Benchmarking
BENCHMARKING-REPORT ON CARS
OBJECTIVE: Picking up a car as per customer's requirement with the help of Benchmarking.
Benchmarking: Benchmarking in the automobile industry involves a structured comparison between similar products, services on some dimensions of Performance.
Customer's requirements:
• Price Range : 8-10 lakh
Occupancy :5 members
Usage:
Routine - Office
• Planned - Trip/Vacation - 500 km (once in a month)
Car Options:
1.Tata Nexon
2.Maruti Suzuki Vitara Brezza
3.Mahindra XUV300
4.Hyundai Venue
5.Maruti Suzuki Swift
1 TATA NEXON
2.Maruti Suzuki Vitara Brezza
3.Mahindra XUV300
4.Hyundai Venue
CONCLUSION
My point of view the TATA NEXON is the the best car
