Benchmarking

Automotive Sheet Metal Design using Siemens NX CAD - Challenge-1

Benchmarking

Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, a five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him options so that he will buy a good car for his family.

Scope:

Here we have to recommand right choice to make Mr.D.S.Pughazhyendhi him self for buying a Car for his family,

He have few expectations as below,

• Pughazhyendhi is fond of big cars

Here we are going to recommand with using Automotive Bench marking method to short list his perfect fit cars inorder to fullfill his expectations too.

What is Benchmarking method?

Benchmarking is the practice of comparing business processes and performance metrics to industry bests and best practices from other companies.Dimensions typically measured are quality, time and cost.

In the process of best practice benchmarking, management identifies the best firms in their industry, or in another industry where similar processes exist, and compares the results and processes of those studied (the "targets") to one's own results and processes. In this way, they learn how well the targets perform and, more importantly, the business processes that explain why these firms are successful.

In Mr. D.S. Pughazhyendhii case, we are going to compare the 5 cars which we have short listed based on his budget.

His Budget is 8 to 10 Lakh on road.

Types of Body Type:

here below body types are available in the market,

I decided to recommand under the body types of SUV, Crossover SUV.

I have short listed below cars for comparrisons, under his budget with consideration of his expectaion that he likes big size cars so i decided to move on with below car varients/Segments/Car body types,

1) Maruti Brezza LXi - Corssover SUV,

2) Tata Nexon XE,

3) Maruti Fronx Delta,

4)Mahindra XUV300,

5)Kia Sonet HTE 1.2.

Here I have made comparrison under major specifivcation which considering few critaria as below,

• He have 5 member in his family so I considered minmum 5 seats should be available on the car
• Bangalore is a crowded city & He will visit his native once in a month along with his family, it does mean our consideration of the car should be give good millage, with parking assistance, Good safety rating, good Child Safety, more boot space for carry much luggage and Easy service availability.

The above PPT have missed the sonnet millage is 18.4kmpl.

I would like to recommand to buy Tata Nexon XE

He can buy as his desire color than above picture.

I recommand to buy at his native place at madurai because there is few tax relaxtion so on road price comes less then bangalore city show room prices.

• This car have 5 Star safety Rating.
• This car on road price comes near Rs.9.08 Lakh as per today date may2023.
• It have 44 Litre fuel tank so he need to fill once enough to reach to his native madurai which has 500km distance
• Milleage is average but not poor.
• size looks big as his disire.
• Generally safety features are the primary things to consider while buying a new car. Nothing is more important than the protection of you and your family.
• Essential features to consider are crash avoidance capabilities like ABS and airbags, child safety features, driving comfort features like seat adjustment etc.

With consideration of above points I would strongly recommand to Tata Nexon XE.