Benchmarking
STEP 1:-Benchmarking in the automobile industry
Benchmarking involves a structured comparison between similar products, services or processes on some dimensions of performance. For example it can be used to compare the availability and delivery of features in a product and in thisform often provides the basis of consumer tests and reviews. These look at products and services and provide recommendations based on which is best or some form of ranking amongst competitors.
The vehicle benchmarking program considers 10 main attributes scoring up to 815 single criteria. The 10 main attribute are as follows:
- Performance
- Driveability
- Advanced Driver Assistance Systems (ADAS)
- Sound / NVH
- RDE: CO2 / Real life fuel consumption
- Pollutant emissions
- Friction,
- Ride Comfort
- Thermal, energy management
- Vehicle dynamics, handling
Customer benefits:-
- Widely spread competitive comparison
- Cost efficient benchmarking
Applications:-
- Information about best of class behavior
- Development targets for new models
- Basis for model revisions
Deliverables:-
Highlighting of strengths and weaknesses within the competitor scatter bands data.
REQUIREMENT:-
Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once in a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him with options so that he will buy a good car for his family.
Note: Pughazhyendhii is fond of big cars
MG Astor :-
Key Specifications of MG Astor
| Fuel Type | Petrol |
| Engine Displacement (cc) | 1349 |
| No. of cylinder | 4 |
| Max Power (bhp@rpm) | 138.08bhp@5600rpm |
| Max Torque (nm@rpm) | 220nm@3600rpm |
| Seating Capacity | 5 |
| TransmissionType | Automatic |
| Fuel Tank Capacity | 45.0 |
| Body Type | SUV |
2. Tata Nexon XM S:-
Key Specifications of Tata Nexon XM S
| ARAI Mileage | 17.2 kmpl |
| City Mileage | 13.41 kmpl |
| Fuel Type | Petrol |
| Engine Displacement (cc) | 1199 |
| No. of cylinder | 3 |
| Max Power (bhp@rpm) | 118.36bhp@5500rpm |
| Max Torque (nm@rpm) | 170Nm@1750-4000rpm |
| Seating Capacity | 5 |
| TransmissionType | Manual |
| Boot Space (Litres) | 350 |
| Fuel Tank Capacity | 44.0 |
| Body Type | SUV |
| Ground Clearance Unladen | 209 mm |
| Service Cost (Avg. of 5 years) | Rs.3,570 |
Kia Sonet 1.2 HTK Plus:-
Key Specifications of Kia Sonet 1.2 HTK Plus
| ARAI Mileage | 18.4 kmpl |
| Fuel Type | Petrol |
| Engine Displacement (cc) | 1197 |
| No. of cylinder | 4 |
| Max Power (bhp@rpm) | 81.86bhp@6000rpm |
| Max Torque (nm@rpm) | 115nm@4200rpm |
| Seating Capacity | 5 |
| TransmissionType | Manual |
| Boot Space (Litres) | 392 |
| Fuel Tank Capacity | 45.0 |
| Body Type | SUV |
| Service Cost (Avg. of 5 years) | Rs.3,222 |
Maruti Vitara Brezza VXI:-
Key Specifications of Maruti Vitara Brezza VXI
| ARAI Mileage | 17.03 kmpl |
| Fuel Type | Petrol |
| Engine Displacement (cc) | 1462 |
| No. of cylinder | 4 |
| Max Power (bhp@rpm) | 103.26bhp@6000rpm |
| Max Torque (nm@rpm) | 138nm@4400rpm |
| Seating Capacity | 5 |
| TransmissionType | Manual |
| Boot Space (Litres) | 328 |
| Fuel Tank Capacity | 48.0 |
| Body Type | SUV |
| Service Cost (Avg. of 5 years) | Rs.6,619 |
-
EngineMG AstorStyle 1.5 MT₹ 9.98 Lakh
Tata NexonXM (S)₹ 8.99 Lakh
Maruti Suzuki Vitara BrezzaVXi₹ 8.77 Lakh
Kia SonetHTK Plus 1.2₹ 8.79 Lak
Engine 1498 cc, 4 Cylinders Inline, 4 Valves/Cylinder, DOHC 1199 cc, 3 Cylinders Inline, 2 Valves/Cylinder, SOHC 1462 cc, 4 Cylinders Inline, 4 Valves/Cylinder, DOHC 1197 cc, 4 Cylinders Inline, 4 Valves/Cylinder, DOHC Engine Typ VTi-TECH 1.5 1.2L Turbocharged Revotron K15B Smartstream G 1.2 Fuel Type Petrol Petrol Petrol Petrol Max Power (bhp@rpm 108 bhp @ 6000 rpm 118 bhp @ 5500 rpm 103 bhp @ 6000 rpm 82 bhp @ 6000 rpm Max Torque (Nm@rpm) 144 Nm @ 4400 rpm 170 Nm @ 1750 rpm 138 Nm @ 4400 rpm 115 Nm @ 4200 rpm Mileage (ARAI) (kmpl) 17.4 17.03 18.4 Driving Range (Km) 765.6 817.44 828 Drivetrain FWD FWD FWD FWD Transmission Manual - 5 Gears Manual - 6 Gears, Sport Mode Manual - 5 Gears Man -
