Challenge

Benchmarking

  1. Benchmark with presently available cars in the market for the following case.

Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once in a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him with options so that he will buy a good car for his family.

Note: Pughazhyendhii is fond of big cars

As per my suggestion the following car is best budget which comes under 8 to 10 lakhs for Mr. D.S. Pughazhyendhii family.

On-Road Price for Bangalore

  1. Tata Altroz
    Tata Altroz is a 5 seater Hatchback available in a price range of ₹ 6.29 - 10.25 Lakh. It is available in 31 variants, 1199 to 1497 cc engine options and 2 transmission options : Manual and Automatic (DCT). Other key specifications of the Altroz include a Ground Clearance of 165 mm and Bootspace of 345 litres.
    2.Hyundai Grand i10 Nios
    Hyundai Grand i10 Nios price starts at ₹ 5.39 Lakh and goes upto ₹ 8.46 Lakh (Avg. ex-showroom). Grand i10 Nios comes in 14 variants. Grand i10 Nios top model price in petrol is ₹ 8.01 Lakh. Grand i10 Nios base model price in cng is ₹ 7.16 Lakh. Grand i10 Nios base model price in diesel is ₹ 7.85 Lakh. Whereas the price of Grand i10 Nios automatic version starts from ₹ 6.77 Lakh.
    3.Mahindra XUV300
    Mahindra XUV300 is a 5 seater Compact SUV available in a price range of ₹ 8.41 - 14.07 Lakh. It is available in 16 variants, 1197 to 1497 cc engine options and 2 transmission options : Manual and Automatic (AMT). Other key specifications of the XUV300 include a Ground Clearance of 180 mm and Bootspace of 257 litres.
    4.Nissan Kicks
    It is available with Manual & Automatic transmission. Depending upon the variant and fuel type the Kicks has a mileage of 14.23 kmpl & Ground clearance of Kicks is 210 mm. The Kicks is a 5 seater 4 cylinder car and has length of 4384 mm, width of 1813 mm and a wheelbase of 2673 mm.
    2. Benchmarking in the automobile industry

    Benchmarking involves a structured comparison between similar products, services or processes on some dimensions of performance. For example it can be used to compare the availability and delivery of features in a product and in this form often provides the basis of consumer tests and reviews. These look at products and services and provide recommendations based on which is best or some form of ranking amongst competitors.

    It is particularly useful when comparing not only performance but also practice – in other words what do the different organizations do to enable that performance to be delivered? And applied in this way it is a powerful tool in process innovation sin e studying how the ‘best’ achieve their performance can provide powerful clues for changing the way processes operate. Process benchmarking of this kind can operate at several levels:

    • Between similar processes in the same factory or service branch
    • Between different factories or service branches
    • Between different competing organizations
    • Between different sectors using the same process.

3.comparisson between Tata Altroz,Hyundai grand i10 Nios,Mahindra XUV300 and Nissan kicks

