Benchmarking

AUTOMOTIVE BENCHMARKING

Benchmarking is the process of comparison of similar products on some dimensions of performance

Automotive Benchmarking is the process of analyzing the choices of similar products based on the selection factor and deducing it to final conclusion.

Step-by-Step Benchmarking :

Benchmarking is a simple, but detailed, five-step process:

1. Choose a product, service, or internal department to benchmark.
2. Determine which best-in-class companies you should benchmark against, which organizations you’ll compare your business to.
3. Gather information on their internal performance, or metrics.
4. Compare the data from both organizations to identify gaps in your company’s performance.
5. Adopt the processes and policies in place within the best-in-class performers.

Benchmarking will point out what changes will make the most difference, but it’s up to you to actually put them in place.

In order to benchmark anything, you need to have quantitative data available to study. That means breaking down internal processes to

calculate performance metrics. Quantify everything, because only quantifiable information can be accurately compared.

Suitable cars :

• Maruti Suzuki Vitara Brezza
• Skoda rapid TSI
• Tata Nexon
• Mahindra XUV 300

Basic characteristics of cars:

1. Good seating arrangement.
2. Safety.
3. BS6 Engine used.
4. Good Mileage.
5. Good Interiors.
6. Lightweight Car body.
7. Specifications of cars

Model and Specifications

Comparison Parameters of the Car Models

PERFORMANCE

• Maxindra XUV and Vitara brezza are the front runners but TATA Nexon offers much stable performance both on the city traffic and highway with multi drive modes.
• Tata Nexon has Linear Power Delivery system and has better Engine power and torque only faling behind Maxindra XUV.
• The Reported ARAI Mileage shows Venue and Nexon are far better and Mahindra falls behind because of its power to weight ratio.

INTERIOR

• TATA Nexon is the best among the group because of its spacious Cabin Interior with more Leg room for the rear passengers and suits best for the family drive by giving best seating for the fifth passenger.
• The Glove Box and Rear HVAC Vent are the standout features of TATA NEXON and also has improved sunvision and Instrument Panel Clusters with added utiliy holders along the side doors.
• Nexon's Infotainment touch screen has sub par performance compared to Ford Ecosport and Hyundai Venue.
• Maxindra XUV has a better Plastic Interior trim quality and Dual tone variant of Hyundai Venue and material looks better whereas the Quality of XM variant Nexon is not superior compared to other models
• The Blue link connectivity App with smarphone from Hyundai Venue gives additional scoring for Venue among others

EXTERIOR

• The Facelift, Headlight and Tail Light are stylish in NEXON and gives a land rover discovery like front with beefy and bulky front end.
• The Lagged out ABC Pillars of TATA NEXON offers better head room among the other models.

SAFETY and COMFORT

• Almost all the models has same safety features of Dual Airbags, ABS with EBD, parking sensors, corner stability control but NEXON offers Dead pedal which comes very handy in the case of Pughazhyendhii for his frequent long drive.
• Apart from that Automatic Rain Sensing Wipers, Tyre pressure monitoring system are available in TATA NEXON 1.5XM within the price range
• TATA Nexon is the first Indian Model to recieve 5star NCAP Rating for its safety and crash test. Mahindra XUV also has a 5 star rating

Conclusion :-

• I would suggest Tata Nexon for Mr.D.S.Pughazhyendhii because of the Five star G-NCAP Safety and it has more power (BHP),BS6 Complaint and spacious cabin compared to rivals.
• Over all it has good performance