Benchmarking

THE STUDY OF BENCH MARKING :-

IT DEFINES COMPARISAN OF COMPATARS AND PARENTS CAR DESIGN AND FEATURE WITH

THE NEW DESIGN OF CAR . TO IMPROVE PERFOMANCE OF CAR. THE CAR WHICH IS IN MARKET ALREADY .

AS, THE BOTH POSTIVE AND NEGATIVE RESPONCE FORM COUSTOMERS WHILE COMPARING A CAR JUST TAKING THE POSITIVE

RESPONSE . AND IMPOSING INTO NEW CAR DESIGN. LIKE THAT COLLECTING FROM OUR COMPATARS AND OUR PARENT CARS .

TO UPLLY IN THE NEW DESIGN. AND ,ALSO COLLECT THE INFROMATION FROM MARKET WHICH THE CUSTOMER SPECIFICALLY .

THE STUDY OF BENCH MARKING II :-

IT REFERS TO BERFILY STUDY OF BENCHMARKING I IS KONOW AS,BENCH MARKING II.

THE BREFILY STUDY OF DESIGN OF CAR ,WEIGHT OF THE BODY, WHAT MATIERAL IS USED FOR BODY , BODY COATING,

UNDER BODY AND FEATURE IS UESD TO GET THE COUSTOMER SATICFATION.

BENIFITS OF BENCH MARKING :-

IT HELP TO THE COMPANIES BECOMES MOR EFFICIENT AND PROFITABLE ,BENCHMARKING HAS MORE BENIFTS.

* BY IDENTIFING AREAS YOU WISH TO IMPROVE OMIN YOUR BUISNESS AND BENCH MARKING YOUR EXETING PERFOMANCE AGAINT COMPATARS

,YOUR BUSINESS CAN STRIVETO ENCHANE TO EXECUTION TENFOLD . USING BENCHMARKING THIS WAY IS ALLOWED BUSINESS TO GAIN

STRATEGIC ADVANTAGES OVER COMPATARS AND GROW I NDUSTRY AVERAGE .

Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, a five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him options so that he will buy a good car for his family.

MY SUJESTION IS, * KIA SONET * CITROEN -C3 *RENAULT KIGER *TATA NEXON * TATA PUNCH *

*HYUNDAI VENUE * MAHANINDRA -XUV 300

*KIA SONET

FULE TYPE : PETROL / DIESEL

COST : 7.79 LAKHS

Mileage (ARAI) : 22 KMPL

Engine and Transmission :

Engine Type	1.5 L CRDi VGT
Displacement (cc)	1493
Max Power	113.43bhp@4000rpm
Max Torque	250nm@1500-2750rpm
No. of cylinder	4
Valves Per Cylinder	4
Fuel Supply System	CRDi
Turbo Charger
TransmissionType	Automatic
Gear Box	6-Speed
Drive Type	FWD

Dimensions & Capacity :

Length (mm)	3995
Width (mm)	1790
Height (mm)	1642
Boot Space (Litres)	392
Seating Capacity	5
Wheel Base (mm)	2500
No of Doors	5

* CITROEN -C3

FULE TYPE : PETROL / ENGINE : CC 1199

COST : 5.98 LAKHS

Mileage (ARAI) :19.40 KMPL

Engine and Transmission :

Engine Type	1.2L PureTech Turbo
Displacement (cc)	1199
Max Power	108.62@5500rpm
Max Torque	190Nm@1750rpm
No. of cylinder	3
Valves Per Cylinder	4
Turbo Charger
TransmissionType	Manual
Gear Box	6 Speed

Dimensions & Capacity :

Length (mm)	3981
Width (mm)	1733
Height (mm)	1586
Boot Space (Litres)	315
Seating Capacity	5
Wheel Base (mm)	2540
Kerb Weight (Kg)	1035
Gross Weight (Kg)	1435
No of Doors	5

*TATA NEXON :

FULE TYPE : DIESEL / ENGINE CC : 1497

COST : 7.80 LAKHS

Mileage (ARAI) :24.07 KMPL

Engine and Transmission :

Engine Type	1.5l Turbocharged Revotorq Engine
Displacement (cc)	1497
Max Power	113.42bhp@3750rpm
Max Torque	260Nm@1500-2750rpm
No. of cylinder	4
Valves Per Cylinder	4
Turbo Charger
TransmissionType	Automatic
Gear Box	6 Speed

Dimensions & Capacity :

Length (mm)	3993
Width (mm)	1811
Height (mm)	1606
Boot Space (Litres)	350
Seating Capacity	5
Ground Clearance Unladen (mm)	209
Wheel Base (mm)	2498
No of Doors	5

* MAHANINDRA -XUV 300 :-

FULE TYPE : DIESEL / ENGINE CC : 1497

COST : 8.41 LAKHS

Mileage (ARAI) :24.07 KMPL

BOTH THIS MODEL CARS ARE SUTITABLE AND IT' S BEST FOR THE ABOVE FAMILY.

COMPARISAN BETWEEN THE KIA SONET AND TATA NEXON :-

BRAND NAME KIA TATA

VARIENT 1.5 CRDI NEXON XE

ON ROAD PRICE 7.79 LAKHS 7.80 LAKHS

FULE TYPE DIESEL DIESEL

FULE TANK CAPACITY 45 L 44 L

BODY TYPE SUV SUV

MILEAGE 22 KMPL 24.07 KMPL

BOOT SPACE 392 L 350 L

ENGINE DISPALACEMENT 1493 CC 1497 CC

SEATING CAPCITY 5 5

TRANSMISSION TYPE MANUAL / AT MANUAL /AT

SAFETY ANTI LOCK BARKING SYSTEM ANTI LOCK BARKING SYSTEM

TOP SPEED 160 KMPH 120 KMPH

DIMENSION AND KIA SONET TATA NEXON

CAPACITY

LENGTH 3995 3993

WIDTH 1790 1811

HEIGHT 1642 1606

WHEEL BASE 2500 2498

GROUND CLEARANCE 200 209

DETAILED COPARISM OF KIA SONET AND TATA NEXON :

VERY IMPORTANT ,SAFETY

SONET * SONT AS THE ANTI LOCK BARAKING SYSTEM

*IT HAS 6 AIR BAGS

NEXON * IT AS THE ANTI LOCK BARAKING SYSTEM

* IT AS 5 AIR BAG

CONCLUSION :

AMONG OF THEM I WOULD LIKE TO SUGGEST KIA SONET IS THE BEST FOR THE D.S .PUZHAZHYENDHI 'S FAMILY.

IT WOULD MAKE HIM HAPPY.