Benchmarking
Objective: To suggest a good car fot Mr. Pughazhyendhii, His budget falls between 8 to 10 laks on road and satisfies all his requirments.
What is Benchmarking?
Benchmarking involves a structured comparison between similar products,services or processes on some dimensions of performance. For example it can beused to compare the availability and delivery of features in a product and in thisform often provides the basis of consumer tests and reviews. These look atproducts and services and provide recommendations based on which is best or some form of ranking amongst competitors.
It is particularly useful when comparing not only performance but also practice in other words what do the different organizations do to enable that performance to be delivered? And applied in this way it is a powerful tool in process innovation sin e studying how the ‘best’ achieve their performance can provide powerful clues for changing the way processes operate.
Process benchmarking of this kind can operate at several levels:
• Between similar processes in the same factory or service branch
• Between different factories or service branches
• Between different competing organizations
• Between different sectors using the same process
Process of benchmarking
Now i would fulfill the requirments by Mr. Pughazhyendhii
1. It should be 5 seater car
2. Budget should be under 8 to 10 laks
3. It should be bigger in size.
So now i have 5 models and i thing, it would fulfill the requirment by Mr. Pughazhyendhii.
1. Tata Altroz 
Key specifications of Tata Altroz
| ARAI Mileage | 25.11 kmpl |
| Fuel Type | Diesel |
| Engine Displacement (cc) | 1497 |
| Max Power (bhp@rpm) | 88.77bhp@4000rpm |
| Max Torque (nm@rpm) | 200Nm@1250-3000rpm |
| Seating Capacity | 5 |
| TransmissionType | Manual |
| Boot Space (Litres) | 345 |
| Fuel Tank Capacity | 37.0 |
| Body Type | Hatchback |
| Price | 9.55 Lakh |
Dimensions & Capacity
| Length (mm) | 3990 |
| Width (mm) | 1755 |
| Height (mm) | 1523 |
| Boot Space (Litres) | 345 |
| Seating Capacity | 5 |
| Ground Clearance Unladen (mm) | 165 |
| Wheel Base (mm) | 2501 |
| Front Tread (mm) | 1510 |
| Rear Tread (mm) | 1510 |
| Kerb Weight (Kg) | 1036 |
| No of Doors | 5 |
2. Hyundai Creta
Key specifications of Hyundai Creta
| ARAI Mileage | 16.8 kmpl |
| Fuel Type | Petrol |
| Engine Displacement (cc) | 1353 |
| Max Power (bhp@rpm) | 138.08bhp@6000rpm |
| Max Torque (nm@rpm) | 242.2nm@1500-3200rpm |
| Seating Capacity | 5 |
| TransmissionType | Automatic |
| Boot Space (Litres) | 433 |
| Fuel Tank Capacity | 50.0 |
| Body Type | SUV |
| Service Cost (Avg. of 5 years) | Rs.3,225 |
| Price | 9.99 Lakh |
Dimensions & Capacity
| Length (mm) | 4300 |
| Width (mm) | 1790 |
| Height (mm) | 1635 |
| Boot Space (Litres) | 433 |
| Seating Capacity | 5 |
| Wheel Base (mm) | 2610 |
| No of Doors | 5 |
3. Ford Figo
Key specifications of Ford Figo
| ARAI Mileage | 24.4 kmpl |
| Fuel Type | Diesel |
| Engine Displacement (cc) | 1499 |
| Max Power (bhp@rpm) | 98.96bhp@3750rpm |
| Max Torque (nm@rpm) | 215Nm@1750-2500rpm |
| Seating Capacity | 5 |
| TransmissionType | Manual |
| Fuel Tank Capacity | 40.0 |
| Body Type | Hatchback |
| Service Cost (Avg. of 5 years) | Rs.4,055 |
| Price | 8.37 Lakh |
Dimensions & Capacity
| Length (mm) | 3941 |
| Width (mm) | 1704 |
| Height (mm) | 1525 |
| Seating Capacity | 5 |
| Wheel Base (mm) | 2490 |
| Kerb Weight (Kg) | 1056-1067 |
| No of Doors | 5 |
4. Toyota Glanza
Key specifications of Toyota Glanza
| ARAI Mileage | 19.56 kmpl |
| Fuel Type | Petrol |
| Engine Displacement (cc) | 1197 |
| Max Power (bhp@rpm) | 81.80bhp@6000rpm |
| Max Torque (nm@rpm) | 113Nm@4200rpm |
| Seating Capacity | 5 |
| TransmissionType | Automatic |
| Boot Space (Litres) | 339 |
| Fuel Tank Capacity | 37.0 |
| Body Type | Hatchback |
| Service Cost (Avg. of 5 years) | Rs.3,416 |
| Price | 9.30 Lakh |
Dimensions & Capacity
| Length (mm) | 3995 |
| Width (mm) | 1745 |
| Height (mm) | 1510 |
| Boot Space (Litres) | 339 |
| Seating Capacity | 5 |
| Wheel Base (mm) | 2520 |
| Kerb Weight (Kg) | 935 |
| Gross Weight (Kg) | 1360 |
| No of Doors | 5 |
5. Nissan Magnite
Key specifications of Nissan Magnite
| ARAI Mileage | 17.7 kmpl |
| Fuel Type | Petrol |
| Engine Displacement (cc) | 999 |
| Max Power (bhp@rpm) | 98.63bhp@5000rpm |
| Max Torque (nm@rpm) | 152nm@2200-4400rpm |
| Seating Capacity | 5 |
| TransmissionType | Automatic |
| Boot Space (Litres) | 336 |
| Fuel Tank Capacity | 40.0 |
| Body Type | SUV |
| Price | 10 Lakh |
Dimensions & Capacity
| Length (mm) | 3994 |
| Width (mm) | 1758 |
| Height (mm) | 1572 |
| Boot Space (Litres) | 336 |
| Seating Capacity | 5 |
| Ground Clearance Unladen (mm) | 205 |
| Wheel Base (mm) | 2500 |
| Kerb Weight (Kg) | 1039 |
| No of Doors | 5 |
Selecting Best Car
Having a proper comparision between different models, i would like to suggest Mr. D.S. Pughazhyendhi because Tata Altroz giving some extra features on this model.
1. The design of the car is more attractive than other and it is a new generation model by Tata in 2020.
2. Tata Altroz ARAI Mileage is better than 4 models.
The Manual Diesel variant has a mileage of 25.11 kmpl. The Manual Petrol variant has a mileage of 19.05 kmpl.
| Fuel Type | Transmission | ARAI Mileage | Highway Mileage |
|---|---|---|---|
| Diesel | Manual | 25.11 kmpl | 18.51 kmpl |
| Petrol | Manual | 19.05 kmpl |
3. Tata is giving EBD in this car.
EBD (Electronic Brakeforce Distribution0 is a subsystem of the vehicle's anti-lock braking system and electronic stability control (ESC). Put simply, EBD is a system that stabilises the amount of braking force on each wheel of the car.
4. It is the Five star rated car in the india by Global NCAP.
Commenting on the performance, David Ward, CEO and President of Global NCAP said, “The latest result in our #SaferCarsforIndia crash tests shows a strong signal that TATA is moving its fleet to 5-star levels of safety performance.
So finally it is a perfest car for family and its is under your budget.