Benchmarking
A REPORT ON AUTOMOTIVE BENCHMARKING STUDY
Automotive Benchmarking-
Automotive Benchmarking is the process of comparison of similar product on various parameter. In this process we can compare the product in many factors like Dimensions, Features, Lighting, Engine performance etc. and deducing it to final conclusion.
Case-
Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, a five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him options so that he will buy a good car for his family.
Highlighted Point-
Pughazhyendhii is fond of big cars
Five Seater Car
Budget 8 to 10 Lakhs on road
Daily Use For Office (City Driving)
Car Average Running 1500km/Month 20000km/annual.
Suggestion-
Depends on Mr. D.S. Pughazhyendhii requirements I suggest to him SUV type vehicle because of he required big car also his family having five member so it requires better space also he travel to native place so it require enough boot space.
Then Considering his daily use and its Monthly running he will need a Diesel car but his budget falling under 10 lakhs so I Suggest him to SUV in Petrol Variant .
For his city driving it well need Auto Variant but Auto Variant is costly than Manual transmission so I Suggest him to SUV in Manual transmission variant.
As Considering above conditions I am comparing a four SUV cars i.e. 1)TATA NEXON 2)MAHINDRA XUV300 3)HYNDAI VENUE 4)MARUTISUZKI BREZZA
Comparison-
|
TATA NEXON |
MAHINDRA XUV300 |
HYNDAI VENUE |
MARUTI SUZUKI BREZZA |
||
|
BRAND |
Company |
TATA |
MAHINDRA |
HYUNDAI |
MARUTISUZUKI |
|
Model/ Variant |
XE |
W4 1.2 Petrol |
E 1.2 Petrol |
LXi |
|
|
On-Road Price, Bangalore |
₹ 9.32 Lakh |
₹ 10.23 Lakh |
₹ 9.17 Lakh |
₹ 9.60 Lakh |
|
|
ENGINE & SPECIFICATION |
Engine |
1199 cc, 3 Cylinders Inline, 2 Valves/Cylinder, SOHC |
1197 cc, 3 Cylinders Inline, 4 Valves/Cylinder, DOHC |
1197 cc, 4 Cylinders Inline, 4 Valves/Cylinder, DOHC |
1462 cc, 4 Cylinders Inline, 4 Valves/Cylinder, DOHC |
|
Max Power (bhp@rpm) |
118 bhp @ 5500 rpm |
109 bhp @ 5000 rpm |
82 bhp @ 6000 rpm |
102 bhp @ 6000 rpm |
|
|
Max Torque (Nm@rpm) |
170 Nm @ 1750 rpm |
200 Nm @ 2000 rpm |
113.8 Nm @ 4000 rpm |
136.8 Nm @ 4400 rpm |
|
|
Mileage (ARAI) (kmpl) |
17.5 |
17 |
17.5 |
20.1 |
|
|
Transmission |
Manual - 6 Gears, Sport Mode |
Manual - 6 Gears |
Manual - 5 Gears |
Manual - 5 Gears |
|
|
Dimensions |
Length (mm) |
3993 |
3995 |
3995 |
3995 |
|
Width (mm) |
1811 |
1821 |
1770 |
1790 |
|
|
Ground Clearance (mm) |
209 |
180 |
195 |
198mm |
|
|
Wheelbase (mm) |
2498 |
2600 |
2500 |
2500 |
|
|
Capacity |
Seating Capacity (Person) |
5 |
5 |
5 |
5 |
|
Bootspace (litres) |
350 |
257 |
350 |
328 |
|
|
Fuel Tank Capacity (litres) |
44 |
42 |
45 |
48 |
|
|
Features |
NCAP Rating |
5 Star (Global NCAP) |
5 Star (Global NCAP) |
Not Tested |
Not Tested |
|
Airbags |
2 Airbags (Driver, Passenger) |
2 Airbags (Driver, Passenger) |
2 Airbags (Driver, Front Passenger) |
2 Airbags (Driver, Front Passenger) |
|
|
Below shows Exterior and Interior Images of cars |
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Exterior and Interior of Car
1)TATA NEXON


2)MAHINDRA XUV300


3)HYNDAI VENUE


4)MARUTISUZKI BREZZA-


- TATA NEXON- In This Car five-star G-NCAP safety,Spacious cabin compared to rivals, Bootspace, Engine Performance this things are good but exterior look and interior look Could have been be Better
- MAHINDRA XUV300- In This Car Comfortable ride quality, Good engine Performance, Good Built Quality, five-star G-NCAP safety this and many more things are good but it is little costly
- HYNDAI VENUE- IN this car Interior quality - Segment standout quality, good fit/finish, sorted ergonomics Also Road presence - Edgy design with an attractive grille and fittingly huge wheels Over all Things are Good
- MARUTISUZKI BREZZA- Suzuki Provide More Features in This car Overall is Good.
CONCLUSION –
Based On His Requirement’s I am filter above four cars also I compare this cars with needful parameters so As my Personal opinion I suggest him MAHINDRA XUV 300 car because of this best car in segment but it is little costly than other .