1 Benchmark with presently available cars in the market for the following case.
Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once in a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him with options so that he will buy a good car for his family.
Note: Pughazhyendhii is fond of big cars
2. Prepare a report explaining what is benchmarking
3. compare at least 4 vehicles.
4. provide a proper conclusion for the report, suggesting a suitable vehicle among the comparison made.
Case Study -
From the above data we observe that Mr. D.S. Pughazhyendhii has a family comprises of five members who are living in Bangalore which is a highly crowded city, he visits his native place maduri once in a month which is 500kms from bangalore. he will be using his car to commute to his office, so his budget falls between 8 to 10 lakhs.
So from the above data we observe that we need to suggest Mr. D.S. Pughazhyendhii to buy a good car, from the observtion we observe that Mr. D.S. Pughazhyendhii need a car for daily commute and long drive, since he will be using his car for every day use the car should be fuel efficient and compact and should have high ground clearance in order to go any where in case the the road is not that good enough.
So the cars that he will be choosing should be crossover cars they are compact and have good power and fuel effiency from the market the cross over cars which are best in the 8 t0 10 lakhs segment are seltos, s cross, ertiga. there are many other options in the market but some cars have high price and some does'nt have the basic features that above mentioned cars have .
Depending up on the budget and the comfort Mr. D.S. Pughazhyendhii should choose in between Seltos HTE G and S-Cross Zeta because these both cars have good power, fuel efficient and company provides good service record for the consumers.
report from the consumers who have been using the seltos car
report from the consumers who have been using the s cross zeta

2. Prepare a report explaining what is benchmarking?
benchmarking in the industry involves a structured comparision between similar products,services or proceses on products which are in the market and which are going to manufacture in the industry. For example it can be used to compare the availibality and delivary of consumer test and reviews. these look at the products and services and provide recommendiations based onn which is best or some form of ranking amongst competitors.
process benchmarking of this kind can be operated at several levels.
- Between similar processes in the same factory or service branch.
- Between different competing organizations.
- between different sectors using the same process.
The vehicle benchmarking program considers 10 main attributes scoring up to 815 single criteria. The 10 main attribute are as follows:
- Performance
- Driveability
- Advanced Driver Assistance Systems (ADAS)
- Sound / NVH
- RDE: CO2 / Real life fuel consumption
- Pollutant emissions
- Friction
- Thermal, energy management
- Vehicle dynamics, handling
- Ride Comfort
Seltos HTE G vs Ertiga ZXI AT vs S Cross Zeta
Seltos HTE G vs Ertiga ZXI AT vs S Cross Zeta Summary
| Basic Info |
Seltos HTE G |
Ertiga ZXI AT |
S-Cross Zeta |
| Brand |
kia |
Maruti Suzaki |
Maruti Suzaki |
| Ex-Showroom Price |
Rs. 9.95 Lakh |
Rs. 10.69 Lakh |
Rs. 9.99 Lakh |
| Rating |
4.3
|
4.0
|
4.2
|
| Engine Displacement |
1497 cc |
1462 cc |
1462 cc |
| Body Type |
SUV |
MUV |
SUV |
| Fuel Type |
Petrol |
Petrol |
Petrol |
| Max Power |
113.42bhp@6300rpm |
103.26bhp@6000rpm |
