Project 2 - Supply and Demand Gap Analysis
- Aim: -
- The aim of this project is to analyse the customers based on the products they brought
- To improve the sales of the super market
- Analyse the branch improvements
- Introduction: -
- A supermarket is a self-service shop offering a wide variety of food, beverages and household products , organized into sections.
- This kind of store is larger and has a wider selection than earlier grocery stores , but is smaller and more limited in the range of merchandise than a hypermarket or big-box market
- Methodology: -
- All super markets are focusing on which product is selling continuously and giving profits
- They are offering discounts and offers on some products to attract the customers
- Analysis (Data sheets pertaining to it): -
- Recommendations.: -
- Recommendation algorithm combined aspects of content and collaborative filtering to rate new products for a customer based on their prior purchase behaviour.
- Ratings on each branch are average kindly see on that
- Conclusions: -
- First quarter of the year produces higher sales
- Credit cards and E-Wallet usages are increasing rapidly.