Challenge

Benchmarking

BenchMarking:

Benchmarking is a comparison between similar products, services, or processes on some dimensions of performance. It plays an important role in getting an idea about the innovation, performance, and design from the pre-existing vehicle to give the best performance for customers. Benchmarking is done between- a similar process in the same factory, different factories, different competing organizations, different sectors using the same process.

It is the very first step in any industry before developing a new product so that to have clarity in improving the performance.

Models along with their specs for Benchmarking:

KIA SONET

On Road Price: Rs. 988,985

ARAI Mileage: 19kmpl, Engine: 1.5L CRDI VGT

Max Torque: 250nm@1500 rpm, Height: 1642, Wheel Base: 2500

Transmission: Automatic, Turning radius: 5.1 mtrs

Pros: Cons:

Has a good turning radius which is best in urban driving. Mileage is low

Has 6 Airbags which makes it much safer. Expensive

Honda Amaze

On Road Price: Rs. 919,708

ARAI Mileage: 21kmpl, Engine: 1498cc iDTEC

Max Torque: 160nm@1750 rpm, Height: 1501, Wheel Base: 2470

Transmission: Automatic

Pros: Cons:

Because of the i-DTEC engine, fuel economy is more. Relatively low mileage.

CV Transmission type.

Ford Figo

On Road Price: Rs. 959,896

ARAI Mileage: 24.4kmpl, Engine: 1499cc TDCi

Max Torque: 215nm@1750 rpm, Height: 1525, Wheel Base: 2490

Transmission: Manual

Pros: Cons:

Fog lights both in front and rear side. Leg space is small

Has 6 Airbags which makes it much safer.

Hyundai Aura

On Road Price: Rs. 954,385

ARAI Mileage: 25.4kmpl, Engine: 1186cc, U2 CRDI

Max Torque: 190.2nm@1750 rpm, Height: 1520, Wheel Base: 2450

Transmission: Automatic

Pros: Cons:

Less weight. Have less cc, which in turn leads to low output power.

Good Mileage.

KIA Sonet Honda Amaze Ford Figo Hyundai Aura
On-Road price(Rs.) 9,88,985 9,19,708 9,59,896 9,54,385
Mileage(kmpl) 19 21 24.4 25.4
Engine Type 1.5L CRDI VGT i-DTEC BS6 TDCi U2 CRDI
Engine(cc) 1,197 1,498 1,499 1,186
Weight(kg) 1,233 1,059 1,067 1,039
Fuel Diesel Diesel Diesel Diesel
Transmission Manual Auto Manual Auto
Turning Radius(mtrs) 5.1 4.9 4.9 0
Gear Speed 6.0 CVT 5 5
Air Bags 6 2 6 2
SUV Sedan SUV Sedan

Conclusion:

After comparing among four vehicles I suggest Mr. D.S. Pughazhyendhii to buy Honda AMAZE and the reasons are-

  • It is a Sedan car which is best suited for the family.
  • Though having low mileage the on-road price is low.
  • Diesel engine helps him as he goes for a long drive to his native every month and also used to travel to office daily which makes cost-efficient.
  • i-DTEC engines have reduced friction technologies and also reduced carbon and greenhouse gas emissions thereby ecofriendly.
  • CVT Engines are fuel economy as it keeps the engine speed low.
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