Benchmarking
Benchmarking
Benchmarking is the process of comparing two or more products or services which are in the same segment considering the price and concluding particular result for the best in class Products. The purpose of benchmarking is to identify internal opportunities and to improve the product.
In this particular benchmark challenge, as per Mr D.S. Pughazhyendhi’s requirements the car is to be big enough for his family, yet it should be easy to drive in the city conditions and on the highway. Therefore Mr D.S. Pughazhyendhi needs a crossover SUV so that it is big enough for his family and having enough performance and milage to offer in the city and the highway conditions.
These are the following cars which are being compared as per his requirements in a price range of 8 to 10 lakhs.
Hyundai Venue:
S Petrol variant E Diesel Varint
On road price bangalore: Rs.9,17,302 Rs.10,00,518
Engine Type : Kappa 1.2 L MPi Petrol U2 CRDi Diesel
Max Power : 81.86bhp@6000rpm 98.6bhp@4000rpm
Max Torque : 113.76nm@4000rpm 240.26nm@1500-2750rpm
Mileage (ARAI) : 17.52 kmpl 23.7 kmpl
Length(mm): 3995
Width(mm): 1770
Height (mm): 1605
Safety level rating as per the ANCAP:4/5
Mahindra XUV 300 W4:
On-road price Bangalore: Rs.9,59,751
Engine Type: 1.2L Turbo Petrol
Max Power : 108.6bhp@5000rpm
Max Torque: 200Nm@2000-3500rpm
Mileage (ARAI) : 17.0 kmpl
Length(mm): 3995
Width(mm): 1821
Height (mm): 1627
Safety level rating as per the global NCAP:
Adult safety: 5/5
Child Safety: 4/5
Tata Nexon XM:
On-road price bangalore: Rs.9,64,768
Engine Type: 1.2L Revotron Turbocharged
Max Power: 118.36bhp@5500rpm
Max Torque: 170Nm@1750-4000rpm
Mileage: 14.03 kmpl in city conditions
Length(mm) : 3993
Width(mm): 1811
Heigth(mm): 1606
Safety level rating as per the global NCAP:
Adult safety: 5/5
Child Safety: 3/5
Nissan Magnite Turbo XV:

On-road price bangalore: Rs.9,57,516
Engine Type: HRA0 1.0 TURBO PETROL
Max Power: 98.63bhp@5000rpm
Max Torque: 160nm@2800-3600rpm
Mileage (ARAI): 20.0 kmpl
Length(mm): 3994
Width(mm): 1758
Heigth(mm): 1572
Safety level rating as per the global NCAP: 4/5
Kia SONET:
1.2 HTK Petrol Variant 1.5 HTE Diesel Variant
On-road price Bangalore: Rs.9,28,406 Rs.9,95,169
Engine Type: Smartstream G1.2 1.5L CRDi WGT
Max Power: 81.86bhp@6000rpm 98.63bhp@4000rpm
Max Torque: 115nm@4200rpm 240nm@1500-2750rpm
Mileage (ARAI): 18.4 kmpl 24.1 kmpl
Length(mm): 3995
Width(mm): 1790
Heigth(mm): 1642
Safety level rating as per the global NCAP:
Adult safety: 3/5
Child Safety: 2/5
Maruthi Vitara Brezza LXI:

On-road price Bangalore: Rs.8,85,773
Engine Type: K15B Petrol Engine
Max Power: 103.26bhp@6000rpm
Max Torque: 138nm@4400rpm
Mileage (ARAI): 17.03 kmpl
Length(mm): 3995
Width(mm): 1790
Heigth(mm): 1640
Safety level rating as per the global NCAP:
Adult safety: 4/5
Child Safety: 2/5
Ford Ecosport Ambiente:
On-road price Bangalore: Rs.9,68,629
Engine Type: 1.5L Petrol Engine
Max Power: 120.69bhp@6500rpm
Max Torque: 149Nm@4500rpm
Mileage (ARAI): 15.9 kmpl
Length(mm): 3998
Width(mm): 1765
Heigth(mm): 1647
Safety level rating as per the global NCAP:
Adult safety: 4/5
Child Safety: 3/5
Conclusion:
Form the above-compared cars as per their specifications it can be concluded that the Hyundai Venue E diesel variant is suitable for Mr D.S. Pughazhyendhi’s requirements considering the performance, mileage and decent safety on offer.
If opting for a petrol car then the best choice will be the Mahindra XUV 300 W4 variant considering the performance, bigger dimensions and best in segment safety levels of the car.