Benchmarking
Benchmarking
Aim:
To prepare a report explaining what is benchmarking, compare at least 4 vehicles and provide a proper conclusion for the report, suggesting a suitable vehicle among the comparison made.
Benchmarking:
Benchmarking involves a structured comparison between similar products, services or processes on some dimensions of performance. For example, it can be used to compare the availability and delivery of features in a product and in this form often provides the basis of consumer tests and reviews. These look at products and services and provide recommendations based on which is best or some form of ranking amongst competitors.
Requirement:
Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His family comprises five members including his wife, five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once in a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him with options so that he will buy a good car for his family.
Note: Pughazhyendhii is fond of big cars
Conditions:
- He has 5 members in his family.
- He is fond of big cars.
- The car should be suitable to travel in the city as well as on high ways.
- His budget is 8 to 10 lakhs.
The details of the cars which I have listed down
KIA Sonet



Key Features:
- Model : Kia sonat 1.2 HTK
- On road Price : Rs 8.45 Lakh
- Fuel : Petrol
- Mileage : 18.4 kmpl
- Engine : 1197cc
- Max Power : 81.86 Bhp @6000rpm
- Transmission Type : Manual
- Seating Capacity : 5
- Gear Box : 5-Speed
- Body Type : SUZ
- Airbags : 4
Hyundai Venue



Key features
- Model : Hyundai Venue E 1.2
- On road Price : Rs 26 Lakh
- Fuel : Petrol
- Mileage : 17.5 kmpl
- Engine : 1197cc
- Max Power : 82 bhp @ 6000 rpm
- Transmission Type : Manual
- Seating Capacity : 5
- Gear Box : 5-Speed
- Body Type : SUZ
- Airbags : 2 Airbags (Driver, Front Passenger)
TATA Nexon



Key features
- Model : TATA Nexon XM
- On road Price : Rs 70 Lakh
- Fuel : Petrol
- Mileage : 57 kmpl
- Engine : 1199 cc
- Max Power : 118.35bhp@5500rpm
- Transmission Type : Manual
- Seating Capacity : 5
- Gear Box : 6 Speed
- Body Type : SUZ
- Airbags : 2 Airbags (Driver, Front Passenger)
Mahindra XUV 300


Key features
- Model : Mahindra XUV300 W4T
- On road Price : Rs 41 Lakh
- Fuel : Petrol
- Mileage : 82 kmpl
- Engine : 1197 cc
- Max Power : 62bhp@5000rpm
- Transmission Type : Manual
- Seating Capacity : 5
- Gear Box : 6 Speed
- Body Type : SUZ
- Airbags : 2 Airbags (Driver, Front Passenger)
CONCLUSION:
If he depends on mileage efficiency, it would be better to move with Kia Sonet as it has top notch interior finish and quality.
In my opinion, for 4 adults and 1 child, and high mileage efficiency and spacious cabin and leg room, KIA sonet will be my first priority to suggest.