the Nexon has a mileage of & Ground clearance of Nexon is 209. The Nexon is a 5 seater and has length of 3993, width of 1811 and a wheelbase of 2498.
Specifications:
|
ARAI Mileage |
22.07 kmpl |
|
City Mileage |
18.5 kmpl |
|
Fuel Type |
Diesel |
|
Engine Displacement (cc) |
1497 |
|
No. of cylinder |
4 |
|
Max Power (bhp@rpm) |
108.49bhp@4000rpm |
|
Max Torque (nm@rpm) |
260nm@1500-2750rpm |
|
Seating Capacity |
5 |
|
TransmissionType |
Automatic |
|
Boot Space (Litres) |
350 |
|
Fuel Tank Capacity |
44.0 |
|
Body Type |
SUV |
|
Ground Clearance Unladen |
209 |
|
Service Cost (Avg. of 5 years) |
Rs.4,447 |
4.TaTa Punch:

The Tata Punch has Petrol Engine . The Petrol engine is 1199 cc . It is available with Manual & Automatic transmission.Depending upon the variant and fuel type the Punch has a mileage of 18.82 to 18.97 kmpl . The Punch is a 5 seater 3 cylinder and has length of 3827, width of 1742 and a wheelbase of 2445.
Specifications:
|
ARAI Mileage |
18.82 kmpl |
|
City Mileage |
14.42 kmpl |
|
Fuel Type |
Petrol |
|
Engine Displacement (cc) |
1199 |
|
No. of cylinder |
3 |
|
Max Power (bhp@rpm) |
84.48bhp@6000rpm |
|
Max Torque (nm@rpm) |
113Nm@3300+/-100rpm |
|
Seating Capacity |
5 |
|
TransmissionType |
Automatic |
|
Boot Space (Litres) |
366 |
|
Fuel Tank Capacity |
37.0 |
|
Body Type |
SUV |
Comparsion:
Model/Specifications Maruti Dzire Maruti Brezza TaTa Nexon TaTa Punch
|
ARAI Mileage |
24.12 kmpl |
17.03 kmpl |
22.07 Kmpl |
18.82kmpl |
|
City Mileage |
19.0 kmpl |
17.30 kmpl |
18.5 kmpl |
14.42kmpl |
|
Fuel Type |
petrol |
petrol |
diesel |
Petrol |
|
Engine Displacement (cc) |
1197 |
1462 |
1497 |
1199 |
|
No. of cylinder |
4 |
4 |
4 |
3 |
|
Max Power (bhp@rpm) |
88.50bhp @6000rpm |
103.26bhpp@6000rpm |
108.49bhp@4000rpm |
84.48bhp@6000rpm |
|
Max Torque (nm@rpm) |
113Nm@4400 rpm |
138Nm@4400rpm |
260nm@1500-2750rpm |
113Nm@3300 ±100 rpm |
|
Seating Capacity |
5 |
5 |
5 |
5 |
|
TransmissionType |
Automatic |
Manual |
Automatic |
Automatic |
|
Boot Space (Litres) |
378 |
328 |
350 |
366 |
|
Fuel Tank Capacity |
37.0 |
48.0 |
44.0 |
37 |
|
Body Type |
Sedan |
SUV |
SUV |
SUV |
|
Ground Clearance Unladen |
160 |
198 |
209 |
187 |
|
Service Cost (Avg. of 5 years) |
Rs.3456 |
3850 |
rs.4447 |
Rs. 4200 |
Conclusion:
I would suggest him to TaTa nexon bcz when compared with other cars its as good milage ground cleareance boot space etc