Challenge

Benchmarking

BENCHMARKING

Benchmarking involves a structured comparison between similar products, services or processes on some dimensions of performance. For example, it can be used to compare the availability and delivery of features in a product and in this form often provides the basis of consumer tests and reviews.

It is particularly useful when comparing not only performance but also practice – in other words what do the different organizations do to enable that performance to be delivered? And applied in this way it is a powerful tool in process innovation sin e studying how the ‘best’ achieve their performance can provide powerful clues for changing the way processes operate.

Key Benefits

  1. Improving employee understanding of cost structures and internal process.
  2. Encouraging team- building and cooperation in the interests of becoming more competitive.
  3. Enhancing familiarity with key performance metrics and opportunities for improvement company-wide.
  4. Using the Benchmarking product quality improve
  5. Manufacturing time decrease

Step by Step Benchmarking

  • Choose a product, service, or internal department to benchmark.
  • Determine which best-in-class companies you should benchmark against, which organization you will compare your business to.
  • Gather information on their internal performance, or metrics
  • Compare the data from both organizations to identify gaps in your company performance
  • Adopt the process and policies in place within the best-in-class performers.

Benchmarking will point out what change will make the most difference but it’s up to you to actually put them in place.

In order to benchmarking anything, you need to have quantitative data available to study. That means breaking down internal processes to calculate performance metrics. Quantify everything, because only quantifiable information can be accurately compared.

Requirement

Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, a five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him options so that he will buy a good car for his family.

For this requirement, we need to find some car.

1. TATA Nexon

2. Maruti Suzuki Vitara Brezza

3. Hyundai Venue

4. Renault Kiger

TATA Nexon

Maruti Suzuki Vitara Brezza

Hyundai Venue

Renault Kiger

Comparison Between the Tata Nexon, Maruti Suzuki Vitara Brezza, Hyundai Venue and Renault Kiger

S.NO. DESCRIPTION TATA NEXON MARUTI SUZUKI VITARA BREZZA HYUNDAI VENUE RENAULT KIGER
1 Price 7.54 lakh 7.82 lakh 7.11 lakh 7.44 lakh
2 Mileage(kmpl) 17.57 17.03 17.52 19.17
Dimension
3 Length(mm) 3993 3995 3995 3991
4 Width (mm) 1811 1790 1770 1750
5 Height (mm) 1606 1640 1605 1605
6 Wheelbase(mm) 2498 2500 2500 2500
7 Ground Clearance(mm) 209 198 195 205
Engine
8 Engine 1199cc,3 Cylinders Inline 1462cc, 4 Cylinders Inline 1197cc, 4 Cylinders Inline 999cc, 3 Cylinders Inline
9 Engine Type 1.2L Turbocharged Revotron K15B 1.2L Kappa 1.0 L Energy
10 Fuel Type Petrol Petrol Petrol Petrol
11 Transmission Manual-6 Gears Manual-5 Gears Manual-5 Gears Manual-5 Gears
12 Max. Power(bhp@rpm) 118bhp@5500rpm 103bhp@6000rpm 82bhp@6000rpm 71bhp@6000rpm
13 Max. Torque(Nm@rpm) 170Nm@1750rpm 138Nm@440rpm 114Nm@4000rpm 96Nm@3500rpm
Capacity
14 Seating Capacity 5 5 5 5
15 Bootspace(Litres) 350 328 350 405
16 Fule Tank (Litres) 44 48 45 40
17 Weight (kg) 1252 1170 1066 1012
Brake And Steering
18 Front Brake Type Disc Ventilated Disc Disc Disc
19 Rear Brake Type Drum Drum Drum Drum
20 Steering Type Power Assisted(Electric) Power Assisted(Electric) Power Assisted(Electric) Power Assisted(Electric)
Safety
21 Air Bag 2 2 2 4( Driver, Front Passenger, Driver Side, Front Passenger Side)
22 Seat Belt Warning Yes Yes Yes Yes
23 Anti Lock Braking System (ABS) Yes Yes Yes Yes
24 Electronic Brake- force Distribution(EBD) Yes Yes Yes Yes
25 NCAP Rating 5 Star( Global NCAP) 4 Star( Global NCAP) 4 Star( Global NCAP) 4 Star( Global NCAP)

Conclusion

After comparing all the above cars, it is safe to say that the Tata Nexon provides better value for money with best in class features among all other. It also includes 5-star rating in the Global NCAP crash test which is only one in its segment. Tata Nexon Design is very handsome with great attention to detail. Its engine power is very good and ride quality is also fantastic.

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