103.26bhp@6000rpm |
| No Of Cylinders |
4 |
4 |
4 |
| Transmission |
Manual |
Automatic |
Manual |
| Gear Box |
6-Speed |
4 Speed |
5 |
| Drive Type |
2WD |
FWD |
2WD |
| |
| Mileage (ARAI) |
16.8 Kmpl |
17.99 Kmpl |
18.55 Kmpl |
| Tyre Size |
205/65 R16 |
185/65 R15 |
215/60 R16 |
| Boot Space |
433 Liters |
209 Liters |
375 Liters |
| Ground Clearance (Laden) |
190 mm |
180 |
185 |
| Steering Mounted Audio Control |
Yes |
Yes |
Yes |
| Cruise Control |
No |
No |
Yes |
| Airbags |
Driver and Passenger |
Driver and Passenger |
Driver and Passenger |
| Insurance |
Rs. 48,221 |
Rs. 42,302 |
Rs. 40,177 |
Engine
|
| Engine Type |
|
|
|
| Engine Displacement |
|
|
|
| Fuel Type |
|
|
|
| Max Power |
|
|
|
| Max Torque |
|
|
|
| Emission Norm Compliance |
|
|
|
| No Of Cylinders |
|
|
|
| Transmission |
|
|
|
| Gear Box |
|
|
|
| Valves Per Cylinder |
|
|
|
| Drive Type |
|
|
|
| Valve Configuration |
|
|
SOCH
|
| Paddle Shift |
|
|
|
| Fuel Supply System |
|
|
MPFI
|
| Kerb Weight |
|
|
|
| Bore X Stroke |
74 X 85 mm |
|
|
| Turbo Charger |
no |
no |
no
|
| Mild Hybrid |
no |
no |
no |
| Fast Charging |
no |
no |
no |
|
|
|
| Braking (100-0 kmph) |
|
40Meters
|
42Meters |
| Braking (80-0 kmph) |
|
28.43 Meters
|
25.43 Meters
|
| Mileage (ARAI) |
|
|
|
| 0-100 kmph |
|
12.5 Sec
|
11.8 Sec
|
|
|
|
| Suspension Front |
McPherson Strut & Coil Spring
|
|
McPherson Strut with coil spring
|
| Suspension Rear |
Coupled Torsion Beam Axle with Coil Spring
|
Torsion Beam and Coil Spring
|
Torsion Beam with coil spring
|
| Brakes Front |
|
|
|
| Brakes Rear |
|
|
|
| Steering Type |
|
|
|
| Minimum Turning Radius |
5 meters
|
|
|
| Tyre Size |
|
|
|
| Wheel Size |
|
|
|
| Alloy Wheel Size |
...
|
|
|
| Tyre Type |
|
|
|
|
|
|
| |
|
|
|
| Ventilated Seats |
NO |
NO |
NO |
| Additional Interior Features |
Side sill plates,Premium Head Lining,Inside Door Handle Hyper Silver Metallic Paint,Premium Fabric Seats - Black,8.89 cm (3.5") Mono Color Display Cluster
..Read More
|
Sculpted Dashboard With Wooden Finish, Wooden Finish On Door Trim Fr, Dual Tone Interior, Chrome Tipped Parking Brake Lever, Gear Shift Knob With Chrome Finish, MID With Coloured TFT, Fuel Consumption (Instantaneous And Avg), Distance To Empty, headlamp on Warning
|
7 Step Illumination Control, TFT Information Display with Trip Meter & Fuel Consumption, Front Map Lamp, Satin Plating Finish on AC Louver Vents, Door Armrest with Fabric, Satin Chrome Interior Finish, Piano Black Centre Louver Face, Glove Box Illumination, Front Footwell Illumination, Luggage Room Illuminatio
..R
|
| Seating Capacity |
|
|
|
| Doors |
|
|
|
| Boot Space |
|
|
|
| Fuel Capacity |
|
|
|
|
|
|
| Lighting |
|
Projector Headlights,LED Tail lamps
|
|
| Trunk Opener |
|
|
|
| Additional Exterior Features |
Kia Signature Tiger Nose Grill,Diamond Knurling Pattern - Metal Paint,Front Skid Plates,Rear Skid Plates,Side molding - Black,Door Garnish - Black,Rear Bridged chrome garnish - Hyper metallic silver,Body colour outside door handle,Halogen tail lamps
..Read More
|
Chrome Plated Door Handles, Body Coloured ORVM
|
Body Coloured ORVMs, Body Coloured Door Handles, Silver Skid Plate Garnish, Split Rear Combination Lamps, B-pillar Blackout, Centre Wheel Cap, Black Roof Rails, Machined Alloy wheels
..Read More
|
| Trunk Light |
YES |
YES |
YES |
| Rear Spoiler |
NO |
|
1 |
| Antenna |
1 |
1 |
1 |
| Roof Rails |
No |
NO |
No |
| Ground Clearance (Laden) |
|
|
|
| Length*Width*Height |
|
|
|
| Wheelbase |
|
|
|
|
|
|
| In Car Entertainment (Audio) |
|
