Benchmarking

BENCHMARKING is a process of comparison between similar products or process or services against those which are considered to be the best in the market. It can be used to compare availability and delivery of features in aproduct and in this form often provides the basis of consumer tests and reviews. The point of benchmarking is to identify opportunities for improvements. By studying the product which is successful in the market and understanding what makes the product so special and implementing it in your very own product to get better result.

BENEFITS

• Helps the companies to become more efficient and profitable.
• Helps the firm to understand the development process and costing.
• Helps in enhancing key performance matrics and brings opportunities for development of the company.

QUESTION : To suggest a long car to Mr. Pughazhyendii under budget of 8-10 lakhs.

CARS to Suggest

• Maruti Suzuki Ertiga
• Renault Tribber
• Kia carens
• Datsun Go+

Maruti Suzuki Ertiga

Advantages

• Powerful 1462CC petrol engine with 20.3 kmpl mileage.
• Available in both manual & automotic transmission.
• 7 seater car with foldable seats.
• Air cooled cup holder with roof mounted AC vents with speed adjust for 3rd row seating.

Disadvantages

• Plastic Quality is little low in the interiors.
• Engine struggles when climbing hilly area.
• Not available in diesel variant.
• Global NCAP rating is 4.

The Maruti Suzuki is one of the most loved and highest selling car of India. It gives a claimed mileage of 20.3kmpl. It has 1462 CC, 4 cylinder petrol engine producing 101 BHP and 136 NM of torque.It is a 7 seater vehicle with good amount of legroom in the 3rd row seats. It also gets roof mounted AC vents with 3 speed adjusting controls. The price falls between 8.35 L - 12.79 L .

Renault Tribber

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Advantages

• It has petrol engine of 999 CC with 20kmpl mileage.
• Available both in automatic and manual transmission.
• Rear AC vents mounted on B pillar.
• Dual tone interiors.

Disadvantages

• Global NCAP rating is 4.
• Less amount of legroom in 3rd row seating.
• Vehicle struggles while climbing hilly roads when fully loaded.

Renault tribber is a best in the segment MPV. It gives a claimed mileage of 20kmpl. It has 999 CC, 3 cylinder petrol engine which produces 71 Bhp and 96 NM of torque. It is a 7 seater vehicle with limited amount of legroom in 3rd row seating. Boot carrying capacity is 84 litres. The price falls between 5.88 L - 8.44 L.

Kia Carens

Advantages

• It has spacious interiors which gives premium feeling.
• Good ride quality. The suspension absorbs everything on its way.
• Good amount of legroom in the 3rd row seating.
• You also get AC vents for 3rd row seating.

Disadvantages

• Captain seats are not avaible in the lower variants, it remains for the top variants.
• 15 & 16 inch tyres look a bit small on this MPV.
• Led headlamps are not available in lower variants.

Kia Carens has indeed made an impact in the MPV segment within the price range. It has wider powertrain range, better features and higher practicality which will never be out of limelight because of it design. It has 1.4 litre turbo petrol engine producing 138Bhp and 242 Nm torque. It gives a mileage of 15 kmpl - 21 kmpl. It is available in both manual and Automatic(DCT) transmission. It also gets 6 air bags. The price range falls between 9.60 L - 17.5 L.

Datsun Go +

Advantages

• It is affordable MPV which gives good performance in its segment.
• The cabin is simple with 7 inch touch screen with android auto & apple car play.
• It gets 1.2 litre 3 cylinder petrol engine.

Disadvantages

• In terms of build quality the datsun go + isn't good enough to withstand an impact at medium speed.
• The car doesn't looks great in terms of design.
• Underbody noise insulation still lacks as stones hitting the bottom make a sharp noise.
• The 1.2-litre doesn't feel as punchy on the highway, since it strugles a lot while accelerating at high speed.

The Datsun Go+ is indeed an affordable vehicle in its segment. It gets a 1.2 litre 3 cylinder petrol engine which produces 67Bhp & 104 Nm torque. It also comes with a CVT engine. OIt claims a mileage of 18.2 kmpl - 20.62 kmpl. The updated version pf this MPV gets a lot of features without significant increase in price.It comes at a price range of 3.82 L - 7 L .

Conclusion

I would suggest Maruti Suzuki Ertiga for Mr.Pughazhyendhi since its offers a great value for money and affordable too.