Challenge

Benchmarking

Benchmarking

Benchmarking, is a tool of strategic management, that allows the organization to set goals and measure productivity, on the basis of the best industry practices. It is a practice in which quality level is used as a point of reference to evaluate things by making a comparison.

The process helps in comparing and gauging the processes, programs, strategies and performance metrics with the standard measurements or to other similar companies. It is concerned with the analysis of three major dimensions:

  • Quality
  • Time
  • Cost

Requirements:

  1. Benchmark with presently available cars in the market for the following case.

Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, a five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him options so that he will buy a good car for his family.

Note: Pughazhyendhii is fond of big cars

  1. Prepare a report explaining what is Bench-Marking
  2. Compare at least 4 vehicles.
  3. Provide a proper conclusion for the report, suggesting a single suitable vehicle among the comparison made with images.

Swift VXI AMT Summary

Maruti Suzuki Swift VXI AMT is the mid petrol variant in the Swift line-up and is priced at Rs. 7.32 Lakh (ex-showroom, Chennai). This VXI AMT variant comes with an engine putting out and of max power and max torque respectively. Maruti Suzuki Swift VXI AMT is available in transmission and offered in 9 colours: Metallic Magma Grey, Metallic Silky Silver, Pearl Arctic White Midnight Black, Pearl Arctic White, Pearl Metallic Lucent Orange, Pearl Metallic Midnight Blue, Pearl Arctic White Pearl Metallic Midnight Bl, Solid Fire Red and Solid Fire Red with Pearl Midnight Black.

Specification:

i20 Magna Summary

Hyundai i20 Magna is the base petrol variant in the i20 line-up and is priced at Rs. 7.03 Lakh (ex-showroom, Chennai). This Magna variant comes with an engine putting out and of max power and max torque respectively. Hyundai i20 Magna is available in transmission and offered in 9 colours: Typhoon Silver, Metallic Copper, Fiery Red, Fiery Red with Black Roof, Polar White, Polar White with Black Roof, Starry Night, Titan Grey and Fiery Red Turbo.

Specification:

Magnite Turbo XL Summary

Nissan Magnite Turbo XL is the mid petrol variant in the Magnite line-up and is priced at Rs. 7.92 Lakh (ex-showroom, Chennai). This Turbo XL variant comes with an engine putting out and of max power and max torque respectively. Nissan Magnite Turbo XL is available in transmission and offered in 8 colours: Vivid Blue with Strom White, Pearl White with Onyx Black, Tourmaline Brown with Onyx Black, Onyx Black, Sandstone Brown, Storm White, Blade Silver and Flare Garnet Red.

Specification:

Vitara Brezza LXI Summary

Maruti Suzuki Vitara Brezza LXI is the base petrol variant in the Vitara Brezza line-up and is priced at Rs. 7.84 Lakh (ex-showroom, Chennai). This LXI variant comes with an engine putting out and of max power and max torque respectively. Maruti Suzuki Vitara Brezza LXI is available in transmission and offered in 9 colours: Autumn Orange, Granite Grey with Autumn Orange Roof, Granite Grey, Pearl Arctic White, Premium Silver, Torque Blue with Midnight Black Roof, Torque Blue, Sizzling Red with Midnight Black Roof and Sizzling Red.

Specification:

Comparison:

Prices:

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