Audio System With Electrostatic Touch Buttons, Tweeters 2, FM/AM/Radio, Speakers Front and Rear, Integrated 2DIN Audio, Bluetooth Connectivity, USB and Auxiliary input
..Read More
|
|
| Connectivity |
Android Auto |
Android Auto
|
Android Auto,Apple CarPlay
|
| Addtional Comfort Features |
Sunglass Holder,Assist Grips - Fixed Type,Coat Hook,Room Lamp,Console Lamp,Air Conditioner – Eco Coating
|
Split Type Luggage Board, Driver Side Sunvisor With Ticket Holder, Passanger Side Sunvisor, Air Cooled Twin Cup holder
|
Soft Touch IP, Dust & Pollen Filter, Engine Auto Start-Stop Cancel Switch, Electric Back Door Opening, Driver Side Footrest, Sunglass Holder, Reclining Rear Seat, Vanity Mirror Lamps
|
| USB Charger |
|
|
|
| Central Control Armrest |
|
|
|
| Rear Curtain |
|
|
|
| Additional Entertainment Features |
|
Audio System With Electrostatic Touch Buttons, Tweeters 2
|
2 tweeters, SmartPlay Infotainment System, Remote Control through Smartphone App., Navigation System with Live Traffic Update (Through Smartplay Studio App)
..Read More
|
| Smart Entry |
|
|
|
| Massage Seats |
|
|
|
| Memory Functions For Seat |
|
|
|
| One Touch Operating Power Windows |
|
|
|
| Autonomous Parking |
|
|
|
| Drive Modes |
no |
no |
no |
| Internal Storage |
YES |
YES |
YES |
| No of Speakers |
|
|
|
| Rear Entertainment System |
no |
no |
no |
| AC |
YES |
YES |
YES |
| Rear AC Ducts |
YES |
NO |
NO |
| Heater |
YES |
YES |
YES |
| Power Steering |
YES |
YES |
YES |
| Steering Column |
|
|
|
| Steering Mounted Audio Control |
YES |
YES |
YES |
| Cruise Control |
NO |
NO |
NO |
| Power Windows ( Front / Rear ) |
|
|
|
| Adjustable Driver Seat |
YES |
YES |
YES |
| Heated Seat Front |
NO |
NO |
NO |
| Heated Seats Rear |
NO |
NO |
NO |
| Adjustable Front Passenger Seat |
YES |
YES |
YES |
| Folding Rear Seat |
|
|
|
| Rear Seat Center Armrest |
YES |
YES |
YES |
| Tachometer |
YES |
YES |
YES |
| Dual Trip Meter |
YES |
YES |
YES |
| Low Fuel Warning Lamp |
YES |
YES |
YES |
| Clock |
YES |
YES |
YES |
| Seat Belt Warning |
YES |
YES |
YES |
| Push Ignition |
YES |
YES |
YES |
| AM/FM Radio |
YES |
YES |
YES |
| USB Auxiliary Input |
YES
|
YES |
YES |
| DVD Playback |
no |
no |
no |
| Touch-screen Display |
YES |
YES |
YES |
| GPS Navigation System |
YES |
YES |
YES |
| Speakers Front |
YES |
YES |
YES |
| Speakers Rear |
YES |
YES |
YES |
| Automatic Head Lamps |
YES |
YES |
YES |
| Auto Rain Sensing Wipers |
YES |
YES |
YES |
| Follow me home headlamps |
YES |
YES |
YES |
| Adjustable Head Lights |
YES |
YES |
YES |
| Parking Sensors |
|
|
|
| Remote Operated Fuel Tank Lid |
no |
no |
no |
| Front Cupholders |
YES |
YES |
YES |
| Door Pockets |
|
|
|
| 12V Power Outlets |
YES |
YES |
YES |
| Cigarette Lighter |
no |
no |
no |
| Bottle Holder |
|
|
|
| Sun Roof |
no |
no |
no |
| Moon Roof |
no |
no |
no |
|
|
|
| |
Airbags |
|
|
|
| |
Seat Belts |
YES |
YES |
YES |
| |
Anti-lock Braking System (ABS) |
YES |
YES |
YES |
| |
Electronic Brakeforce Distribution (EBD) |
YES |
YES |
YES |
| |
Electronic Stability Program (ESP) |
YES |
YES |
YES |
| |
Central Locking |
YES |
YES |
YES |
| |
Child Safety Lock |
YES |
YES |
YES |
| |
Fog Lamps (Front / Rear ) |
Front |
|
|
| |
Rear Wash Wiper |
YES |
YES |
YES |
|
4. provide a proper conclusion for the report, suggesting a suitable vehicle among the comparison made?
since the car using for daily commuting i prefere kia seltos is much sutible for Mr. D.S. Pughazhyendhii because it has good clearance ,good ride quality, good ground clearance, good safety features and decent fuel economy.