Benchmarking

AIM: DETAILED REPORT ON BENCHMARKING

To prepare a report explaining what is Bench-marking , Compare at least 4 Vehicles and Provide a Preoper conclusion for the report ,suggesting a suitable vehicle among the comparison made.

WHAT IS BENCHMARKING ?

It is the process of comparing one's business process and performance metrics to industries bests and/or best practises from other industries.Process benchmarking includes studying process flows, operating system, process technologies and the operation of target firms and departments.

Also it can be defined as the way of discoveing what is the best performance being acived-whether in a particular company ,by a competiter or by entirely different industry. this information can then used to identify gaps n an organization' process to achieve a competative adavantage.

Three primary classification of Benchmaking :

Althrough there are many forms of benchmarking, they can classified into three categories-internal, competative and strategic.

INTERNAL BENCHMARKING :Is used when a company already has established and proven best practices and they smply need to share them.internal benchmarking also may be necessary if comparable industries are not readyly available.

COMPETITIVE BENCHMARKING: Is used when a company wnats to evaluate its position wthn its when a company needs to identfy industry leadership performance targets.

STRATEGIC BENCHMARKING:Is used when identifying and analysng world-class performance.Ths form of benchmarking is used most a company needs to go outside of its industry.

STEP-BY-STEP ABOUT BENCHMARKING:

Benchmarking is a simple,but detailed,five -step process.

• Choose a product , service , or internal department to benchmark.
• Determine which best -in-class companies you should benchmarking against, which organizations you will comapre your business to.
• Gather information on their internal performance,or matrics.
• Compare the data from both organizations to identify gaps n your company's performance.
• Adpot the processes and policies in place within the best-in-class performers.

In order to benchmarking anything, you need to have quantitative data available to study. That means breaking down internal processes to calculate performance metrics.Quantify everything, because only quantfable normation can be accurately compred.

BENIFITS:

In addition to helping companies become more efficient and profitable ,benchmarking has other benefits, too much as:

By identifying areas you wish to improve on in your business and benchmarking your existing performance against competitors, your business can strive to enhance your execution tenfold. Using benchmarking this way has allowed businesses to gain strategic advantages over competitors and grow industry averages.

• Monitor Performance

Benchmarking involves looking at current trends in data and projecting future trends depending on what you aim to achieve. In order to know you have been successful, benchmarking needs to be a continuous process. Monitoring performance is an inherent characteristic of it.

• Continuous Improvement

As well as monitoring performance, continuous improvement is an essential attribute of benchmarking. This is because the aim of benchmarking is to improve certain elements of a business. This improvement should not merely be something that improves once and is forgotten, but something that improves over time and is continuous.

• Planning and Goal Setting

Once benchmarking has been carried out, goals and performance metrics are set in order to improve performance. These goals are new, more competitive targets for a company but they must be achievable. If goals are unrealistic to achieve teams become demotivated and goals are destined to remain unfulfilled.

• Encourage Ownership

When companies look at their processes and metrics they need to ask hard questions to get all the answers they need. This includes talking to everyone in the business and understanding their roles. By asking these questions and gaining a better understanding of everyone’s role, ownership of processes and performance is encouraged. This means that employees will take pride in their job and the work they do. This pride leads to better performance and higher-quality end results.

REQUIREMENTS:

Benchmark with presently available cars in the market for the following case.

Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once in a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him with options so that he will buy a good car for his family.

Note: Pughazhyendhii is fond of big cars

In my view,

Mr . D.S. Pughazhyendhii's family requires what Safe Car yet the value which offers an Equilibrium strike of Mileage, Maintenance with Good space, Features and a Social Status too of not to be owning a car which is of entry segment but one which offers Value.

With Transformation happening in Mindsets - Safety along with Good Interiors, Features are also making an important buying aspect.

Mr . D.S. Pughazhyendhii's major requirements in a car:

• 5-7 seats for his family members.
• Budget: Rs. 8-10 Lakhs/-, on road price
• Good Mileage
• Good car for easy commuting within city and long drive as well.
• He is also fond of big cars.
• 5-7 seats for his family members.