TATA Altroz

XZ i - Turbo petrol

HYUNDAI Grand i10 Nios

Asta U21.2 CRDi

Mahindra XUV300

W4 1.2 Petrol

Nissan Kicks

XV 1.5

Showroom price ₹ 8.87 Lakhs ₹ 8.51 Lakhs ₹ 8.41 Lakhs ₹ 10.00 Lakhs

Engine & Transmission

Acceleration (0-100 kmph) (seconds) 12.52 - - -
Engine 1199 cc, 3 Cylinders Inline, 4 Valves/Cylinder, DOHC 1186 cc, 3 Cylinders Inline, 4 Valves/Cylinder, DOHC 1197 cc, 3 Cylinders Inline, 4 Valves/Cylinder, DOHC 1498 cc, 4 Cylinders Inline, 4 Valves/Cylinder, DOHC
Engine Type 1.2 L Revotron 1.2 U2 CRDi 1.2 Turbo Petrol 1.5 HR15
Fuel Type Petrol Diesel Petrol Petrol
Max Power (bhp@rpm) 108 bhp @ 5500 rpm 74 bhp @ 4000 rpm 109 bhp @ 5000 rpm 105 bhp @ 5600 rpm
Max Torque (Nm@rpm) 140 Nm @ 1500 rpm 190 Nm @ 1750 rpm 200 Nm @ 2000 rpm 142 Nm @ 4000 rpm
Mileage (ARAI) (kmpl) 18.1 25 17 13.9
Driving Range (Km) 686 925 714 695
Drivetrain FWD FWD FWD FWD
Transmission Manual - 5 Gears Manual - 5 Gears Manual - 6 Gears Manual - 5 Gears
Emission Standard BS 6 BS 6 BS 6 BS 6
Turbocharger NO Turbocharged Turbocharged NO
Dimensions & Weight
Length (mm) 3990 3805 3995 4384
Width (mm) 1755 1680 1821 1813
Height (mm) 1523 1520 1627 1669
Wheelbase (mm) 2501 2450 2600 2673
Ground Clearance (mm) 165 180 210
Capacity
Doors (Doors) 5 5 5 5
Seating Capacity (Person) 5 5 5 5
No of Seating Rows (Rows) 2 2 2 2
Bootspace (litres) 345 260 257 400
Fuel Tank Capacity (litres) 37 37 42 50
Suspensions, Brakes, Steering & Tyres
Front Suspension Independent MacPherson dual path strut with coil spring McPherson Strut with Gas Type Shock Absorber MacPherson Strut with anti-roll bar Mcpherson strut with coil spring, stabilzer bar & Double acting Shock Absorber
Rear Suspension Twist beam with coil spring and shock absorber Coupled Torsion Beam Axle Twist beam suspension with coil spring Torsion Beam with coil springs & Double acting Shock Absorber
Front Brake Type Disc Disc Disc Disc
Rear Brake Type Drum Drum Disc Drum
Minimum Turning Radius (metres) 5 5.3 5.2
Steering Type Power assisted (Electric) Power assisted (Electric) Power assisted (Electric) Power assisted (Electric)
Wheels Alloy Wheels Alloy Wheels Steel Rims Alloy Wheels
Spare Wheel Steel Steel Steel Steel
Front Tyres 195 / 55 R16 175 / 60 R15 205 / 65 R16 215 / 60 R17
Rear Tyres 195 / 55 R16 175 / 60 R15 205 / 65 R16 215 / 60 R17

Features

Safety

Overspeed Warning 1 beep over 80kmph, Continuous beeps over 120kmph 1 beep over 80kmph, Continuous beeps over 120kmph 1 beep over 80kmph, Continuous beeps over 120kmph 1 beep over 80kmph, Continuous beeps over 120kmph
NCAP Rating 5 Star (Global NCAP) 2 Star (Global NCAP) 5 Star (Global NCAP) 3 Star (Euro NCAP)
Airbags 2 Airbags (Driver, Passenger) 2 Airbags (Driver, Passenger) 2 Airbags (Driver, Passenger) 2 Airbags (Driver, Passenger)
Braking & Traction
Anti-Lock Braking System (ABS) yes yes yes yes
Electronic Brake-force Distribution (EBD) yes yes yes yes
Brake Assist (BA) - - - yes
Electronic Stability Program (ESP) yes - - -

Comfort & Convenience

​
Air Conditioner Yes (Automatic Climate Control) Yes (Automatic Climate Control) Yes (Manual) Yes (Automatic Climate Control)
Front AC Single Zone, Common Fan Speed Control Single Zone, Common Fan Speed Control Single Zone, Common Fan Speed Control Single Zone, Common Fan Speed Control
Rear AC Vents Behind Front Armrest Blower, Vents Behind Front Armrest - Vents Behind Front Armrest
Third Row AC - - - -
Heater yes yes yes yes
Vanity Mirrors on Sun Visors Co-Driver Only Co-Driver Only - Driver & Co-Driver
Cabin-Boot Access yes yes yes yes
Anti-glare Mirrors Manual - Internal Only Manual - Internal Only Manual - Internal Only Manual - Internal Only
Parking Assist Reverse Camera with Guidance Reverse Camera Reverse Camera
Parking Sensors Rear Rear Rear Rear
Cruise Control yes - - -
  1. Provide a proper conclusion for the report, suggesting a suitable vehicle among the comparison made.Tata Altroz

The Altroz is the safest car when compared to the competition, courtesy of the five-star safety rating in the Global NCAP crash test. The model is equipped with a comprehensive list of safety features such as dual front airbags, ABS with EBD, rear parking sensors, a speed alert system, brake sway control, impact-sensing auto door unlock function, a seat belt reminder system, and corner stability control

  • Good Things
    • Fantastic looks, spacious cabin
    • Very good driving manners
    • Five-star G-NCAP safety rating

The performance, quality, features were very good. It is good for any group of people. Great car to buy, value for money and extra protection for your family. The suspensions are amazing, all cars use the same MacPherson, but this car has been designed entirely with the Alfa architecture to improve long-distance ride quality. Great ride overall.

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