Benchmarking

TITLE

BENCHMARKING

WHAT IS BENCHMARKING

•Benchmarking is the competitive edge that allows organizations to adapt, grow, and thrive through change. Benchmarking is the process of measuring key business metrics and practices and comparing them—within business areas or against a competitor, industry peers, or other companies around the world—to understand how and where the organization needs to change in order to improve performance

TYPES OF BENCHMARKING
1. Performance benchmarking
2. Practice benchmarking
3. Internal benchmarking
4. External benchmarking

BENCHMARK METHODOLOGY

REQUIREMENT OF OUR CLIENT Mr.D.S PUGHAZHYENDHII

• Mr . D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city .his family comprises 5 members including his wife, 5-year-old boy father and mother. once in a month visits his native place Madurai which is almost 500 km away from Bangalore. also, he will be using his car to commute to the office. His budget falls between 8-10 lakhs on road.
• Note: Pughazhyendhii is fond of BIG CAR

REPORT OUR CLIENT Mr.D.S PUGHAZHYENDHII

• The number of people is five including his 5-year-old boy. So the vehicle should be insufficient
space with enough legroom
• He uses his vehicle to visit his native place once a month and to commute to his office
.so approximate travel is 2800km per month
• The estimated budget is from 8-10 lakhs
• So considering all these factors my suggestion is to be an SUV car
• To consider along long run of vehicles my opinion is to be a diesel variant than a petrol
variant because the cost of fuel is less than that, the efficiency and life of the diesel engine
should be higher than a petrol engine
• Bangalore is a highly crowded metro city an automatic may be easier to maneuver through
stop-and-go traffic than a standard transmission. but due to budget constraints and fuel
efficiency. I need to suggest a manual transmission. Because the manual always gets better
fuel economy than the automatic gearbox
• Based upon these requirements of our client Mr.D.S PUGHAZHYENDHI detailed benchmarking is done to compare the specifications, advantages and other considerable options
• These are the SUV car that I should consider for our client Mr.D.S pughazhyendhii.
1 MAHINDRA XUV300 W4
2 TATA NEXON XM
3 KIA SONET 1.5 HTK
4 HONDA WR-V

1 MAHINDRA XUV300 W4

KEY SPECS OF MAHINDRA XUV300
Engine 1497 cc
Max Power (bhp@rpm)115.05bhp@3750rpm
Seating Capacity -5
Mileage-16.5 - 20.1 km
Fuel-Diesel
Fuel Tank Capacity: 42.0
Body Type:SUV
No. of the cylinder. - 4
Transmission Type -Manual

Price-9.60lakhs

THINGS WE LIKE
Comfortable even over bad roads.
Feels premium because of class-leading safety and
convenience features.
Stable and fun to drive because of steering and good
grip.
Overtaking on highways is easy, thanks to punchy diesel engine

THINGS WE DON'T LIKE
Premium experience is let down by quality issues like
poorly fitting panels, mushy switches, and flimsy stalks.
The small boot will be a hassle if it’s the only car in the
family.
Cramped foot well, no space for a dead pedal for the driver
Not the most spacious or comfortable backseat in the class

2 TATA NEXON XM

KEY SPECS OF TATA NEXON
Engine1199 cc - 1497 cc
Mileage-24.07 kmpl
Fuel- Diesel
Engine Displacement (cc)1497
No. of cylinder-4
Max Power
(bhp@rpm)113.42bhp@3750rpm
Max Torque (nm@rpm)260Nm@1500-
2750rpm
Seating Capacity5
Boot Space (Litres)-350
Fuel Tank Capacity-44.0
Body Type-SUV
Ground Clearance Unladen209
Price-10.04lakhs

THINGS WE LIKE
Spacious cabin with comfortable rear seats
Comfortable ride quality
Looks attractive and modern
5-star NCAP safety rating

THINGS WE DON'T LIKE
Engine refinement is lacking
The infotainment system feels dated

4 KIA SONET 1.5 HTK

KEY SPECS OF KIA SONET
Engine998 cc - 1493 cc
BHP81.86 - 118.36 Bhp
Seating Capacity-5
Mileage-21.1 kmpl
Fuel Type-Diesel
No. of cylinder-4
Max Power (bhp@rpm)113.43bhp@4000rpm
Max Torque (nm@rpm)250nm@1500-2750rpm
Seating Capacity-5
TransmissionType -Manual
Boot Space (Litres)-392
Fuel Tank Capacity-45.0
Body Type-SUV
Price-10.19 lakhs

THINGS WE LIKE
Presence. Tall height and bonnet give the Sonet a strong stance.
Feature packed: ventilated seats, wireless charging, ambient
lighting, Bose sound system, and lots more.
‘Proper’ automatic options: 7-speed DCT for the turbo-petrol, 6-
speed AT for the diesel.
Comfortable ride quality: equally adept at tackling bad roads and high

THINGS WE DON'T LIKE
Limited rear-seat width limits usability as a 5-seater.
Silly cost-cutting measures: backlight only for driver’s power
window, missing chilled glovebox, adjustable front armrest.

4. HONDA WR-V

SPECIFICATION OF HONDA WR-V
ARAI Mileage -16.5 -23.7 kmpl
Fuel TypeDiesel
Engine Displacement (cc)-1498
No. of cylinder-4
Max Power (bhp@rpm)97.89bhp@3600rpm
Max Torque (nm@rpm)200Nm@1750rpm
Seating Capacity-5
TransmissionType -Manual
Boot Space (Litres)-363
Fuel Tank Capacity-40.0
Body Type- SUV
Price-9.25 lakhs

THINGS WE LIKE
High on cabin space and practicality; large 363 liters boot
Good visibility and ease of driving
Both petrol and diesel engines to choose from

THINGS WE DON'T LIKE
Misses out on an automatic option.
The soft suspension is bothersome on windy
sections of roads and speeds over 80kmph
The rear seats lack armrests, dedicated AC vent
and USB port

CONCLUSION

Based upon the detailed report of benchmarking I should suggest our client Mr.D.S
PUGHAZHYENDHII is TATA NEXON
Because it has a 5-star NCAP safety rating. So I suggest this car