I would suggest diesel/ petrol Engine Vehicle, SUVs is preferrable.

SUGGESTION OF CARS:

• MARUTI SUZUKI BALENO
• TATA NEXON
• HYUNDAI VENUE
• MARUTI SUZUKI BREZZA
• HYUNDAI GRAND I10 NIOS
• FORD ECOSPORT
• MARUTI SUZUKI SWIFT
• MARUTI SWIFT DZIRE

MODELS/SPECIFICATION:

HYUNAI VENUE (PETROL)

Cost: 9.5-10lakhs

Specifications Summary:

Mileage (ARAI) kmpl: 17 Kmpl to 23.7Kmpl

Fuel Type: Petrol / Diesel

fuel tank capacity:45L

kerb weight:1081-1230kg

Transmission: Manual / Automatic

displacement:1493cc

max power:98.6hp / 4000rpm

Length Width Height: 3995*1770*1605

Seating Capacity: 5

Boot Space: 350 L

Power:98.6 bhp/4000rpm

Torque: 240.26nm / 1500-2750rpm

Engine Displacement: 998 CC / 1396 CC

Gear Box: 5-Speed

FEATURES:

• Power steering
• anti lock braking system
• driver airbag
• automatic climate control
• alloy wheels
• power windows front
• air conditioner
• passenger airbag
• fog lights-front.

TATA NEXON (PETROL)

cost: 8.47 Lakh

Specification Summary:

Mileage (ARAI) kmpl:17 Kmpl to 21 Kmpl

fuel type: petrol

fuel tank capacity:44L

Gear Box:6 SpeedFuel

Type:Petrol / Diesel

Transmission:Manual / Automatic

Driving Range 773 Km

Length Width Height:3994*1811*1607

Seating Capacity:5Boot Space:350

Power:108.5bhp@3750rpm

Torque:260Nm@1500-2750rpm

Engine Displacement:1198 CC / 1497 CC

FEATURES:

• Power steering
• anti lock braking system
• driver airbag
• automatic climate control
• alloy wheels
• power windows front
• air conditioner
• passenger airbag
• fog lights-front.

MARUTI SUZUKI BREZZA (PETROL)

Cost:9.3 Lakhs

Specification Summary:

ARAI mileage:18.76Kmpl

Engine displacement:1462

Max power :103.26hp / 6000rpm

fuel type:petrol

fuel tank capacity:48.0

seating capacity:5

max torque: 138nm / 4400 rpm

transmission : Automatic

krb weight:1135-1150Kg

Gross weight:1600Kg

FEATURES:

• Power steering
• anti lock braking system
• driver airbag
• automatic climate control
• alloy wheels
• power windows front
• air conditioner
• passenger airbag
• fog lights-front.

FORD ECOSPORT (PETROL)

cost:8-10 Lakhs

Specification Summary:

Milage (ARAI):14Kmpl-23Kmpl

Displacement:1496-1498cc

Fuel type:diesel/ petrol

Fuel tank capacity:52L

Length:3998mm

Width:1765mm

Height:1647mm

Seating capacity: 5

Weight: 1660Kg

Engine Displacement:1.5L, 122HP inline 3-cylinder

Gear box:5 speed

Transmission:Automatic / manual

Torque:149-215 n-m @ 1750-3250rpm

Power:98.96 bhp @3750rpm

FEATURES:

• Power steering
• anti lock braking system
• driver airbag
• automatic climate control
• alloy wheels
• power windows front
• air conditioner
• passenger airbag
• fog lights-front.

Lets took into difference between the cars mention above and select which is suitable for the above conditions.

Among them I would like recommend HYUNDAI VENUE and FORD ECOSPORT both this model cars are suitable and its

best for the above family.

