Benchmarking
Benchmark with presently available cars in the market for the following case.
Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once in a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him with options so that he will buy a good car for his family.
Note: Pughazhyendhii is fond of big cars
Benchmarking:- Benchmarking involves a structured comparison between similar products, services or processes on some dimensions of performance. ... These look at products and services and provide recommendations based on which is best or some form of ranking amongst competitors.
Most preferable cars presentally availsble in the market
- Skoda Rapid Rider plus Petrol
- Maruti Suzuki Ciaz Sigma Petrol
- Hundai Vanue E Diesel
- Tata Nexon XE Petrol
- Ford Eccosport Petrol
- Kia Sonet Diesel
1 Skoda Rapid Rider Plus:-

2.Maruti Suzuki Ciaz:-

3.Hundai Vanue E Diesel :-

4.TATA Nexon XE Petrol :-

5.Ford Ecosport Ambiente Petrol:-

6.KIA Sonet Diesel:-

TATA NEXON XE PETROL:-
TATA Nexon is best in class suv with best fearure like Safety, Performance and latest technologies like ABS and EBD etc.
SAFETY:-
Tata Nexon has been awarded highest safety ratings amongst cars in India by Global NCAP -a trusted name in automobile safety parameters. Tata Nexon was awarded an adult safety rating of 5-star and a child safety rating of 3-star. Its also famous for the india's first 5 star rated car by Global NCAP

The Tata Nexon scored five stars for Adult Occupant Protection and three stars for Child Occupant Protection. Following the Nexon’s four-star result earlier this year, Tata Motors has improved a number of safety features including making a Seat Belt Reminder (SBR) for driver and passenger a standard for all variants of the model. In addition the Nexon was required to pass a side impact test meeting UN95 side impact protection requirements.
Tested for both front and side impact, the Nexon’s structural integrity and overall safety has been evaluated in the Global NCAP crash test. The combined evaluation of both tests has resulted in a full five-star rating, the highest adult occupant safety score of (16.06/17.00) amongst all the models tested in the Indian market. The Nexon has also achieved a three-star rating for child occupant safety.
PERFORMANCE:-





OTHER FEATURES:-
FORTIFIED CABIN
Nexon’s high-strength steel structure absorbs impact energy and protects the passenger during an unfortunate collision





ADVANCE FEATURES:-







CONCLUSION:
-> As per the Abobe benchmarking my suggestion to Mr. D. S. Pughazhyendhii to buy a Tata Nexon XE
It is comes with safety features like five stars for Adult Occupant Protection and three stars for Child Occupant Protection and also for the SUV better experience for the long drives to Madurai due to its different modes like city eco and sport and aslo it will gives a better looks while you can drives nexon to your office. Nexon is Stand for better way from its competitors in only 8.66 lac on road price in bangalore.209 mm Ground claearance give better offroading experience.