Dimensions & Weight
Length (mm) 4323 3993 3995 3995 Width (mm) 1809 1811 1790 1790 Height (mm) 1650 1606 1640 1642 Wheelbase (mm) 2585 2498 2500 2500 Ground Clearance (mm) 209 198 Kerb Weight (kg) 1245 1115 -
Capacity
Doors (Doors) 5 5 5 5 Seating Capacity (Person) 5 5 5 5 No of Seating Rows (Rows) 2 2 2 2 Bootspace (litres) 350 328 392 Fuel Tank Capacity (litres) 48 44 48 45 -
Suspensions, Brakes, Steering & Tyres
Front Suspension MacPherson Strut Independent, Lower Wishbone, McPherson Strut with Coil Spring McPherson Strut with Coil Spring McPherson Strut with Coil Spring Rear Suspension Torsion Beam Semi-Independent; closed profile Twist beam with Coil Spring and shock absorber Torsion Beam with Coil Spring Coupled Torsion Beam Axle with Coil Spring Front Brake Type Disc Disc Ventilated Disc Disc Rear Brake Type Disc Drum Drum Drum
Features
-
Safety
Overspeed Warning 1 beep over 80kmph, Continuous beeps over 120kmph 1 beep over 80kmph, Continuous beeps over 120kmph 1 beep over 80kmph, Continuous beeps over 120kmph 1 beep over 80kmph, Continuous beeps over 120kmph NCAP Rating Not Tested 5 Star (Global NCAP) 4 Star (Global NCAP) Not Tested Airbags 2 Airbags (Driver, Front Passenger) 2 Airbags (Driver, Passenger) 2 Airbags (Driver, Passenger) 2 Airbags (Driver, Front Passenger) -
-
Locks & Security
Central Locking Remote Remote Keyless Remote -
Comfort & Convenience
Air Conditioner Yes (Automatic Climate Control) Yes (Manual) Yes (Automatic Climate Control) Yes (Automatic Climate Control) Front AC Single Zone, Common Fan Speed Control Single Zone, Common Fan Speed Control Common Fan Speed Control Single Zone, Common Fan Speed Control Parking Sensors Rear Rear Rear Rear -
Seats & Upholstery
Driver Seat Adjustment 8 way manually adjustable (seat forward / back, backrest tilt forward / back, headrest up / down, seat height up / down) 6 way manually adjustable (seat forward / back, backrest tilt forward / back, headrest up / down) 6 way manually adjustable (seat forward / back, backrest tilt forward / back, headrest up / down) 8 way manually adjustable (seat forward / back, backrest tilt forward / back, headrest up / down, seat height up / down) 0Front Passenger Seat Adjustment 6 way manually adjustable (seat forward / back, backrest tilt forward / back, headrest up / down) 6 way manually adjustable (seat forward / back, backrest tilt forward / back, headrest up / down) 6 way manually adjustable (seat forward / back, backrest tilt forward / back, headrest up / down) 6 way manually adjustable (seat forward / back, backrest tilt forward / back, headrest up / down) -
Doors, Windows, Mirrors & Wipers
Scuff Plates Optional Plastic Power Windows Front & Rear Front & Rear Front & Rear Front & Rear One Touch -Down Driver Driver Driver Adjustable ORVM Electrically Adjustable Electrically Adjustable & Retractable Electrically Adjustable & Retractable Electrically Adjustable & Retractable Exterior Door Handles Chrome Black Body Coloured Body Coloured Interior Door Handles Chrome Painted Painted Silver Door Pockets Front & Rear Front & Rear Front & Rear Front & Rear Boot-lid Opener Electric Tailgate Release Electric Tailgate Release Electric Tailgate Release Electric Tailgate Release Outside Rear View Mirrors (ORVMs) Body Coloured Black Body Coloured Body Coloured Manufacturer WarrantyWarranty (Years) 3 2 2 3 Warranty (Kilometres) Unlimited 75000 40000 Unlimite
-
Conclusion
I would suggest Tata Nexon XM (S)
Tata Nexon XM (S) is the petrol variant .It returns a certified mileage of 17.4 kmpl. This XM (S) variant comes with an engine putting out 118 bhp @ 5500 rpm and 170 Nm @ 1750 rpm of max power and max torque respectively.
The price of the Tata Nexon XM S in Bangalore is Rs 8.99 Lakh
Comfortable ride quilaty and Quality intreiors coupled with long features list
Seating Capacity 5 Person.