Comparison betweem the HYUNDAI VENUE and FORD ECOSPORT

BRAND NAME	HYUNDAI	FORD
VARIENT	1.2 KAPPA MTE	1.5L PETROL AMBIENTE
ON ROAD PRICE	9.5 Lakhs	10Lakhs
FUEL TYPE	Petrol	Petrol
FUEL TANK CAPACITY	45 L	52 L
BODY TYPE	SUV	SUV
MAX POWER (BHP&RPM)	98.6 BHP/4000RPM	98.96 BHP @3750RPM
MILEAGE(ARAI)	17.52	15.9
BOOT SPACE	350 L	352 L
ENGINE DISPLACEMENT	1197CC	1496CC
SEATING CAPACITY	5	5
TRANSMISSION TYPE	MANUAL	MANUAL
SAFETY	ANTI LOCK BREAKING SYSTEM	ANTI LOCK BREAKING SYSTEM
TOP SPEED	150KMPH	170KMPH

DIMENSIONS AND CAPACITY	HYUNDAI	FORD
LENGTH	3995mm	3988mm
WIDTH	1770mm	1765mm
HEIGHT	1590mm	1647mm ( with out rails)
KERB WEIGHT	1169Kgs	1188Kgs
WHEEL BASE	2500mm	2519mm
GROUND CLEARANCE	200mm	200mm
WHEEL SIZE	15 INCHES	13-19 INCHES

PROS AND CONS

PROS OF HYUNDAI:

• Feature-rich SUV,
• Internet Connectivity.
• Multiple Engine Options,
• Easy to drive, value based imt a plus point
• Great engine options including diesel and turbo petrol
• Looks nice, cabin is well paid out too

CONS:

• Less Legroom Space for taller Person
• Less Spacoius on Back Seat.
• Pick-Up in top gears.
• Long waiting period for some versions
• Space isn't in the league of the Nexon

DETAILED COMPARISON OF VENUE AND ECOSPORT

Safety

Venue comes loaded with ABS (Anti-lock Braking System), Central Locking, EBD (Electronic Brake-force Distribution), ISOFIX (Child-Seat Mount). EcoSport has ABS (Anti-lock Braking System), Central Locking, EBD (Electronic Brake-force Distribution).

Engine

Venue comes with a 4 cylinder, 1197 cc, Kappa 1.2 L MPi Petrol Engine which can generate 84PS of power @ 6000rpm and 114Nm of torque @ 4000rpm. Ford EcoSport, on the contrary comes with a 3 cylinder, 1496 cc, 1.5 litre Petrol Engine which can generate 122PS of power @6500rpm and 149Nm of torque @4500rpm.

Warranty

Hyundai Venue has a warranty of 3 Years/Unlimited Kms and Ford EcoSport has 3 Years Warranty.

Body

Venue has 5 doors and 5 seats. It is an SUV with 350 Litres boot space, 45 Litres fuel tank capacity and a ground clearance of 200 mm. It is 1770 mm wide, 1590 mm high and 3995 mm long. It has 1168 Kg kerb weight and 2500 mm wheel base. Alternativelly, EcoSport is an SUV with 5 doors and 5 seats, 52 Litres fuel tank capacity, 352 Litres boot space, 200 mm ground clearance. It has 1647 mm (without rails) height, 3988 mm length, 1765 (w/o mirrors) mm width, and 1188 Kgkerb weight .

Transmission

Hyundai Venue comes with FWD (Front Wheel Drive) and 5 Speed Manual transmission. And EcoSport comes with FWD (Front Wheel Drive) and 5 Speed Manual transmission.

Brakes, Suspensions and Tyres

Venue has Ventilated Disc brakes, Mc Pherson Strut With Coil Spring Rear suspension with Coupled Torsion Beam Axle with coil spring suspension and Drum brakes in rear wheels. It has a 195/65 R15 front tyre size. Contrastingly, Ford EcoSport has Independent Mc Pherson suspension and Ventilated Disc brakes in 195/65 R15 sized front wheels. It has Drum brakes in rear wheels.

As we see the clear cut about the 2 different cars Hyundai Venue and Ford Ecosport,

Among both of them I would like to suggest that HYUNDAI VENUE is the best for the Mr. D.S. Pughazhyendhii and family.

CONCLUSION:

The suggested of the best automotive car for Mr. D.S. Pughazhyendhii and family is HYUNDAI VENUE. Among all the comparison it is suitable for BANGALORE road, And to travel upto 500Km.