Challenge

Benchmarking

Benchmarking

(Cars variants with respect to their Specifications and Ratings)

  1. Benchmark with present available cars in market for the following case.

Mr . D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises of five members including his wife, five-year-old boy, his father and mother. He visits his native place Madurai which is 500kms away from Bangalore once in a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest him with options so that he will buy a good car for his family.

Note: Pughazhyendhii  is fond of big cars

          As Pughazhyendhi will be using his car  for daily commute to his office and he visits once in a month to his native with all 5 family  members which is 500kms away. As per his budget of  between 8 to 10 lakhs on road and fond of  big cars , here I have shortlisted below mentioned 5 Compact SUV’s  for his comfortable daily commute and usual trips.

Mahindra XUV300

Ford Ecosport

Tata Nexon

Maruti Vitara Brezza

 

Honda WRV

 

Mahindra XUV300

Mahindra XUV300 is a 5 seater SUV car launched at a base price of Rs. 8.10 lakh in February 2019 by Mahindra in India. XUV 300 is available in both petrol and diesel . XUV 300 petrol is powered by 1197cc engine claiming mileage of 17kmpl and XUV 300 diesel is powered by 1497cc engine claiming mileage of 20kmpl . XUV 300 also comes with automatic transmission. It is available in 13 variants and 7 colors.

Pros:

Big feature list, comfortable ride quality, torquey diesel engine, safety tech

Cons:
Average cabin space, small boot, noise/vibration levels (diesel)

Ford Ecosport

Ford Eco Sport is a 5 seater SUV car launched at a base price of Rs. 7.91 lakh in November 2017 by Ford in India. EcoSport is available in both petrol and diesel . EcoSport petrol is powered by 1497cc and 999cc engine claiming mileage of 18.1kmpl and EcoSport diesel is powered by 1498cc engine claiming mileage of 23kmpl . EcoSport also comes with automatic transmission. It is available in 13 variants and 7 colors.

Pros:
Nicely loaded lineup, great engine options and great handling
Cons:
Second row can get a little bumpy, there's no diesel automatic variant and loaded variants get a little pricey.

Tata Nexon

Tata Nexon is a 5 seater SUV car launched at a base price of Rs. 6.58 lakh in September 2017 by Tata in India. Nexon is available in both petrol and diesel . Nexon petrol is powered by 1198cc engine claiming mileage of 17kmpl and Nexon diesel is powered by 1497cc engine claiming mileage of 21.5kmpl . Nexon also comes with automatic transmission. It is available in 24 variants and 6 colors

Pros:
Funky looks grab a lot of attention: elements such as the dual-tone roof and the large 16-inch alloys stand out, Harman-tuned 8-speaker music system is a delight; easily the best in class, Practicality isn't compromised on - the cabin, as well as the boot, is spacious, Punchy diesel engine offers a nice blend of fun and frugality

Cons:
1.2-litre turbo-petrol is noisy; feels uninvolving to drive, Few rough edges inside-out need ironing out

Maruti  Vitara Brezza

Maruti Vitara Brezza is a 5 seater SUV car launched at a base price of Rs. 7.84 lakhs in March 2016 by Maruti Suzuki in India. Vitara Brezza is available in diesel engine only . Vitara Brezza diesel is powered by 1248cc engine claiming mileage of 24.3kmpl . Vitara Brezza also comes with automatic transmission. It is available in 9 variants and 9 colours

Pros:
Exterior design, interior design, features, road dynamics, Price

Cons:
overall interior quality, less powerful engine

Honda WRV

Honda WRV is a 5 seater SUV car launched at a base price of Rs. 8.08 lakh in March 2017 by Honda in India. WRV is available in both petrol and diesel . WRV petrol is powered by 1199cc engine claiming mileage of 17.5kmpl and WRV diesel is powered by 1498cc engine claiming mileage of 25.5kmpl . It is available in 9 variants and 6 colors.

Pros:
Sunroof! Looks sportier than Jazz, Large 363-litre boot, Great view out makes city driving easy, Efficient diesel engine

Cons:
Touch controls for A/C annoying, Rear seats are not comfortable, Suspension gets very bouncy above 80kmph

Comparison:

Conclusion:

By comparing all the up and down sides of  all 5 shortlisted cars from which to meet Pughazhyendhi requirements, the ideal choice of Car which I suggest is Tata Nexon Diesel Verion. Which comes in range of  10 Lakhs with all the good features, Comfort  and good Mileage of 21Kmpl  with powerful engine of 1497cc which is ideal for long drives and as well as for daily commute along with good Safety rating of 5/5 , Ground Clearance of 209mm & Good boot space of 350L.

 

 

 

 

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