Benchmarking
REQUIRMENTS:
Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once in a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him with options so that he will buy a good car for his family.
Note: Pughazhyendhii is fond of big cars
INTRODUCTION OF BENCHMARKING:
Benchmarking relates to product development by providing an external perspective on opportunities to improve products, technology, manufacturing and support processes, the product development process, and engineering practices. The starting point is to develop a willingness to scrutinize an organization's operations and products and be willing to compare them with other organizations without being defensive. This straight-forward methodology consists of the following steps:
- Plan what to benchmark
- Understand the internal processes
- Determine companies to evaluate
- Gather and analyse external data
- Identify performance gaps and reasons
- Communicate and gain concurrence
- Develop an action plan
- Implement improvements and monitor
BENCHMARKING FOR THIS CASE:
As per the requirement, I have to selected one of the most popular cars in the Indian market.
- As per requirement, I go with 5 setters or 7 setters.
- His budget is around 8 to 10 lakhs Indian rupees on road.
- City drivability every day and long drive one in an month.
- Fond of big cars.
Those are the requirement has to consider while choosing the car.
CHOSEN VEHICLE AS PER THIS REQUIREMENTS:
- HYUNDAI VENIU S 1.2 petrol
- KIA SONET HTK 1.2
- MAHINDRA XUV 300 1.2 W4
- MARUTI SUZUKI S-CROSS
- TATA NEXON
- SUZUKI ERTIGA



CONCLUSION:
In this report, we compare 6 vehicles and is a specification due to a requirement each and every vehicles are around 8-10 lake price range. As per his requirement, Suzuki ertiga and xuv 300 will suites better than other vehicles
as the safety consent will go for XUV 300
space consent we can go for ertiga only one MUV in your list