Benchmarking

1. Benchmark with presently available cars for Mr. D.S. Pughazhyendhii:

Considering Mr. D.S. Pughazhyendhii's requirements for a big car within the budget of 8 to 10 lakhs on road, here are some suitable options:

1. Maruti Suzuki Ertiga: The Ertiga is a popular and spacious MPV (Multi-Purpose Vehicle) that can comfortably accommodate five family members. It has a fuel-efficient engine and is suitable for city commuting as well as long-distance travel.

2. Mahindra Marazzo: The Marazzo is another MPV with a larger and more powerful engine compared to the Ertiga. It offers good ride comfort and ample space for the whole family, making it suitable for both city and highway drives.

3. Renault Triber: The Triber is a compact MPV that offers the flexibility of seating for seven passengers. It comes with a peppy engine and a practical design, making it a good option for city driving.

4. Tata Nexon: If Mr. Pughazhyendhii prefers an SUV, the Tata Nexon is a great choice. It offers a rugged and stylish design, along with decent space and features, making it suitable for both city and occasional long trips.

2. Report explaining what is Benchmarking:

Benchmarking is a strategic management tool used by companies or individuals to compare and evaluate their performance, processes, products, or services against those of their competitors or industry leaders. It involves identifying best practices and understanding how the best-performing entities achieve their success. The purpose of benchmarking is to improve performance, efficiency, and quality by adopting and implementing the identified best practices.

The benchmarking process typically involves the following steps:

1. Identify the Subject: Determine what aspect of the business or product/service you want to benchmark (e.g., cost, quality, customer satisfaction).

2. Identify Benchmarking Partners: Select companies or organizations that are recognized as industry leaders or excel in the chosen area.

3. Data Collection: Gather data and information about the best practices and performance metrics of the benchmarking partners and your own organization.

4. Analyze and Compare: Compare the data to identify performance gaps and areas where improvements are needed.

5. Implement Improvements: Develop action plans to adopt the best practices and make improvements in your organization.

6. Monitor and Review: Continuously monitor the results and reassess the benchmarking process over time.

Benchmarking can be of various types, including internal benchmarking (comparing processes within the same organization), competitive benchmarking (comparing against direct competitors), functional benchmarking (comparing processes from different industries), and generic benchmarking (looking for best practices outside the industry)

3. Comparison of Four Vehicles:

SUGGESTIBLE CARS

1. Tata Nexon
2. Hyundai Venue
3. Maruti Suzuki Vitara Brezza
4. Ford Eco Sport

TATA NEXON

Pros:

1. Best in class safety package
2. Powerful engines (petrol & diesel)
3. Ride and feels like a big vehicle

Cons:

1. Quality of plastic inside the cabin
2. Sluggish infotainment
3. Slightly hard ride

HYUNDAI VENUE

Pros:

1. Ease of driving on offer
2. Three different engine options
3. Feature loaded

Cons:

1. Isn't as big as rivals
2. No diesel automatic on offer
3. 1.2 petrol is weak on punch

MARUTI SUZUKI VITARA BREZZA

Pros:

1. Peppy & efficient 1.5 petrol
2. Good value for money
3. Neutral ride, easy to drive

Cons:

1. No more diesel option
2. Rivals offer more space
3. Design isn�t attractive as before

FORD ECO SPORT

The Ford Ecosport is considered as one of the best sub-4m compact SUVs currently on sale in the Indian market. The car gets powerful and refined engines and also comes with an aggressive and appealing design language. If you in the market to buy a new compact SUV and wondering if the Ecosport is the best of all.

Pros:

1. Build Quality
2. Powerful and Responsive Engines
3. Looks
4. Driving Dynamics
5. Long List Of Safety Features

Cons:

1. Not So VFM
2. Feels Dated
3. Stiff Suspension Setup
4. Narrow Second Row
5. Thick A-Pillar Causes Blind Spot

COMPARISON

4. Conclusion and Suggestion:

Considering Mr. D.S. Pughazhyendhii's preference for big cars, regular city commuting, and monthly trips to his native place, the Maruti Suzuki Ertiga appears to be the most suitable option. It offers a spacious interior with comfortable seating for his family members and comes with a fuel-efficient engine, making it suitable for both city driving and occasional long-distance travel.

The Ertiga's modern features and on-road price within the budget of 8 to 10 lakhs make it a well-rounded choice that meets Mr. Pughazhyendhii's requirements effectively.