Benchmarking
BENCHMARKING
Benchmarking is the process of measuring the performance of a company's products or services against those of another business considered to be the best in the industry. It is a simple, but a detailed process. The idea of benchmarking is to find out the opportunities for improvement. By studying companies with superior performance, breaking down what makes such superior performance possible, and then comparing those processes to how your business operates, you can implement changes that will yield significant improvements.
To be specific, it is a five-step process. Firstly, we have to choose a product or service to benchmark. Then determine which best-in-class companies you should benchmark against, and which organizations you'll compare your product to. collect all the information on their performance and, then, compare the data from both organizations to identify variations in your company's performance. finally, adopt the processes and policies in place within the best-in-class performers.
To conclude, it will help companies to become more efficient and profitable. Moreover, it will improve the employees' understanding of the cost structures and internal processes.
4 Cars will meet the Pughazhyendhii's requirements
1. Hyundai Venue ( S )
2. Hyundai i20 ( Sportz Turbo DCT )
3 Maruti Suzuki Vitara Brezza ( ZXI )
4. Kia SONET ( 1.2 HTK Plus )
Hyundai Venue ( S )

Price 9.58lakh ( road price )
Pros
- It is the first 'Connected Car' in the country, debuting the brand's 'Blue Link' technology.
- Three different engine options
- features loaded
Cons
- Not as big as its competitors
- No diesel automatic in production
Specifications
Body type SUV
Engine displacement 1197cc
Max power 81.86bhp@6000rpm
Max torque 113.76nm@4000rpm
Mileage 17.52 Kmpl
Fuel Capacity 45 Liters
Seating Capacity 5
Boot space 350 Liters
Airbags Driver and Passenger
Safety 4 star ( ANCAP safety rating )
Hyundai i20 ( Sportz Turbo DCT )

Price 9.68 lakh (road price )
Specifications
Body type Hatchback
Engine displacement 1197cc
Max power 81.86bhp@6000rpm
Max torque 114.74nm@4200rpm
Mileage 21 Kmpl
Fuel Capacity 37 Liters
Seating Capacity 5
Boot space 311 Liters
Airbags Driver and Passenger
Safety 3 star ( Global NCAP safety rating )
Maruti Suzuki Vitara Brezza ( ZXI )

Price 9.67 lakh ( road price )
Pros
- Value for money
- easy to drive
cons
- Competitors have more space
Specifications
Body type SUV
Engine displacement 1462cc
Max power 103.26bhp@6000rpm
Max torque 138nm@4400rpm
Mileage 17.03 Kmpl - 18.76 Kmpl
Fuel Capacity 48 Liters
Seating Capacity 5
Boot space 328 Liters
Airbags Driver and Passenger
Safety 4-Star Rating In Adult Occupant Safety And 2-Star Rating In Child Occupant Safety
Kia SONET ( 1.2 HTK Plus )

Price 9.05lakh ( road price )
Pros
- available with all of the Sonet’s powertrains
- value for money
cons
- The bump absorption is not that impressive
- not so big as competitors
Specifications
Body type SUV
Engine displacement 1197cc
Max power 81.86bhp@6000rpm
Max torque 115nm@4200rpm
Mileage 18.4 Kmpl
Fuel Capacity 45 Liters
Seating Capacity 5
Boot space 392 Liters
Airbags Driver and Passenger
Safety 3 star

Conclusion
I would recommend Kia SONET for Mr. D.S. Pughazhyendhii. Undoubtedly we can say the sonet is value for money product with lots of updated features. Also, it gives good mileage.