Benchmarking
- Mr. D.S. Pughazhyendhii has 5 members in his family(including him) and also he is fond of big cars. Henceforth sedan cars will me more suitable for him which falls under his budjet unlike SUVs which is less spacious and also less fuel efficient. Since he visits his native place madurai every month which is 500 kms away from his workplace, the car should also be fuel efficient. Lets see about the comparision of some cars which suits him.
1. Hyundai Aura SX plus Turbo (MT) is a good fit/finish/quality, a well-designed car with 20.5 KMPL mileage and it is reasonably spacious with peppy motors and has good bottom clearence. this vehicle comes with 2 Airbags. On road price - 9,92,106.
2. Maruti Suzuki Dzire ZXI (AT) is a spacious car with large comfortable seats and also it offers the flat riding quality even with high speed. It gives mileage of about 23.2 KMPL and has warranty period of 2 years & 40,000 kms warranty. On road price- 9,47,122.
3. Toyota Glanza G (MT) is a good finish with great visual appearence and has spacious cabin. It comes with attractive 6 Airbags and also as 3 years warranty which is also expandable upto 5 years & 1,00,000 kms warranty. mileage - 22.35 KMPL, On road price - 9,53,471.
4. Maruti Suzuki Baleno zeta (AMT) is a spacious car with large comfortable seats and it gives brisk acceleration. It also has 6 Airbags same as toyoto glanza g. Mileage - 22.9 KMPL, On road price- 9,91,393
- Conclusion : From the comparision of these four vehicles Toyota Glanza G and Maruti Suzuki Baleno stands impressive with good personal safety and with spacious cabin. Both the car looks fuel efficient with minimum diffrence which is a great deal for Mr. D.S Pughazhyendhii since he his travelling for about 500 kms once in a month. Both the car comes with excellent seat comfortability which suits for their long travel and with Android Auto entertainment facility for his kids. Both the cars provide 6 airbags. But when it comes to external noise cancellation Toyota Glanza G stands tall comparing to MS Baleno and also Glanza comes with excellent 3 years warranty which is also expandable upto 5 years & 1,00,000 kms warranty whereas Baleno has warranty period of only 2 years & 40,000 kms warranty. Unlike the Maruti Baleno, Glanza has varied visual appearance which gives a different identity and also in Baleno high loading lip means considerable luggage lifting is required which is not required in Glanza G .The compelling and reliable after-sales network is a huge plus for Toyota Glanza G. Henceforth, i recommend Toyota Glanza G for Mr. D.S. Pughazhyendhii.
Bench-Marking: It is the process of comparison of similar products on some dimensions of performance and also analyzing the choices of similar products based on the selection factor and deducing it to final conclusion. Usually bench marking id done by manufacturers against its competitors with same price, size variant and conclude it with what changes can be one with their product to meet the customer demands with other products and also making it more fuel and cost efficient.