Benchmarking
Benchmarking:
Benchmarking involves a structured comparison between similar products, services or processes on some dimensions of performance.
It is particularly useful when comparing not only performance but also practice. Process benchmarking of this kind can operate at several levels.
- Between similar processes in the same factory or service branch.
- Between different factories or service branch.
- Between different competing organizations
- Between different sectors using the same process.
Cars available between 8-10 Lakhs on road:
FORD ECOSPORT:

TYPE: Compact SUV
Pros:
- Build Quality
- High ground clearance
Cons:
- Lack of Cabin Space
- Low-Quality plastic
- Fuel Efficiency is low
KIA SONET:

TYPE: Compact SUV
Pros:
- Great Features
- Good Mileage.
Cons:
- Low Rear Seat area.
- Service-Related issues.
TATA NEXON:

Type: SUV
Pro’s:
- Looks
- Ride Quality
- Easy to drive
- Feature Quality
- Safe car with solid Build Quality
Cons:
- Uninspiring bottom-end engine performance
- Mediocre fuel efficiency.
MAHINDRA XUV300 W4:
Type: Compact SUV

Pros:
- Very Good Features
- Excellent Interiors and comfort.
- Safest Car according to NCAP rating.
Cons:
- Boot Space is less
- No rear AC vents.
COMPARISON:
|
Ford EcoSport (Ambiente, Petrol) |
Kia Sonet (1.2 HTK, Petrol) |
Tata Nexon (XM) |
Mahindra XUV300 (W4) |
|
|
On-road Price |
Rs. 9.68,629* |
Rs.9,22,557* |
Rs. 9.72,740* |
Rs. 9,59,751* |
|
Engine Type |
1.5L Petrol Engine |
Smartstream G1.2 |
1.2L Revotron Turbocharged |
1.2L Turbo Petrol |
|
Displacement(cc) |
1496 |
1197 |
1199 |
1197 |
|
Max Power (bhp@rpm) |
120.96 bhp @ 6500 rpm |
81.86 bhp @ 6000 rpm |
118.36 bhp @ 5500 rpm |
108.6 bhp @ 5000 rpm |
|
Transmission |
Manual |
Manual |
Manual |
Manual |
|
Fuel Type |
Petrol |
Petrol |
Petrol |
Petrol |
|
Mileage |
15.9 |
18.4 |
16.2 |
17.0 |
|
Length (mm) |
3998 |
3995 |
3993 |
3995 |
|
Width (mm) |
1765 |
1790 |
1811 |
1821 |
|
Height (mm) |
1647 |
1642 |
1606 |
1627 |
|
Wheel Base |
2519 |
2500 |
2498 |
2600 |
|
Seating Capacity |
5 |
5 |
5 |
5 |
|
Boot Space |
352 |
392 |
350 |
259 |
|
Available Colors |
7 |
10 |
5 |
7 |
|
Emission Standard |
BS6 |
BS6 |
BS6 |
BS6 |
Opinion:
Based On the requirement, that is Passenger Capacity being 5. The monthly travel to Madurai is 500kms. All the above-Compared cars are considered for long-distance travel and for 5 seat capacity.
For regular Office use and family-friendly(In terms of Safety), Tata Nexon and XUV 300 are very good in Safety and hold the record of 5 stars in terms of Safety by NCAP. Therefore, Either one is fine considering the Performance, Looks, and most importantly Mileage and safety.