Benchmarking

Benchmarking :

. Benchmarking is a comparison of what is already in market & how do i impliment plus points of competitors on my own product.

.In automotive industry it is used for comparison similar product,services and on dimensions performance. Used to know the availability of the feature and delivery on the basis of customer review.

.It can be operated in different factories and branches or same factory or branches or different competing organization.

. Benchmarking 1 is used for comparing the of the price, features and segment..

.Bechmarking 2 is used for where you develop part, component wise comparison from competitor vehicle to reduce weight or to improve performance of car.

Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, a five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him options so that he will buy a good car for his family

AIM : To suggest Mr. D.S.Pughazhyendi various car option so that he will buy good car for his family.

1. Tata Nexon XMA AMT

Key Specification of Tata Nexon :

ARAI Mileage	21.5 kmpl
City Mileage	18.5 kmpl
Engine displacement (cc)	1497
Max Torque(nm@rpm)	260nm@1500-2750rpm
Transmission Type	Automatic
Fuel Tank Capacity	44
Boot Space(litre)	350

2) KIA SONET 1.2 HTK PLUS

Key specification of Kia Sonet :

ARAI	18.2 kmpl
Engine Displacement(cc)	1493
Max Torque(nm@rpm)	250nm@1500-2750rpm
Transmission Type	Automatic
Fuel Tank Capacity	45
Boot Space (litre)	392

3) Maruti Suzuki Breeza VXI

Key specification of Breeza :

ARAI Mileage	18.76 kmpl
Engine Displacement(cc)	1462
Max Torque (nm@rpm)	138@4400rpm
Transmission Type	Automatic
Fuel Tank Capacity	48
Boot Space(litre)	328

4) HYUNDAI VENUE 1.2 PETROL

Key specification of Hyundai Venue :

ARAI	18.14 kmpl
Engine Displacement(cc)	998
Max Torque(nm@rpm)	171.6nm@1500-4000rpm
Transmission Type	Automatic
Fuel Tank Capacity	45
Boot Space(litre)	350

Conclusion : I recommonded TATA NEXON because good safety,beautiful design, good mileage & sporty look. This car is best driving in city also.

TATA Nexon gives :

1. All-new BS-VI models compliant petrol and diesel engines with powerful and sporty performance.

2. It design Aero dynamic shape, new DRLS & LED Tail amps.

3. Grand central control

4. Duel front airbags for safety point of view.

5. Its front & back seats more conforable with big leg rooms.

6. Its boot space also more.