Benchmarking
REPORT
OBJECTIVE
To select a suitable car for Mr.D.S Pughazhyendii considering the all factor.
CASE
MR.D.S. Pughazhyendhii lives in bangalore which is a crowded city his family consist of his wife,son,mother and father.They take a frequent trip to their native in madhurai which is 500kms away from bangalore.pughazhyendhii is a font of big cars.He wants to buy a car between 8-10 lack price range.
BENCH-MARKING
Benchmarking is a process where you measure your company’s success against other similar companies to discover if there is a gap in performance that can be closed by improving your performance.Studying other companies can highlight what it takes to enhance your company’s efficiency and become a bigger player in your industry.
Benchmarking is a simple,but detailed,five -step process.
- Choose a product , service , or nternal department to benchmark.
- Determine which best -in-class companies you should benchmarking against, which organizations you will comapre your business to.
- Gather information on therir internal performance,or matrics.
- compare the data from both organizations to identify gaps n your company's performance.
- adpot the processes and policies in place within the best-in-class performers.
Three primary classification of Benchmaking.
- INTERNAL BENCHMARKING:Is used when a company already has established and proven best practices and they smply need to share them.internal benchmarking also may be necessary if comparable industries are not readyly available.
- COMPETITIVE BENCHMARKING: is used when a company wnats to evaluate its position wthn its when a company needs to identfy industry leadership performance targets.
- STRATEGIC BENCCHMARKING:is used when identifying and analysng world-class performance.Ths form of benchmarking is used most a company needs to go outside of its industry.
In this case by considering the requirement, we are bench-marking 4 different cars from different company.
COMPARISON
1.Honda Amaze


2. Maruti Suzuki Baleno



3.Tata Nexon

4.Hyundai i10

CONCLUSION
I would like to suggest tata nexon. Tata nexon is a sports car utility vehicle which gives high performance. All the safety features are good when compare with other cars. It is an SUV segment, So I suggest tata nexon.